Rally Recruitment Marketing

JULY 7, 2024

Social media allows us to reach candidates where they spend nearly 2.5 At our RallyFwd Virtual Conference in May 2022, 62% of attendees said they used social media to promote jobs and company culture. hours a day, while AI provides the tools to create data-driven content and continually optimize our efforts.

Social Media 221

Social Media Media Strategy Social Recruiting 221

Hoops

MARCH 14, 2025

In todays highly competitive job market, building a strong employer brand is more than just a buzzword. It’s a strategic necessity that can help you attract the right talent, boost employee engagement, and create a thriving company culture. But heres the thing: improving your employer brand doesnt have to be complicated.

Employer Branding 130

Employer Branding Job Descriptions Video Culture 130

Rally Recruitment Marketing

OCTOBER 11, 2021

Together with Jessie Summerfield, Recruitment Marketing Specialist at Advocate Aurora Health , we presented how to track, measure and report on what’s working in Recruitment Marketing and employer branding through data. Jessie also uses the engagement data of organic content to inform her paid social media strategy.

Recruitment Marketing 491

Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

JANUARY 17, 2022

Candidates must become aware of your employer brand, consider what it’s like to work at your organization and be open to hearing about your career opportunities. If you’re putting effort into building awareness and consideration, you’ll see if those strategies are effective at driving candidate engagement.

Recruitment Marketing 419

Recruitment Marketing Applicant Tracking Systems Comparison Candidate Engagement 419

Rally Recruitment Marketing

FEBRUARY 11, 2022

The 2022 hiring race is on: 81% of attendees at our recent RallyFwd Virtual Conference told us they can’t hire the talent they need fast enough. It’s pushed employers into a recruitment frenzy, with enormous sums being spent on job advertising. Your Recruitment Marketing and employer branding strategies are more important than ever!

Social Media 419

Social Media Employer Branding Recruitment Marketing Advertising 419

Rally Recruitment Marketing

OCTOBER 3, 2022

Yes, it’s celebrated at the beginning of October each year, and if you missed it, don’t worry, there are many more upcoming holidays this Fall (arguably more important) that your company can celebrate to show your culture and values. Fall Holidays for Employers to Celebrate on Social Media.

Social Recruiting 419

Social Recruiting Strategy Social Media Employer Branding 419

Rally Recruitment Marketing

DECEMBER 12, 2021

This is because the old way of human-driven job advertising requires recruiters to manually manage too much at once. With Appcast, you can use data and technology to place job ads in the right places at the right times in front of the right candidates to maximize the ROI of your Recruitment Marketing budget.

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Social Talent

SEPTEMBER 30, 2024

In 2024, candidate experience is no longer just a component of the recruitment process – it has become central to shaping employer brand and long-term talent strategy. Today, candidate experience sits at the core of successful talent acquisition strategies, shaping how an organization is perceived by potential hires.

Candidate Experience 177

Candidate Experience Talent Acquisition Candidate Engagement Interviews 177

Rally Recruitment Marketing

MARCH 7, 2022

But this doesn’t mean spamming candidates with the same message over and over. A more helpful approach, both for you and the candidate, is to do more than just promote open jobs; spice up your messaging with employer branding content, for example. . Candidate engagement (including email opens and clicks).

Candidate Engagement 419

Candidate Engagement Recruitment Marketing CRM Sourcing 419

Rally Recruitment Marketing

JULY 11, 2021

Today’s candidates are seeking out authentic, honest answers to their granular, role-specific and sometimes sensitive questions about potentially working at your company — and employee generated content (EGC) can provide the answers they seek (and trust). What happens if I need to change my shift at the last minute?

Social Media 419

Social Media Employer Branding Guidelines Construction 419

Rally Recruitment Marketing

OCTOBER 1, 2023

It’s where talent encounters and interacts with your employer brand — maybe for the first time or to research your company during the recruiting process. The experience must be easy and smooth at every step, going beyond basic boilerplate information to providing an authentic backstage view of life at the company.

iCIMS 419

iCIMS Employer Branding Video Candidate Experience 419

Rally Recruitment Marketing

JULY 11, 2022

Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site. We’re committed to helping you know the effectiveness of your Recruitment Marketing and employer branding strategies.

