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Well-written jobdescriptions are important for promoting your company’s employer branding. Modern jobdescriptions function as concise promotions of your job vacancies, telling your organizational story and enticing prospective hires on how they can become a part of that eventful journey.
When navigating the job market, job seekers often encounter job postings that raise concerns about potential employers. At the same time, employers must recognize and eliminate these jobdescription red flags to attract top talent.
One area that may be missing some of that video magic is your jobdescriptions. In the past, descriptions were text-based pages filled with bulleted lists and information about the qualifications companies were looking for. This is why video jobdescriptions are becoming more important — and more common.
Or, youre generating interest, but candidates are dropping off because parts of your candidateexperience are broken. Maybe you already have a large talent database, and the challenge is re-engaging those candidates and driving them to take action. ” –Nathalia S.
Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.
When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, jobdescriptions, and social media. You need to completely revamp how your company is viewed.
Most of us in Recruitment Marketing have a long journey ahead when it comes to collecting and using candidate behavior data as the driver for improving our candidateexperience. Over the past year at Great Clips, my team has been obsessed with creating a better candidateexperience on the Great Clips careers site.
Your candidateexperience is a vital part of the recruiting and talent attraction process. It gives your talent audience and candidates a taste of what it’s like to be a part of your company. Because of this, it’s so important to infuse your candidateexperience with your employer brand.
Writing a jobdescription is perhaps the single most important piece of copy that a recruiter or hiring manager has control over. In reality, however, many jobdescriptions fall far short of this ideal, particularly when it comes to inclusivity. Words matter.
A jobdescription is often the first step in the application process, giving potential candidates their first impression of your company. But its more than just a list of requirements or job dutiesa great jobdescription helps attract the right people, supports inclusive hiring, and strengthens your companys culture.
Artificial intelligence (AI) and machine learning (ML) technologies are rapidly changing the way many recruit and hire talent. Read Dice's first-ever Recruitment Automation Report to discover how you can employ new, cutting-edge technologies to source and hire tech talent faster.
At Qualtrics, we’ve had to get creative in the ways we recruit talent so that we can scale our efforts while also providing a positive candidateexperience. However, if we want to find the best talent, while also providing a stand-out candidateexperience, we have to change our approach. The changing candidate mindset.
Now candidates are greeted with a clean user interface that they can use to quickly filter jobs by category, keyword or location to find the best fit position. . Employer brands are only effective if they’re communicated consistently across every touch point a candidate encounters. Good luck!
If they were to simply direct everyone to the same landing page , or drive them through the same application process, they would be alienating a large portion of their candidates. Instead, through the Talemetry Recruitment Marketing Suite by Jobvite , Syneos delivers a personalized candidateexperience using targeted career sites.
With access to millions of data points tracked for close to a decade, Appcast’s research offers a unique and helpful look into how to improve high-volume hiring with today’s candidates. Make your job titles and descriptions relevant and easy to find. For example, there’s recently been a big shift in the hospitality industry.
For example, to combat low application rates, the team at Safelite began investing in paid job advertising campaigns outside of job boards, including channels like Instagram, TikTok, paid search and even their first recruitment TV campaign! Candidates don’t need tips right now on how to find a job.
It should also tell your companys story and guide candidates from curiosity to application as a part of a well-thought-out candidateexperience. Before submitting an application, candidates want to know who you are, what you stand for, and what it’s like to work with you. And it shouldnt be so.
Wow, are you are seeing how fast jobdescriptions are changing these days? You can create jobdescriptions like the ones below through Ongig’s CandidateExperience Software and Text Analyzer. For tips on writing jobdescriptions, check out How to Write a JobDescription — Best Practices & Examples.
Romy : A leading UK insurance provider, Zurich , tested out using gender neutral language, as well as adding the company’s flexible work offerings, to 80% of their jobdescriptions. I also think it’s important that employers create a clear vision for how they’ll support women and put that plan in front of women job seekers.
In the end, you’re left with content libraries of engaging pieces, optimized for each channel you’re building like social media, careers site, jobdescriptions and more. . Customizing the candidateexperience with Clinch. An example of integrating Clinch into a job ad on Google for Jobs.
A frustrating and drawn out search can often turn into an efficient one simply by digging in and creating a better, more concise jobdescription. Why Are JobDescriptions So Important? Compelling and precise descriptions help candidates quickly decide whether A) they can succeed in a role and B) They want to pursue it.
Here are a few examples of hard marketing activities in the Recruitment Marketing space: Advertising your open requisitions on job boards. Leveraging programmatic job ads. In Recruitment Marketing some examples include: Publishing employee stories on your careers blog. Improves the candidateexperience.
Though these terms may sound alike, they are distinct concepts: Candidateexperience is how job seekers feel about an employer’s recruiting, hiring and onboarding processes. Candidate engagement is the process of communicating with job seekers in the recruitment pipeline. appeared first on JazzHR Notes.
