Rally Recruitment Marketing

JULY 7, 2024

We’ve entered a new era in recruitment with two forces converging — the undeniable influence of social media and the unprecedented capabilities of AI. Social media allows us to reach candidates where they spend nearly 2.5 Let’s dive into the key takeaways to help you improve your social recruiting strategy.

Social Media 221

Social Media Media Strategy Social Recruiting 221

Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities. Most people spend 2-3 hours on social media each day.

Social Media 251

Social Media Media How To Employer Branding 251

Recruitics

JULY 19, 2023

Key Takeaways: Social media has become a crucial resource for job seekers, with 9 out of 10 brands using social media to source, attract, and engage new recruits. An omnichannel approach within social recruitment is essential, targeting specific audiences and employing tailored messaging on different platforms.

Social Media 185

Social Media Media Strategy Employer Branding 185

Rally Recruitment Marketing

JANUARY 9, 2023

Women’s History Month: How to Make Your Social Strategy a Success. Holidays and special annual events are great opportunities to share your company culture, values and employees on social media, your careers blog and through email campaigns. Stay Competitive in 2022 with these 5 Employee Benefits. Read full article.

Recruitment Marketing 448

Recruitment Marketing Employer Branding Social Media Strategy 448

Rally Recruitment Marketing

APRIL 10, 2021

Now in its second year running, the Rally Awards competition recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals and teams who work in-house at employers. Rose Marques, Global Talent Brand Lead at Squarespace (2020 Rally Awards winner). Best Careers Social Media.

ADP 413

ADP Social Media Employer Branding Recruitment Marketing 413

Rally Recruitment Marketing

OCTOBER 12, 2020

Using paid social media and programmatic job advertising are effective ways to create a digital Recruitment Marketing strategy. Paid social media ads and programmatic job advertising can help you get in front of qualified candidates, build interest in passive talent and refine your messaging and content using insights from A/B testing.

Advertising 419

Advertising Strategy Social Media Job Boards 419

Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

AUGUST 15, 2020

Let’s say you’ve put a ton of effort into shaping your organization’s EVP or building your employer brand. Ideally, you want your employees supporting this critical work by shouting it from the (digital) rooftops of their social media accounts. But how do you empower them to get involved? Why is this approach effective?

Social Media 450

Social Media Media Recruitment Marketing Employer Branding 450

Rally Recruitment Marketing

MARCH 19, 2023

Social media is one of the most important talent attraction strategies that every employer can use today. This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

Proactive Talent

MAY 22, 2020

Talent attraction is a term used in the Human Resources and Talent Acquisition field to describe luring the most desirable of passive candidates to a specific employer and incentivizing them to apply for work with implied and envisioned benefits.

Social Media 286

Social Media Employer Branding Talent Acquisition Compensation 286

Rally Recruitment Marketing

FEBRUARY 21, 2021

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

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Recruitment Marketing Social Media Employer Branding Mobile 362

Rally Recruitment Marketing

MARCH 14, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. .

Recruitment Marketing 417

Recruitment Marketing Social Media Strategy Employer Branding 417

Rally Recruitment Marketing

MARCH 14, 2021

In the past year, our work has changed even more drastically, as a result of the pandemic and in response to social injustice. Recently I was a guest on The Employer Brand Shop Talk Podcast and we had a discussion on these very topics — and, maybe even more importantly, where our space is going next.

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Recruitment Marketing Employer Branding Applicant Tracking Systems Social Media 493

Rally Recruitment Marketing

DECEMBER 12, 2021

In terms of benefits, this proactive, programmatic approach means no job board bias, better budget management and ROI-proving data for your Recruitment Marketing team. In the end, you’re left with content libraries of engaging pieces, optimized for each channel you’re building like social media, careers site, job descriptions and more. .

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Rally Recruitment Marketing

MARCH 28, 2021

Our experts taught us how to understand Recruitment Marketing analytics, from paid social media ads to programmatic job advertising. Her team is responsible for external digital platforms for Nestlé’s corporate and employer brand, as well as a range of internal employee communications initiatives. Liz Caselli-Mechael.

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Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

FEBRUARY 11, 2022

Your Recruitment Marketing and employer branding strategies are more important than ever! Social and digital channels are not only saturated with jobs content, they’re saturated with every kind of content. Employers are promoting jobs more frequently, but candidates are responding less.

Social Media 419

Social Media Employer Branding Recruitment Marketing Advertising 419

Rally Recruitment Marketing

SEPTEMBER 27, 2021

Employer awards build trust with candidates in a way that can set you apart from competitors in the job market. But if you want your awards to enhance your employer brand and help you recruit more effectively, they need to be promoted the right way, and in the right places. Social media. Careers blog.

Employer Branding 419

Employer Branding Pharmaceuticals Social Media ADP 419

Recruitics

JANUARY 24, 2024

Challenges persist in areas such as building awareness among job seekers, reaching passive candidates, engaging across social media, and addressing drop-offs in the candidate journey.

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Benefits Hiring Social Media Retention 275

Rally Recruitment Marketing

SEPTEMBER 26, 2020

Well, to start, there’s lots of competition on social media, so it’s becoming more challenging to get your content in front of relevant audiences. We also wanted to be able to share more often than our corporate brand channels would allow. It sounds like there are a lot of benefits to building a talent community on LinkedIn.

Linkedin 490

Linkedin How To Employer Branding Enterprise 490

Rally Recruitment Marketing

JULY 12, 2024

Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. You won’t be arrested or fined like Carlin, but you could be turning off your talent audience and getting penalized by the social platforms’ algorithms.

