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12 Tools to Boost Your Employee Advocacy Program

Rally Recruitment Marketing

Your employees have the power to make or break your employer brand. An employee advocacy program can help elevate your employer branding efforts and amplify your message, while also building credibility with target candidate audiences. Hootsuite Amplify. PostBeyond. List of employee advocacy content creation tools.

Tools 448
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B2B Versus B2C Marketing for Staffing Firms

The Staffing Stream

Let’s start with a general rule – marketing is either B2B (business-to-business) or B2C (business-to-consumer). B2B Marketing. In addition, B2B buyers are information-driven and perform rather extensive research on their purchasing options, which leads to data-driven decisions. Staffing Industry Marketing – B2B, B2C, or Both?

B2C 85
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5 Tried-and-True Methods for Sourcing Passive Candidates

Glassdoor for Employers

If you’re looking for a more effective candidate sourcing strategy, keep reading as we explain five proven methods for sourcing passive candidates! What is passive candidate sourcing? 1 in every 72 sourced candidates is hired, compared to 1 in every 152 non-sourced candidates. Invest in Automation Tools.

Sourcing 118
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TA Week Recap: Next-level TA, DEI, employer branding strategies

Stories Incorporated

TA Week — EBrandCon, SRSC, and Talent Sourcing Strategies — virtually brought together industry leaders from around the world for five info-packed days to discuss how practitioners innovated in the face of change, or how they doubled-down on what’s always true to connect and convert candidates. Employer Brand. No small feat!

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5 Social Recruiting Mistakes and How to Avoid Them

Glassdoor for Employers

Share a variety of content to build both your employer brand and your personal brand as a recruiter. Use social media to tell your brand’s story. Source-of-hire: It’s imperative that you understand where your top hires come from, which makes source-of-hire a crucial social recruiting metric.

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Landing Your First post-College Job Just Got Far Less Terrifying

SmartRecruiters

Imagine there’d been tech to tailor-match your skills to prospective employers looking for students and recent grads just like you? Well, let Melissa Weir, Head of B2B Marketing at WayUp tell you a few things about what WayUp can do to help you with that. Check out WayUp and others on the SmartRecruiters marketplace !

B2B 96
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6 Pro Tips for Ensuring a Lasting Employer Brand

Rally Recruitment Marketing

Developing and activating an authentic, dynamic and beneficial employer brand takes time, work and support from stakeholder and cross-departmental collaboration. With so much effort to get it “right”, your employer brand needs to be useful for years to come, through potential (and unknown) company, job market and world changes.