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As a fast-paced, B2B marketing agency with fewer than 20 employees, having an elaborate recruitment marketing plan is not our first priority. At some point, even a company with the best business strategies is going to need to recruit more employees to help their business grow, and not just any employees, but the right ones.
As a fast-paced, B2B marketing agency with fewer than 20 employees, having an elaborate recruitment marketing plan is not our first priority. At some point, even a company with the best business strategies is going to need to recruit more employees to help their business grow, and not just any employees, but the right ones.
Much like consumer and B2B marketing have shifted from having an outbound focus to an inbound one, the function of talent acquisition is currently experiencing something similar. As with eCommerce, enterprise software, or most other markets requiring a transaction, connectivity and access to information has greatly empowered decision-makers.
Sure, their budgets are bigger than yours, but if you take a closer look at Good.co’s best recruiting videos (or any similar list, and there are a whole lot of them out there), you’ll see some pretty obvious patterns emerge, even if meriting mention on this sort of B2B listicle is likely completely arbitrary and totally subjective.
This way you don’t have to “reinvent the wheel” Use their advise, combine them all together and develop your perfect process of recruiting. She helps small businesses scale their HR and Recruiting strategy to fit their budget and resources in a manner that still lets them recruit and retain employees like a big business.
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