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The Harsh Truth About Employer Value Propositions

Rally Recruitment Marketing

Most companies look at their employee value proposition as their chance to “sell” their employer brand to candidates. Rally note: Bryan and Charlotte will be teaching their Give & Get Framework for Employer Branding in two virtual workshops. Anyone applying for this role is now culturally worth talking to.

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14 Ways the LGBTQ2+ Community Wants You to Celebrate Pride

Rally Recruitment Marketing

One was an alcohol brand with a float packed with male dancers in skimpy outfits dancing — and clearly trying to sell their product. The other was an airline with 50 or so of their employees walking together with t-shirts showing that they’re part of the company’s LGBTQ2+ community. . Sean (He/Him). Craig (He/Him).

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5 Steps to Writing Good Employer Brand Content

Proactive Talent

Employer brand content goes above a traditional op-ed piece on the latest in entertainment, politics, or gossip. The content published on employer sites represents not only your company but your employee's experience, workplace culture, and gives you the ability to humanize your brand through great storytelling.

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Ph.Creative: Employer Brand Reputation by Design with Bryan Adams

Recruiting Daily

On this episode of The RecruitingDaily Podcast, we have guest Bryan Adams on to discuss employer brand reputation by design.

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3 Examples of Great Organizational Culture You Can Learn From

Indeed

Many organizations struggle to create a memorable and magnetic workplace culture, and it’s no wonder. Culture is tricky to define, and takes time and effort to build. One thing is clear: strong organizational culture is a powerful talent attractor. So how can you turn your culture into one of your strongest assets?

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6 of the Best Employer Brands on Snapchat Right Now!

Social Talent

As such it is now the perfect medium on which to promote your employer brand and have it seen by thousands of people. Yes, Aer Lingus (the budget airline) is (in my opinion) one of the best companies for showcasing the people behind their brand on Snapchat. Aer Lingus (Username: aerlingus).

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Talent Brand Summit recap and insights #TBSummit

Stories Incorporated

#TBSummit attendees from companies big and small, from teams of one to many, and across industries agreed: employee stories are critical to effective recruitment marketing and employer branding. David Ige , former Employer Brand Manager of Alaska Airlines, was speaking our language when he took the Zoom stage.