Rally Recruitment Marketing

DECEMBER 29, 2024

Shared Media : Content shared through social platforms, podcasts and talent communities is a key Recruitment Marketing tactic for fostering engagement. Sharing authentic employee experiences, behind-the-scenes content or culture insights helps attract candidates who align with your values.

Recruitment Marketing 221

Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

NOVEMBER 1, 2021

To learn the nuts and bolts behind this strategy, we spoke with Nestlé USA’s Emily Rutt, Manager of Social Media and Community Management, and Taylor Childs, Senior Producer of Communications, Design and Editorial. Emily Rutt, Manager, Social Media & Community Management, Nestlé USA. million impressions and nearly 9.1

Recruitment Marketing 450

Recruitment Marketing Social Media Video Media 450

Rally Recruitment Marketing

NOVEMBER 13, 2020

TikTok is one of the fastest growing social media platforms. The app consists of user-generated videos that are typically displayed as short loops backed by music, special effects and other sound clips. This means the platform presents a great opportunity to collect employee generated content and employee story videos.

Employer Branding 450

Employer Branding Social Media Recruitment Marketing Video 450

Rally Recruitment Marketing

MARCH 13, 2023

March is Women’s History Month and any time during the month is a good time to be posting social recruiting content about this holiday, whether it’s the beginning, middle or even the end of the month. Everyone now can record a high quality video on their phones without much effort or preparation. And that’s okay!

Social Recruiting 419

Social Recruiting Social Media Video Jazz 419

Rally Recruitment Marketing

MAY 31, 2021

We learned that Gen Z are using new social media platforms and paying attention to different content, requiring a fresh look at talent acquisition and Recruitment Marketing strategy. Day in the life videos. You can have employees create a video in real-time and get viewers to submit questions that get answered “on-air.”

Social Media 474

Social Media Video Diversity Media 474

Rally Recruitment Marketing

JUNE 28, 2021

You can do this in many ways but here are a few thought starters: A short video talking about the message and what you liked about it. Have employees from across the company record short videos of themselves talking about what they studied in school and how that translates (or not) to what they do now at your company.

Social Media 450

Social Media Video Linkedin Interviews 450

Proactive Talent

MAY 9, 2017

For example, at GE Digital, many employees were struggling with how to tell the company and culture story externally, so I helped develop employer brand messaging that they can use and add to their Professional Summary and Experience sections to share more about the company’s mission, work and teams.

Employer Branding 237

Employer Branding Social Media Linkedin Media 237

Rally Recruitment Marketing

MARCH 19, 2023

Social media is one of the most important talent attraction strategies that every employer can use today. This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

Rally Recruitment Marketing

FEBRUARY 12, 2024

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. A great video can capture the essence and authenticity of our employee experience and company culture, like nothing else really can. Learn more on the Rally Awards website.

Video 221

Video Film Social Media Employer Branding 221

Rally Recruitment Marketing

AUGUST 9, 2020

Employee generated content (EGC) is defined as the images, videos, blogs and other content forms that your employees are creating themselves. This content is often shared on employees’ social media accounts, and ideally (from an employer branding standpoint) offers insight into the employee experience at your company.

Sourcing 385

Sourcing Social Media Employer Branding Guidelines 385

Rally Recruitment Marketing

JULY 31, 2022

Thus, Sitel Group’s Pie With People (PWP) was born, a new original video series presenting the company’s core values of education, diversity and sustainability through the voice of its people and their stories, an idea that would go on to win Sitel Group second place in the Best Employer Brand Video at the 2022 Rally Awards.

Recruitment Marketing 332

Recruitment Marketing Social Media Employer Branding Video 332

Rally Recruitment Marketing

JUNE 14, 2021

According to HubSpot’s 2020 State of Marketing report , video was the most used type of marketing content beating out other heavyweight contenders like email, blogging and infographics. In fact, in a study by Google , 1 in 2 Millenials and Gen Zers said “they don’t know how they’d get through life without video.” . The strategy.

Recruitment Marketing 251

Recruitment Marketing Video Examples Strategy 251

Stories Incorporated

DECEMBER 4, 2024

Reading Time: 7 minutes Company culture videos are an essential tool for showcasing your values, attracting top talent, and strengthening your employer brand. But a common question arises: how many videos do I need to effectively communicate my company culture? Here’s one of our favorite culture overview videos from AARP.

