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3 Trends in Employer Branding and Job Advertising Strategy

Rally Recruitment Marketing

At Rally, we’ve observed this first-hand: In the past, most Recruitment Marketing teams have kept their employer brand and job advertising strategies separate. When companies plan out a media strategy with an integrated employer brand and job advertising lens, they can see the bigger picture and optimize their overall campaign results.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

If you haven’t yet dipped your toes into the world of programmatic recruitment advertising, you’re likely losing talent to organizations that are using such technology. . This is because the old way of human-driven job advertising requires recruiters to manually manage too much at once. monthly or seasonal).

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7 Tactics to Include in Your 2020 Recruitment Marketing Budget 

Rally Recruitment Marketing

Programmatic Job Advertising. Programmatic is the latest frontier in job boards and job advertising. Programmatic job advertising automates and optimizes the placement of job postings across a network of job boards. Dynamic job descriptions, like Vizi. Job Boards.

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4 Ways to Improve Your Job Advertising Strategy

Rally Recruitment Marketing

but ultimately if you don’t have a strong job advertising strategy you’re missing out on a key piece of the puzzle. In other words, if you don’t have a strong strategy in place for advertising your jobs and opportunities to candidates through different media channels, then candidates won’t be able to find you.

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How to Spend Your Recruitment Marketing Budget in 2023

Rally Recruitment Marketing

Over 500 practitioners responded to our latest Recruitment Marketing Job & Salary Survey , sharing their budget details in these categories: Recruitment Marketing salaries in-house. Recruitment advertising, including job boards, social and digital ads, and events. other campaigns and programs).

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5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

Advertising: Recruitment advertising, job boards and events. In the specific categories of Advertising, Services and Technology, the median budget is $382,700, which is an 81% increase over our first survey conducted in 2019! . Leaders are recognizing that Recruitment Marketing is more than just job advertising.

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

How do they describe job responsibilities? If they’re talking about job boards, digital advertising, applicant volume and cost per hire, you can bet that cost-efficient job advertising is top of mind. If you’re in a new job, the candidate experience should be fresh in your mind.