Recruitment Marketing 419

Recruitment Marketing Strategy How To Applicant Tracking Systems 419

Rally Recruitment Marketing

JUNE 20, 2022

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

Recruitment Marketing 419

Recruitment Marketing Employer Branding Media Talent Acquisition 419

Rally Recruitment Marketing

FEBRUARY 7, 2022

Marcus is Head of Solutions Engineering at Clinch , a software platform that offers talent teams a full suite of easy to use tools that help bring your Recruitment Marketing strategy to life with seamless integration with your ATS. It includes ideas for creating content that keeps candidates engaged at every stage of the funnel. .

How To 419

How To Recruitment Marketing Engineering Candidate Engagement 419

SmartRecruiters

OCTOBER 5, 2022

Today’s talent acquisition teams must do everything they can to attract candidates, convince them to apply, and keep them engaged until they show up on the job. In a competitive marketplace for talent, a strong employer brand is an essential component in your talent acquisition strategy – and that includes your career site.

Employer Branding 127

Employer Branding SEO How To Talent Acquisition 127

Rally Recruitment Marketing

SEPTEMBER 13, 2020

Recruiting events are a tried and true method to attract talent to your organization and build brand awareness. In-person recruiting events are a great way to build relationships with candidates and introduce them to your employer brand through thoughtfully created events collateral. Professional development.

Diversity 466

Diversity Employer Branding Recruitment Marketing Groups 466

JazzHR

OCTOBER 28, 2019

More responsibilities mean more stress and less time to focus on individual candidates. This creates the risk that candidate engagement will drop. Automation may hold the solution to this challenge, allowing recruiters to utilize multi-channel strategies without sacrificing the quality of their communications with candidates. .

Candidate Engagement 120

Candidate Engagement JazzHR Applicant Tracking Systems Social Media 120

Rally Recruitment Marketing

MARCH 24, 2019

Job advertising, employer branding, careers sites, social media, recruiting events—there’s a never-ending amount of Recruitment Marketing initiatives that we’re juggling. But let me put you on the spot: How much effort do you invest into talent engagement? Consider the lifetime value of each person in your talent database.

Strategy 385

Strategy Social Media CRM Employer Branding 385

Rally Recruitment Marketing

JANUARY 2, 2023

Recruitment Marketing technology (but NOT including your ATS). Recruitment Marketing / employer branding agencies, contractors and services. The most important data for creating your budget plan will come from within your own company, and that’s what we’ll look at next. other campaigns and programs).

Recruitment Marketing 419

Recruitment Marketing How To Talent Acquisition Advertising 419

Social Talent

JUNE 23, 2016

Your employer brand is a critical element when it comes to establishing a competitive advantage in the labour market. Employer branding is the sum-total of what current and potential employees think of you as an employer and the goal is to create differentiation and preference in the minds of both of these types of employees.

Employer Branding 124

Employer Branding Twitter Video Facebook 124

CareerArc

NOVEMBER 4, 2024

Candidates are savvier, the competition for talent is tougher, and the tools at our disposal have never been more powerful. Below, we’ll walk through five hiring trends that are shaping the future of social recruiting and how you can leverage them to find the best candidates. The good news?

Social Recruiting 98

Social Recruiting Trends Video Employer Branding 98

Hiretual

APRIL 14, 2022

EZ Engagement. Direct and Scalable Candidate Engagement & Interview Scheduling. Deduplicate, Enrich and Rediscover Profiles in Your ATS With No Manual Maintenance Work. How Your Employer Brand Supports Your Outbound Recruiting Efforts. Your employer brand is a staple of your company’s reputation.

Employer Branding 115

Employer Branding eBook Policies Social Media 115

Rally Recruitment Marketing

MARCH 19, 2023

It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. Social media platforms generally calculate engagement by counting the number of people who take an action on your post (i.e.,

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

Rally Recruitment Marketing

JUNE 28, 2021

However, to improve even further on their candidate communication efforts, the team at Syneos have begun to focus more on text messaging. . Syneos even uses automated candidate engagement scoring to help them determine a candidate’s level of engagement for a job opportunity based upon their behavior.

Recruitment Marketing 396

Recruitment Marketing JobVite Mobile CRM 396

4 Corner Resources Staffing Blog

OCTOBER 23, 2023

As always, this means being fast, but it also means you need to provide a candidate experience that’s better than those of the other companies your applicants are no doubt interviewing with. Your candidate engagement (or lack thereof) can make the difference between getting an offer accepted by your top choice and losing out to a competitor.

