Rally Recruitment Marketing

MARCH 14, 2019

Careers blogs are an important channel for communicating your Employer Brand and confirming candidate interest. Employee blogs provide important info at a key stage in the candidate journey to help candidates understand if your organization is the right fit for them. Johnson & Johnson. UnitedHealth Group.

Examples 170

Examples SEO Employer Branding Conference 170

Rally Recruitment Marketing

SEPTEMBER 20, 2021

Not only do they help with making your content feel more personalized, but they also help with search engine optimization (SEO). . The candidate journey is a quest for information. If there is one thing I’d like you to remember from this, it’s that the candidate journey is a quest for information.

Recruitment Marketing 419

Recruitment Marketing Conference Examples SEO 419

Ongig

SEPTEMBER 30, 2020

Image, brand-enhanced, and video job descriptions (with media library!). SEO & Mobile-optimized. Sub-Headline: Attract and engage candidates with personalized job recommendations and content. Employer branding. Headline: Create World-Class Career Sites that Reinforce your Brand. Career site branding.

Tools 127

Tools iCIMS SEO JobVite 127

Contract Recruiter

MARCH 10, 2023

This can be a result of a poor candidate experience during the recruitment process. In this article, we will explore why the candidate experience matters and provide a guide for small to mid-sized employers on how to improve it throughout each stage of the recruitment process.

Candidate Experience 87

Candidate Experience SEO Social Media Construction 87

Ongig

AUGUST 6, 2024

Well-written job descriptions are important for promoting your company’s employer branding. On the other hand, poorly written JDs could deter qualified candidates from applying for a role or hone in on individuals with a poor job fit. Why I Wrote This?

Job Descriptions 85

Job Descriptions Examples Taleo Bullhorn 85

Ongig

SEPTEMBER 6, 2024

If you want to: Create a more targeted candidate experience Drive more organic traffic Turn more job seekers into applicants Then this is the guide for you. These are the same exact microsite building techniques that our clients use to increase the candidate experience on their career site. Let’s roll. Why I wrote this?

Social Media 52

Social Media SEO Job Boards Media 52

Ongig

JULY 29, 2024

In fact, it’s a culmination of many initiatives: candidate experience, employer branding, recruitment marketing, diversity and inclusion. The bottom line: Optimizing your company career site is necessary if you want to attract, engage, and convert more candidates. So, keep reading this career site guide.

How To 52

How To Applicant Tracking Systems Media Candidate Experience 52

Proactive Talent

MAY 24, 2016

Let’s take a look at a few more reasons why a job posting shouldn’t be your sole recruiting tactic: Reason #1: Job Posting Is A Passive Strategy No, I don't mean a strategy that attracts passive candidates. You need to have presence on the platforms where your target candidates are. quite the opposite.

Employer Branding 145

Employer Branding Hiring Job Boards Social Media 145

Nas Recruitment

SEPTEMBER 15, 2020

Outside of your own employees, your career site is your #1 touchpoint with candidates and the top employment branding asset in your arsenal. It is your “handshake moment” with candidates and often it is their first impression of your organization. First, candidates have to be able to find your site.

Candidate Experience 52

Candidate Experience SEO Engineering Employer Branding 52

Hundred5

JULY 29, 2024

Candidate experience 4 out of 5 candidates love Toggl Hire, which means it’s one of the best hiring platforms for companies looking to enhance the candidate experience. These can be customized with employer branding and personalized messaging to keep candidates engaged at every step of the hiring process.

Hiring 59

Hiring Video Enterprise Recruiting Software 59

Ongig

MARCH 5, 2025

A well-written job description: Attracts high-quality candidates who are the right fit. Boosts employer branding and enhances the candidate experience. Optimize for SEO and Readability Your job description needs to be easy to find online. Encourages a diverse pool of applicants by using inclusive language.

Job Descriptions 52

Job Descriptions How To SEO Diversity 52

Ongig

JULY 31, 2024

Today I’m going to show you a VERY effective list of employer branding strategies for your job descriptions. Employer Branding Strategies on Job Descriptions vs Company Career Page A lot of your candidates are coming from job boards like Indeed, Glassdoor, and LinkedIn.

Employer Branding 109

Employer Branding Job Descriptions Strategy Social Media 109

WizardSourcer

FEBRUARY 9, 2023

It involves promoting the organization’s brand, culture, and value proposition to attract potential job seekers and to communicate what makes the company a great place to work. The components of recruitment marketing: Employer Branding: Defining and communicating an organization’s unique culture and values to potential candidates.

