Remove Candidate Engagement Remove Employer Branding Remove Events
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4 Ways to Break Through In Your Employer Branding from RallyFwd

Rally Recruitment Marketing

That’s why last month’s RallyFwd Virtual Conference focused on the theme of Breakthrough Employer Branding. Jonna Sjövall, Labor Global Head of Employer Branding and Recruitment Marketing, UBS. Session: Failing Your Way to Employer Brand Success. Before you can break through, you have to fail. Well, sort of.

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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Together with Jessie Summerfield, Recruitment Marketing Specialist at Advocate Aurora Health , we presented how to track, measure and report on what’s working in Recruitment Marketing and employer branding through data. Talent network, job alerts, events: sign-ups (opt-in). Engagement. Email: opens, clicks and replies.

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Recruitment Marketing: How to Finally Prove which Strategies Generate Applicants

Rally Recruitment Marketing

Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site. A conversion may be when a candidate applies for a job, joins a talent community or registers for a hiring event.

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

We wanted to highlight the innovative recruitment technology and services that are changing the game, and are so grateful to have as our sponsors of the event! Customizing the candidate experience with Clinch. This makes candidates more likely to venture deeper into the application process. . The results produced by Talemetry.

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Why We Can’t Ignore Our Talent Engagement Strategy

Rally Recruitment Marketing

Job advertising, employer branding, careers sites, social media, recruiting events—there’s a never-ending amount of Recruitment Marketing initiatives that we’re juggling. But let me put you on the spot: How much effort do you invest into talent engagement? Look at other engagement tactics. Register today >

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4 Talent Nurture Campaigns to Start Right Now

Rally Recruitment Marketing

But this doesn’t mean spamming candidates with the same message over and over. A more helpful approach, both for you and the candidate, is to do more than just promote open jobs; spice up your messaging with employer branding content, for example. . Candidate engagement (including email opens and clicks).