Automotive Candidate Engagement Recruitment Marketing 
Hireology
JUNE 11, 2019
Between historically-low unemployment and limited job seekers interest in dealership careers, hiring has never been more challenging in the retail automotive industry. Kocourek Automotive , a Wisconsin-based dealership group, understands the importance of hiring the right team to drive productivity, profitability and customer service.
Hireology
FEBRUARY 16, 2021
NADA 2021 wrapped up last week, and while it was quite a different experience than years past, it was jam-packed with insightful conversations and thoughtful presentations on what to expect this year from the retail automotive industry. . Candidate Engagement is Essential to your Dealership’s Success.
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Stories Incorporated
FEBRUARY 2, 2022
Tracking and measuring recruitment marketing. Lori Sylvia of Rally showed how practitioners can measure the effectiveness of recruitment marketing and use analytics to tell a professional data story. Data to consider for efficacy includes clicks by channel, clicks by content topic, and candidate engagement over time.
Hireology
OCTOBER 25, 2018
It’s Time to Approach Recruitment Marketing Like Consumer Marketing. While some dealers – and other business leaders across industries – might think spending on recruitment ads will take away from customer acquisition efforts, recruitment ads can help your dealership attract both employees and customers.
Hireology
MARCH 16, 2020
With a diverse recruitment marketing strategy in place, your team can expand the reach of your open roles and ensure you’re not only investing in one recruitment channel with limited insight into ROI. Support an engaging candidate experience.
Hireology
OCTOBER 8, 2019
The most engaged candidates apply to jobs directly through the company’s career sites – 80 percent of career site applicants are considered quality, which is the highest percentage across all applicant channels. . Embrace your career site to keep candidates engaged by telling a story about your culture, people and core values.
Hireology
JANUARY 18, 2019
Top employers treat recruitment marketing similar to customer marketing, meaning they put in the effort to sell applicants on open roles and ensure job are posted where candidates can find them. A recruitment CRM can help you digitally retail your open roles and attract quality candidates.
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