Video 52

Video Culture Employer Branding Social Media 52

Rally Recruitment Marketing

AUGUST 14, 2020

TE nurtures a workforce that combines a wealth of diverse perspectives and backgrounds, and we foster a culture where everyone can bring their whole selves into the workplace. The campaign videos were intended to inspire, educate and position the company as an innovative and inclusive employer. Make employees the heroes of your brand!

Recruitment Marketing 419

Recruitment Marketing Diversity Employer Branding Video 419

Rally Recruitment Marketing

MAY 2, 2022

They want content about your people and culture instead, and considering that so few employers are posting this kind of content right now (postings are down 40% compared to Q4 2021), now is the perfect time to give it to them! A compilation story is often what you’ll find in the classic company culture video. The takeaway?

Video 419

Video Advertising Social Media Examples 419

Proactive Talent

MAY 22, 2020

The means and tactics of attraction vary and include, but are not limited to, employer branding , recruitment marketing , organizational culture , compensation and benefits. Said strategies for attracting workers are dependent upon generational differences, the present economy, and overall talent competition.

Social Media 286

Social Media Employer Branding Talent Acquisition Compensation 286

Rally Recruitment Marketing

JUNE 14, 2021

By seeing, hearing from or communicating with existing employees in roles they’re interested in, candidates can more clearly envision themselves in those same roles and understand your company’s culture and values, which gives them the confidence they need to apply or accept your job offer. . Social media. Careers blog.

Employer Branding 324

Employer Branding Social Media Engineering Facebook 324

Rally Recruitment Marketing

AUGUST 30, 2020

With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart. This video from ServiceNow does a fantastic job showcasing what their remote employee experience is like.

Recruitment Marketing 417

Recruitment Marketing Industry Sports Employer Branding 417

4 Corner Resources Staffing Blog

JANUARY 24, 2025

I had initially followed this brand to claim a social media discount, but I enjoy seeing their posts because they have useful reviews of outdoor gear that are relevant to me. Unfortunately, most companies I see posting their job openings on social media dont go to the trouble of creating such engaging content.

Social Media 52

Social Media Media Strategy Employer Branding 52

Rally Recruitment Marketing

DECEMBER 12, 2021

When researching potential employers, today’s candidates are pushing away traditional corporate marketing in favor of culture-revealing content straight from employees themselves! . Post jobs programmatically to job boards, job aggregators and social media channels. To learn more about Appcast, check out their website.

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Rally Recruitment Marketing

FEBRUARY 21, 2021

Asia is a very diverse continent, with hundreds of different languages, religions and cultures, which is beautiful, but can also pose some recruiting challenges. Plus, in many APAC cultures, employees have a stronger loyalty toward their current employer and are not open to leaving their role, even for better compensation and benefits.

Recruitment Marketing 362

Recruitment Marketing Social Media Employer Branding Mobile 362

Proactive Talent

APRIL 18, 2017

It’s where you can share with potential candidates real, authentic stories about your company culture, work and people, engage and get them excited about the idea of working for your company, and build a community of top talent ready for hire when a role opens up. Nearly 60% of people watch videos online every day. With over 1.8

Employer Branding 171

Employer Branding Social Media Facebook Media 171

Rally Recruitment Marketing

JANUARY 2, 2020

The constant content creation was making less of an impact as more employers began to produce careers and culture content. All those ads, blogs, emails, social posts, news stories, podcasts, videos are coming at us faster than our brains can consume it. design, webpages, social media images). So, we miss a lot.

Recruitment Marketing 354

Recruitment Marketing Strategy Social Media Conference 354

Rally Recruitment Marketing

MARCH 14, 2022

For starters, many Recruitment Marketing teams don’t have dedicated social media channels; they have to cram their content in between all other content being posted by their organization’s marketing team. Company culture . employee stories and company culture) . You’re essentially operating in the dark! . Company mission.

Recruitment Marketing 417

Recruitment Marketing Social Media Strategy Employer Branding 417

4 Corner Resources Staffing Blog

DECEMBER 4, 2024

Your company culture, which is the set of organizational values and behaviors that define your company, can make or break a new hire’s success. When the candidate kept giving self-centered answers, our recruiter quickly shifted gears from asking him questions to telling him more about the company, specifically the culture.

