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4 Talent Nurture Campaigns to Start Right Now

Rally Recruitment Marketing

Someone shows interest in your product or service, that person joins your database through some kind of lead capture and then they’re sent content and engaged with in personalized ways with the intention of getting them closer and closer to a sale. Candidate engagement (including email opens and clicks). It makes perfect sense!

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. Rally note: Learn even more about future-proofing your recruitment strategy by watching Lori’s recent appearance on Social Talent’s podcast, The Shortlist , below.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023.

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Middle of the Recruitment Funnel Fixes

Rally Recruitment Marketing

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. You can check out the full presentation: Understand your candidate journey. For example, a typical candidate journey map includes the following stages: Open to change. Search for jobs.

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What Metrics to Measure for Each Recruitment Marketing Channel

Rally Recruitment Marketing

Having so many channels to now connect with candidates is great news for recruitment marketers. That’s exactly why we created our How To Guide, How to Track Your Recruitment Marketing Strategy. The technology you’ll need to effectively measure the Recruitment Marketing metrics below.

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11 Words to Avoid in Social Recruiting

Rally Recruitment Marketing

Since 2021, we’ve been tracking and analyzing the type of content that candidates engage with most on social media and digital marketing channels, based on data from the 2,000+ practitioners using our Rally® Inside Recruitment Marketing & Analytics platform. What’s working for you in social recruiting?

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Discover How AI and Social Media Strategies are Revolutionizing Recruiting in 2024

Rally Recruitment Marketing

Social media allows us to reach candidates where they spend nearly 2.5 To support our community in harnessing AI-powered social media, we hosted our second annual Social Recruiting Rally from May 6-10, 2024, where over 400 practitioners came together virtually to discover new best practices in using social media to attract talent.