Candidate Engagement 105

Candidate Engagement Hiring Social Media Screening 105

Rally Recruitment Marketing

MAY 2, 2022

Data continues to show us why employee stories need to be a priority going forward in your Recruitment Marketing and employer branding strategy. . To help you do that, we’re sharing 3 types of story-based content that are working with candidates right now, including compilation stories, standalone stories and team stories.

Video 419

Video Advertising Social Media Examples 419

Rally Recruitment Marketing

APRIL 9, 2023

Rather than making you wait to the end of this post, let me tell you the key finding: Candidates engage more with LinkedIn posts that talk about your “employees” and “team” versus posts that say “we’re hiring” or “apply now”. This includes career advice, your training programs as well as examples of career progression at your company.

Linkedin 419

Linkedin How To Job Descriptions Social Media 419

Rally Recruitment Marketing

OCTOBER 26, 2024

These candidates, with commercial driver’s licenses (CDLs), prioritize opportunities, salary and benefits, and are often too busy to engage with traditional employer branding efforts. She leads projects in Diversity and Inclusion, University Relations, and partnerships to enhance female and minority candidate engagement.

Employer Branding 251

Employer Branding Video iCIMS Talent Acquisition 251

Rally Recruitment Marketing

SEPTEMBER 20, 2021

around the middle of your recruitment funnel (such as candidates who have already applied or even interviewed) like many companies right now, then you know this issue well. That’s why I dedicated my webinar at the 2021 Talent Board CandEs Virtual Conference to this very topic: “From Meh to Yes! Rally note: Want to learn more?

Recruitment Marketing 419

Recruitment Marketing Conference Examples SEO 419

Rally Recruitment Marketing

OCTOBER 26, 2024

These candidates, with commercial driver’s licenses (CDLs), prioritize opportunities, salary and benefits, and are often too busy to engage with traditional employer branding efforts. She leads projects in Diversity and Inclusion, University Relations, and partnerships to enhance female and minority candidate engagement.

Employer Branding 221

Employer Branding iCIMS Video Talent Acquisition 221

Survale

MARCH 6, 2025

With Survale, they gained instant access to candidate sentiment at every stage of the hiring journey. Transformative Results Survales implementation provided recruitment experience insights that led to a marked improvement in candidate satisfaction scores.

Study 78

Study Talent Acquisition Candidate Experience Energy 78

Crelate

JULY 17, 2019

In this series, we’re looking at several metrics that recruiting and staffing firms should be measuring to ensure continued success. Our last blog examined retention rate , and now we’re digging into candidate engagement and what it means for your team. Measuring Candidate Engagement. Engaging Candidates is Key.

Candidate Engagement 79

Candidate Engagement Social Media Job Descriptions Job Boards 79

Rally Recruitment Marketing

APRIL 4, 2019

When first brainstorming and developing the project, my team and I put ourselves in the candidates’ shoes, which, after all, wasn’t difficult to do as we’ve all been job seekers. The results we’ve seen from a candidate engagement standpoint has exceeded our expectations. A Shifting Talent Engagement Focus.

Conference 292

Conference Recruitment Marketing Social Media Resources 292

Rally Recruitment Marketing

APRIL 25, 2022

Promote nursing at the team or job function level, not by individual jobs. The social feeds of candidates — both in nursing and many other industries — are flooded with job posts right now. With so many jobs being posted, engagement with this type of content is down by 35% comparing the same period.

Recruitment Marketing 450

Recruitment Marketing Social Media Media Strategy 450

Stories Incorporated

MARCH 8, 2022

team strives to continuously share with our community the most up-to-date and best employer branding resources for your own content creation strategies. So much has changed at work over the past two years. Right now, candidates are searching for a culture that offers what their current workplace lacks.

Employer Branding 64

Employer Branding Resources Diversity SEO 64

ClearCompany Recruiting

AUGUST 20, 2020

Because of this, talent pipelines need to be well organized with a strategy to keep both active and passive candidates engaged. An ATS system helps hiring teams develop strategic candidate relationship management priorities to keep the talent pipeline full and fully engaged while unearthing A Players faster.

ClearCompany 279

ClearCompany Applicant Tracking Systems Talent Acquisition Reference 279

Stories Incorporated

DECEMBER 6, 2024

Reading Time: 8 minutes In todays competitive talent landscape, candidates engage with an average of 12 to 18 touchpoints before applying for a position. To maximize the impact of your employer branding content, it’s essential to distribute it strategically across these channels. No more stock photos!

Social Media 52

Social Media Employer Branding Video Job Boards 52