Recruitment Marketing 70

Recruitment Marketing Social Media Employer Branding Advertising 70

exaqueo

MAY 23, 2017

This post is a collaboration between exaqueo’s employer brand strategy team and Groupbrand , our strategic creative partner. There you are: itching to tear it down, build it up, and take your career site and candidate experience to the next level. That was 10 years ago. And a lot has changed since then.

Talent Acquisition 85

Talent Acquisition Employer Branding SEO Candidate Experience 85

Ongig

MARCH 22, 2024

Employers are giving more robust content on job descriptions rather than just listing requirements and qualifications. Could also give an SEO boost for Google Search. Location-specific content Providing an option to look at office location is better than the candidate having to open a new tab and run a google search.

Examples 94

Examples Job Descriptions SEO Taleo 94

WizardSourcer

FEBRUARY 21, 2023

By focusing on the skills and experience that are most critical for the position, organizations can ensure that they are attracting candidates who are the best fit for the role. Enhanced employer brand: A well-executed talent sourcing strategy can also help to enhance an organization’s employer brand.

Sourcing 80

Sourcing Job Descriptions Employer Branding Social Media 80

4 Corner Resources Staffing Blog

DECEMBER 12, 2022

Each of these parts contributes to the candidate experience, building a positive impression of your brand and nurturing potential future employees in a way that’s impossible when you’re merely cold-emailing candidates you found online. . Using gamification on candidate-facing website pages.

How To 104

How To Social Media Applicant Tracking Systems Conference 104

Ongig

OCTOBER 16, 2018

I’ve looked at a few uses of chatbots and see the main benefits affecting: Employer Branding — Help you stand out among the crowd (<1% of company career pages have a chatbot at this point). Candidate Experience — If done right, a chatbot can make the job search more of a conversation (which can be more natural).

Taleo 76

Taleo Job Descriptions SEO Fashion 76

Manatal

APRIL 7, 2022

Recruitment marketing is a talent strategy that aims at approaching, attracting, and building relationships with candidates by presenting a company’s value proposition, employer brand and core values. The next batch of content in your pipeline must be able to maintain the dynamic between your company and the candidates.

Social Media 85

Social Media Applicant Tracking Systems Employer Branding Media 85

JobAdder

NOVEMBER 28, 2019

By doing so, you could improve your Employee Value Proposition (EVP) and candidate experience. According to employee communication platform, Employer Branding Australia, your Employee Value Proposition or EVP for short is the central messaging which articulates your ‘why work for us’. More importantly, why do people stay?

Social Media 85

Social Media Video Employer Branding SEO 85

Rally Recruitment Marketing

MAY 28, 2020

We hope this information is helpful as you continue to optimize your candidate experience and talent acquisition strategy in 2020. This year’s report reaffirmed that candidates find out about employment opportunities through a range of channels. Takeaway 4: SEO is a critical marketing strategy for recruiting.

Report 391

Report Recruitment Marketing Candidate Experience JobVite 391

Stories Incorporated

JANUARY 5, 2022

Whether you were building culture, content, inclusivity and diversity, an employer brand, candidate channels, engagement, awareness, or all of the above, it was a year of non-stop creation amidst constant change. Tell stories on your careers blog … and use SEO best practices so great candidates find you.

Strategy 116

Strategy Film Video Culture 116

NPA Worldwide

DECEMBER 12, 2017

Your digital marketing platform can streamline your entire hiring process and candidate experience. With optimised SEO combined with a strong marketing strategy, your website can showcase your employment brand and latest vacancies to more candidates than ever before. Contain a Candidate Portal.

SEO 60

SEO Mobile Linkedin Social Media 60

Jibe

JUNE 16, 2016

Talent acquisition is now coordinating employee-written testimonials, posting updates on social media, and even hiring writers, designers and videographers to produce stories about their employer brand. But what types of content actually motivate candidates to apply? Employee/Recruiter Blogs (15.5%). Financial Information (22%).

Employer Branding 28

Employer Branding Social Media eBook SEO 28

Ongig

JULY 17, 2018

2) Employer Branding. The #2 most popular topic of pain among TA leaders is employer branding. In short, they want their employment brand to stand out among all the noise. 5) Candidate Experience. Most TA folks know that their candidate experience can be much better.

