Best Practices for Listening and Engaging in Social Media
Forum One
SEPTEMBER 14, 2010
Part 1: Discover. Synopsis: The conversations on social media can really tell a rich story about your brand, topic, cause, target audiences, or other area of interest. It is important to develop effective listening techniques in order to make decisions and justify activities based on these stories. As the first in my series on best practices for listening and engagement, this posts discusses tactics for discovery, the processes of defining content and sources for your listening activities.
Let's personalize your content