Each month, hundreds (if not thousands) of people are coming to your careers site to learn about your careers and view your jobdescriptions. For many of these people, you are spending money to get them there with the hope (maybe even expectation) that they apply to your jobs. My guess: not as many as you’d like. .
Candidateexperience describes how a job seeker perceives an employer’s hiring process. A poor candidateexperience, for example, can leave job seekers feeling ignored, annoyed and frustrated. Things that can lead to a negative experience include: Complicated, lengthy applications.
If certain expertise is not available to you in-house or if your current TA infrastructure provides a sub-par candidateexperience, there is likely a consultant or technology vendor who can deliver a higher quality solution than you would be able to produce yourself – faster and easier, too. . Dynamic jobdescriptions, like Vizi.
With AR, virtual interviews become immersive experiences that mimic face-to-face interactions. AR enables recruiters to assess candidates’ skills and abilities in real-time scenarios. This level of accessibility ensures that candidates receive the information they need promptly, reducing the chances of drop-offs.
Not only is providing a positive candidateexperience the compassionate thing to do, but it is now essential for employers who want to compete for great talent. To find out, we surveyed 1,000 people who have applied for a job within the last year about their candidateexperiences.
For example, if you won an award for being a best workplace for diversity, you may want to share your award alongside an employee sharing a story about how one of your company’s employee resource groups supported them. . An example of the resources that BAE Systems shares with its talent network. Company website .
Session: Aligning Your CandidateExperience and Employer Value Proposition. likes, comments and shares) designed to attract and influence candidates. Glassdoor reviews) and candidateexperience scores (i.e. Best case scenario, your competitive salary and benefits make you the new destination for top candidates.
AI holds the potential to revolutionize the recruiting landscape, offering a variety of solutions that can streamline the hiring process, foster a more diverse workforce, and enhance candidateexperience. A prime example of this technology is ChatGPT, a generative AI software that can create human-like text based on specific prompts.
We’ve found that candidates want to take an even deeper dive – they want more “humanized” insight from our employees from which to build connections. This need for content that humanizes our company carries through the entire candidateexperience and continues even after someone has been hired.
Become a Better Recruiter Recruiting is not just about checking boxes on a jobdescription. For example, staying informed about advancements in recruitment technology like applicant tracking systems or AI-driven candidate sourcing ensures youre leveraging the best tools available.
Time management A recruiter’s job occasionally demands that they handle multiple responsibilities within a short period. For example, the recruiter might need to research job posting platforms and write a jobdescription within their working hours.
Candidates need more than a jobdescription and a ready-to-go resume to submit an application. Sure, those are important components, but job seekers want more than that. How else can a FAQ page help candidates and your recruiting efforts, and just what should it include? This FAQ from Microsoft is a good example.
As Rally’s own Lori Sylvia noted at the 2023 Rally Awards ceremony, Liz not only turned her employer into a leading example of a marketing-driven talent acquisition strategy, but has also inspired her team and practitioners across the industry with her mentorship. “Your impact is global and the ripple effects are immeasurable.”
Get the guide Benefits of Competency-Based Interviews Competency-based interviews can help employers: Accurately screen candidates in or out Competency-based interviews give the candidate a platform to speak directly to their skills pertaining to the job. What is your prior experience with creative problem-solving?
With social media, paid ads and job boards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. So what does this mean for practitioners and their work? Social media.
When starting your EVP project, your first instinct is probably to start Googling EVP examples. Most companies don’t come right out and tell job seekers, “these are the things we promise you if you come work for us.” Work/life balance : Are work arrangements flexible enough to achieve success on and off the job. Contradiction.
From turbocharging the speed and reach of hiring processes to elevating candidateexperience, AI’s influence is far-reaching and multifaceted. Improving candidate outreach Whether it’s a jobdescription, a LinkedIn InMail, a social post, or response email, generative AI can get you a first draft fast!
So, having the best job ads out there will require creativity. Employers are giving more robust content on jobdescriptions rather than just listing requirements and qualifications. Design / ATS Page Overlays Better converting and more attractive job pages. McGraw-Hill 6.
It’s your job to pull it out in a scalable way, collect them and use them on the website and in your Recruitment Marketing material in many different ways.”. Use real pictures of your employees where you can, and pick images that connect to your corporate brand for a consistent experience. Also think about your jobdescription page.
In the quest to attract diverse talent, crafting inclusive jobdescriptions is crucial. From acknowledging non-linear career paths to encouraging applications beyond checkboxes, explore the key insights that can transform your job listings and their impact on diversity.
10: Checklist: 11 Improvements to Humanize Your CandidateExperience. Humanizing the candidateexperience was a major theme we observed in 2018, and this blog comes with a checklist that helps you identify if your organization is on track to provide this ideal experience to candidates.
10: Checklist: 11 Improvements to Humanize Your CandidateExperience. Humanizing the candidateexperience was a major theme we observed in 2018, and this blog comes with a checklist that helps you identify if your organization is on track to provide this ideal experience to candidates.
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