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Candidates are less likely to go ahead when the lack of effort is clearly visible from the recruiter’s end. If you have a separate jobboard that you want them to apply for, only add that link. In her spare time, she entertains her cat Persie and collects airline miles. That’s why it’s important to stick to a single CTA.
In fact, compared to other generations, they use more resources in general to learn about company culture and they’re more likely to use online jobboards, company career web pages and social media to hear about new job opportunities. Millennials extensively research companies and their culture online.
62% looked for opportunities on online jobboards. 61% checked “social professional networks” (LinkedIn’s generic term for itself). What this means for you: Social media is now officially as important as jobboards when it comes to recruiting, so you need both a presence on and a strategy for social talent acquisition.
Jobboards and career sites produced 77% of the applicants for jobs. Career sites produced 22% and jobboards yielded 17%. 7. “Describe the color yellow to somebody who’s blind.” – Spirit Airlines. But referrals, not unexpectedly, produced 37% of the hires.
Finally, the potent third bat in the lineup, the hitter responsible for driving it all home, is social media; while socialrecruiting rarely has enough power on its own to clear the fences, it can be invaluable for creating enough contact to bring your next hire home.
Much the same way as they did last year, ERE.net looked at the various dimensions of the companies employment brand – career pages, jobboards, employee reviews and candidate engagement, accolades, recruitment marketing, and social responsibility – to correlate the list. Southwest Airlines (66 points).
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