Social Recruiting 251

Social Recruiting Social Media Facebook Real Estate 251

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart.

Recruitment Marketing 417

Recruitment Marketing Industry Sports Employer Branding 417

Rally Recruitment Marketing

JULY 18, 2021

Social media may be where a growing number of candidates are going to learn about your company, but Jobvite found that careers sites are still where the majority of candidates go to ultimately apply (second only to job boards). Meet the winners. It was reserved for case studies and customer-facing content.

Employer Branding 419

Employer Branding JobVite Social Media Media 419

Recruitics

JANUARY 18, 2024

Key Takeaways: Challenges persist in areas such as building awareness among job seekers, reaching passive candidates, engaging across social media, and addressing drop-offs in the candidate journey.

Recruitment Marketing 218

Recruitment Marketing Strategy Social Media Employer Branding 218

Rally Recruitment Marketing

JULY 22, 2023

In this blog post, you’ll learn all about this successful Recruitment Marketing campaign from Kelsie Johnson, Associate Director of Employer Brand and Talent Marketing at Labcorp, who shared the campaign strategy at our recent RallyFwd Virtual Conference , available to watch on demand.

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Recruitment Marketing Healthcare Employer Branding Conference 419

Rally Recruitment Marketing

JULY 11, 2022

Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site. We’re committed to helping you know the effectiveness of your Recruitment Marketing and employer branding strategies.

Recruitment Marketing 419

Recruitment Marketing Strategy How To Applicant Tracking Systems 419

Rally Recruitment Marketing

APRIL 11, 2022

Examples of topics covered: How to increase your clicks and applies by aligning your job titles and benefits with candidate expectations. Example of a topic covered: Changes in employer brand content and publishing. Usage increase in recruiter, hiring manager and employee ambassadors on social media. Rally Inside.

Recruitment Marketing 419

Recruitment Marketing Resources Strategy Employer Branding 419

Social Talent

MARCH 12, 2019

For marketers (like the one writing this blog), it can be hard to let go of the company branding and messaging, to open it up to collaboration, but as businesses change and transform, employer branding has expanded it’s role to the entire business. Employees have authentic voices – use them. LEARN MORE.

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Employer Branding eBook Social Media Video 152

Crelate

JANUARY 19, 2021

Increasingly, on social media. How Is Social Media Used in Recruiting? Recruiters can use social media to attract and engage great talent by posting job opportunities, searching for and messaging qualified candidates, and by posting engaging and relevant content to help build a network of passive candidates.

Social Media 127

Social Media Media Strategy Facebook 127

Rally Recruitment Marketing

JANUARY 23, 2022

My name is Jonna Sjoevall, and I’m the Global Head of Employer Branding and Recruitment Marketing at UBS , a Swiss headquartered global bank and the world’s largest wealth manager with over 71,000 employees. Hi Rally Community! I hope that you can apply our strategy at your own organization for similarly record-breaking success.

Video 418

Video Hiring How To Recruitment Marketing 418

Rally Recruitment Marketing

JANUARY 10, 2019

Sharing your organization’s employee events on social media. Something our team knew we needed to do from a strategic perspective was weave more Employer Brand content into our job descriptions. By sharing some of the other benefits associated with soft marketing. The benefits of soft marketing.

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Recruitment Marketing Employer Branding Job Descriptions Social Media 300

Ongig

JULY 25, 2024

Today I’m going to show some awesome employer brand marketing strategies. Email Marketing Content Marketing Job Boards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics Social Media Advertising Recruiting Microsites 1. Let’s get to it! Start a company career blog.

Employer Branding 84

Employer Branding Strategy Social Media Job Descriptions 84

Rally Recruitment Marketing

NOVEMBER 1, 2018

Here are some ways to get your employer brand in front of veteran and military hires: 1. This can be a great place to introduce your employer brand to this demographic. This will showcase your veteran friendly culture to candidates and encourage them to consider your organization for their next employment opportunity.

Employer Branding 170

Employer Branding Hiring Facebook Linkedin 170

Rally Recruitment Marketing

JANUARY 16, 2020

If you don’t have an EVP in place before tackling other employer brand projects, your company is essentially driving in the dark in terms of your content strategy. Candidates might drown out your posts on social media, for instance, and gravitate towards other more unique options on their feed instead.

Employer Branding 365

Employer Branding Recruitment Marketing Examples Policies 365

Rally Recruitment Marketing

SEPTEMBER 6, 2022

To create an effective Recruitment Marketing strategy, you need a multi-channel approach, from social media to email outreach to digital advertising. The benefit of building a talent network is that it allows you to recruit faster and cheaper from a database of talent that you have already paid to acquire.

Resources 417

Resources CRM How To Recruitment Marketing 417

CareerArc

SEPTEMBER 30, 2022

An engaged workforce is one that performs better, stays longer , and helps you both recruit new candidates and grow your employer brand , while lack of engagement causes issues like quiet quitting , actual quitting, and a damaged company reputation. Make your employees brand ambassadors to tell your story. Make it personal!

Social Media 98

Social Media Media Employer Branding B2B 98

RecruitLoop

JULY 14, 2022

As recruitment agencies compete for top talent, it has become increasingly necessary to use social media in talent acquisition. Indeed, over 90% of all recruiters now use social networking sites in their recruitment process.

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Social Media Advertising Media Strategy 118

Rally Recruitment Marketing

MAY 9, 2021

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . Recruiters: will it save recruiters time? .

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Recruitment Marketing ADP Strategy Employer Branding 419