Job Descriptions 40

Job Descriptions SEO Mobile Employer Branding 40

4 Corner Resources Staffing Blog

OCTOBER 17, 2023

You can post on social media and recruit at job fairs until you’re blue in the face, but if you’re not taking advantage of SEO, you’re missing out on a slew of candidates who are searching for the exact roles you’re trying to fill. Still, your candidate experience probably isn’t as strong as you think it is.

Healthcare 98

Healthcare Applicant Tracking Systems Staffing Screening 98

ExactHire Recruiting

APRIL 24, 2019

And, depending on the industry and size of organization, different hiring managers likely manage candidate screening and/or interviewing at various locations. Easy to apply – Utilize two-step applications to allow candidates to provide the basics in the first half of the application process. Include page elements such as.

Applicant Tracking Systems 126

Applicant Tracking Systems Social Media Job Descriptions Job Boards 126

The Staffing Stream

OCTOBER 23, 2020

How easy is it to make regular updates, add new pages, make edits to content, images, news and blogs, testimonials and to apply SEO? This is critical in every business environment, but especially now given a shifting balance of power between candidates and clients. Poor candidate experience. One dimensional.

How To 57

How To SEO Comparison Staffing 57

Ongig

DECEMBER 26, 2017

The ATS-generated job pages have little to no marketing/candidate experience thought to them. Consistent Candidate Experience is One Problem. If you are lucky enough to get a candidate to visit your company career site, then you want them to have a consistent candidate experience when they look at your job description.

Job Descriptions 40

Job Descriptions Kenexa Taleo Applicant Tracking Systems 40

Ongig

MARCH 21, 2024

You can create job descriptions like the ones below through Ongig’s Candidate Experience Software and Text Analyzer. — They have a nifty link to let candidates see nearby restaurants, gyms, schools and airports. Branding — They emphasize their company name, logo, and color scheme (see the green Apply button).

Job Descriptions 98

Job Descriptions Examples Advertising Video 98

MightyRecruiter

JUNE 5, 2017

As Ben Gledhill , Employer Branding & Candidate Experience Manager at The Manchester Metropolitan University, puts it, “Your careers website should be your hub as that is intrinsically linked to where jobseekers make an application. Getting Found: Why Career Sites Hold More SEO Value.

Facebook 48

Facebook SEO Social Media Advertising 48

BroadBean Technology

JANUARY 20, 2016

It’s your duty to ensure that every candidate you have contact with has the best journey you can provide. Once the motivation to change role has sufficiently formed, a candidate’s first instinct is to dive into Google - solid SEO is essential. Now, how does your brand look? Employer branding is critical in our modern age.

SEO 69

SEO Study Employer Branding Interviews 69

Ongig

SEPTEMBER 4, 2019

In our 7 Examples of Unconscious Bias in Job Descriptions , we highlight this job posting that is viewed as offensive: These types of mistakes have not only have an impact on apply rates, but also your employer brand. Digital Candidate Experience. No branding — No colors or logos. LGBTQ Bias. Phenom People.

Applicant Tracking Systems 11

Applicant Tracking Systems Job Descriptions ATS Taleo 11

Rally Recruitment Marketing

AUGUST 29, 2020

But we also wanted to make sure we were incorporating SEO best practices into our careers blog so that we could benefit from being the authority of what it’s like to work at Capital One, share what the hiring and onboarding process is like and answer questions to both support candidates and recruiters.

SEO 505

SEO Social Media Engineering Recruitment Marketing 505

Newton Software

JULY 26, 2016

For example, if you are looking for a Digital Marketing Manager, consider looking into forums related to SEO, paid search marketing, or Google AdWords. Tapping into your personal network and the networks of your coworkers is also a great way to build out your search strategy for passive candidates. Employer Brand.

Newton 60

Newton Sourcing Newton Software Job Descriptions 60

Social Talent

AUGUST 11, 2016

According to the Talent Board North American Candidate Experience Research Report , 48% of candidates have no previous relationship with employers at the beginning of the process. In other words, nearly half of your candidates are coming in cold. Embedding videos is great way to showcase your employer brand.

Job Descriptions 70

Job Descriptions Advertising Examples Video 70

Hacker Earth

OCTOBER 17, 2024

Enhanced Candidate Experience: Candidates appreciate a transparent and well-organized recruitment process. A defined funnel keeps them informed about each stage, manages expectations, and fosters a positive employer brand. Authentic voices can be very persuasive in attracting potential candidates.

Social Media 62

Social Media Job Descriptions Assessment Employer Branding 62