Culture 103

Culture Interviews How To Staffing 103

Rally Recruitment Marketing

OCTOBER 17, 2018

Employee generated content, also called EGC, refers to social media content that is created and shared by employees. When employees create and share EGC, they are blasting out messages about what it’s like to work at their organization to everyone in their social networks. Work anniversaries. Themed treat days.

Social Media 363

Social Media Media Banking Culture 363

Crelate

JANUARY 19, 2021

Increasingly, on social media. How Is Social Media Used in Recruiting? Recruiters can use social media to attract and engage great talent by posting job opportunities, searching for and messaging qualified candidates, and by posting engaging and relevant content to help build a network of passive candidates.

Social Media 127

Social Media Media Strategy Facebook 127

4 Corner Resources Staffing Blog

DECEMBER 5, 2024

Custom video messages My recruiters have seen how powerful targeted candidate outreach on LinkedIn can be. Take those messages one step further by recording a personalized video introduction for each candidate. Related : How to Use Video as an Innovative Recruitment Strategy 2. Plus, you can bet your competitors arent doing it.

Social Media 105

Social Media Advertising Video Sports 105

Rally Recruitment Marketing

APRIL 25, 2022

Data is also showing that few employers are actually publishing this kind of content right now, yet it’s receiving twice the engagement compared to Q4 2021; culture content in particular is receiving 174% more engagement! . via text over email), ask for a photo and then post to social media for them.

Recruitment Marketing 450

Recruitment Marketing Social Media Media Strategy 450

4 Corner Resources Staffing Blog

JUNE 13, 2022

Using social media to showcase your company culture is critical if you want to find and keep exceptional team members. When deciding whose offer to accept, these career-minded individuals consider company culture equally, if not more important, than attractive pay and benefits. What Is Company Culture? Recruiting.

Social Media 105

Social Media Media Culture Facebook 105

Rally Recruitment Marketing

JANUARY 30, 2021

Whether actively searching for a role or passively open to considering new opportunities that come their way, candidates need to know about your organization’s culture and employment opportunities to keep you on their radar. by creating content to help candidates navigate your offer processes, such as videos and infographics.

Employer Branding 377

Employer Branding Social Media Onboarding Video 377

Rally Recruitment Marketing

JUNE 5, 2021

Coming of age in a social media-filled world and entering the workforce post-pandemic, Gen Z’s wants and desires look very different from previous generations. . While Millennials are considered “digital pioneers” who witnessed the explosion of technology and social media, Gen Z was born into a world of peak technological innovation.

Social Media 275

Social Media Media Video Education 275

Recruiting Daily

AUGUST 4, 2022

Social media is no longer just a bunch of platforms where people post selfies of their summer vacations. billion social media users across the globe includes businesses that rely on it to build a reputation and showcase their values. . What Makes Up Company Culture? Benefits of Prioritizing Company Culture.

Social Media 89

Social Media Media Culture Twitter 89

Rally Recruitment Marketing

DECEMBER 5, 2019

Do you ever feel overwhelmed when you log in to your favorite social media platform by the sheer amount of posts, events and ads that appear on your feed? First things first, I like to collect information about the role itself, the team culture and the typical candidate mindset. What is the team culture like?

Recruitment Marketing 365

Recruitment Marketing Social Media Exercises Conference 365

Rally Recruitment Marketing

JANUARY 14, 2020

Their package included a profile on The Muse and job postings, access to the BrandBuilder tool that lets us survey our employees each year, plus employee videos and editorial content. The Muse also worked on four employee testimonial videos for VMware Carbon Black. Question #2: What was your budget for this?

Employer Branding 309

Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

JULY 18, 2021

When researching your organization, candidates aren’t just looking for information on the role, they’re also interested in company culture and values. In fact, this year’s Jobvite Job Seeker Nation Report found that 86% of job seekers say company culture is important in their decision to apply for a job. .

Employer Branding 419

Employer Branding JobVite Social Media Media 419

Rally Recruitment Marketing

JANUARY 17, 2022

How can your careers site act as a window into the everyday culture of what it’s like to work there? For example, James shared how he has recorded videos over zoom with an employee and extracted a 1 minute clip, making it a great story to share on his careers site, social media and internally. It doesn’t have to be fancy!

Employer Branding 418

Employer Branding Recruitment Marketing Handbook Guidelines 418