article thumbnail

What B2B Can Learn from B2C: Optimizing Data for a Better Customer Journey

Lusha

Well, for one, we’re starting to see B2B and B2C sales tactics merge. In this article, we’ll take a look at how B2C uses data to create a self-serve business model, and how B2B companies can begin transitioning to do the same. B2C companies have less customized customer journey map. How B2C is using data efficiently .

B2C 52
article thumbnail

6 Interview Questions to Ask a Chief Marketing Officer (CMO) Candidate

Viaduct

Here are some of the questions you should be asking during the interview process to ensure the best fit for one of your brand’s most critical functions. But someone who has only held marketing roles with a B2B company offering professional services may not be the perfect fit for a CMO role with a B2C company selling apparel.

B2C 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Best Practices for Hiring Superstar Sales People

Social Talent

They’re not always easy to spot in interviews , as the qualities you might assume would identify a superstar salesperson aren’t necessarily the most important ones. To gauge persistence in the interview, ask questions about past failures or rejections, or about times when a candidate saw dividends from being persistent and not giving up.

Hiring 146
article thumbnail

Sending A Thank You Email After Your Job Interview - Recruiter Tips!

PowerToFly

Are you aware of the value of sending a thank you email after a job interview? Watch the video to the end to find out how you can make a great impression during and after job interviews. ?? Apart from sending a thank you email after the interview, your resume is also an opportunity to make a great first impression.

article thumbnail

Navigate your career moves with these 10 tips from Visa’s Veronica Fernandez

PowerToFly

Following each interview process she navigated, Veronica returned to the hiring managers and asked for feedback. Veronica recalls having a limited understanding of the B2C mindset, but she welcomed the opportunity to develop her toolbox of skills. Veronica points back to her experience transferring from Visa’s B2B to B2C strategy.

B2C 62
article thumbnail

Sales Job Titles and Terms, Explained

Zengig

B2C sales B2C stands for business to customer and is the standard sales model in which most retail sales associates participate. Transactions in this space are typically much larger and require multiple stakeholders in the approval process. It involves a customer needing something and purchasing it from a business.

B2C 91
article thumbnail

Are you prepared for the hiring season?

ApplicantStack

Whether you are a B2B or a B2C, you want to be prepared for your busy hiring season. Video Interviewing might be a great solution: Look into video interviewing! Here are a few simple tips: 1. Employee Referrals: Take advantage of employee referrals. Who better to understand the culture and work load than a current employee?