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It’s clear that staying ahead in the fast-changing social media landscape will push all of us in talent acquisition, Recruitment Marketing and employerbranding to embrace these advancements and get more sophisticated with our socialrecruiting strategies so that we can use these platforms most effectively.
2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employerbrand and know how to tap into new Recruitment Marketing strategies. Putting Your EmployerBrand Front and Center. Empowering Your Employees .
Whether you want to enter 2022 with a competitive hiring edge, need to catch up on the current state of Recruitment Marketing or are simply curious about what your fellow practitioners are interested in and writing about, the list of our top 10 articles below is a must-read! Recruitment Marketing in APAC: What’s Different and What’s the Same?
That was the question we asked ourselves last year, and I’m here to share our experience at Cisco using TikTok as a channel to grow our employerbrand and reach new audiences through a team of employee ambassadors. I’m the Social Media Manager for @WeAreCisco, and up until last year, TikTok wasn’t even on our radar.
Introduction In today’s competitive job market, employerbranding has become a vital aspect of attracting and retaining top talent. With the rise of social media, companies have a unique opportunity to showcase their company culture and engage potential candidates in an authentic, interactive way.
Managing your company’s employerbrand is no small feat. We see that evidenced by the fact that more than half of candidates believe employerbrand to be the most significant deciding factor when choosing an employer. If you’re an employerbranding professional, these facts are nothing new.
Managing your company’s employerbrand is no small feat. We see that evidenced by the fact that more than half of candidates believe employerbrand to be the most significant deciding factor when choosing an employer. If you’re an employerbranding professional, these facts are nothing new.
There’s a lot you can —and should—expect from socialrecruiting , but one thing you never hope to see? You throw your proverbial hook into the socialrecruiting pool, and nothing bites on. For all intents and purposes, your socialrecruiting isn’t working. Do you know your socialrecruiting goals?
With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a socialrecruiting presence to attract talent by showcasing their company culture and career opportunities. What do I mean by this?
Kelly is responsible for recruitment, retention and employerbranding at Northside Hospital , where she manages a team of 40. Jessica Summerfield, Social Media Specialist. SocialRecruiting & Content . Do you use Pinterest or Instagram for recruiting? Questions & Answers: .
With 94% of recruiters admitting that they use social media for candidate sourcing, the competition for tech talent is as fierce as ever. However, it’s wrong to assume that you can’t stand out from the IT recruitment crowd. There are many ways (some of them creative) in which you can use socialrecruiting to source new hires!
In content marketing, your playbook holds all the info needed to shape your employerbrand messaging and what you’ll be doing to get that messaging and content in front of your target audiences. So your Recruitment Marketing Content Playbook outline might look like this: Target Candidate Audiences. Messaging by Audience.
Instead, it’s a way to attract active and passive job seekers by building up your employerbrand. The idea is to raise awareness among potentially untapped audiences so that when you post job opportunities, more people know your brand and are inclined to take a look. Stay social. It offers a window into your world.
Like socialrecruiting in general , successful employee advocacy requires a variety of different posts posted to multiple profiles. Related : Watch Bob’s Discount Furniture’s recruiting manager talk about their socialrecruiting successes. 2. At Vi Living , they aren’t just recruiting; they’re telling a story.
If you’re looking to fill open roles, build a more robust employerbrand, or automate more of your talent acquisition strategy, it’s hard to overstate the power of social media. Socialrecruiting—or the process of using social media to connect with prospective employees—is more powerful than ever.
No, not THAT “time of the month” sillies – it’s time for our monthly socialrecruiting round-up; a collection of the most popular blog posts, the most talked about infographics and the biggest recruitment and sourcing news stories of the last month. And boy, did April have some gems!
’ ‘How can Snapchat be used for recruiting? The competition for UK talent, both domestically and overseas, has never been fiercer, and it is no surprise that those brands investing in their employerbrand are reaping the rewards. ”. Say Hello to TempBuddy – Temp Recruiters’ New Best Friend.
Likewise, offering AC if you can to retail and warehouse workers, or cold drinks and fans if you can’t, can definitely help you stand out from the competition. Or, if you’re recruiting for travel, try incentivizing them with free tickets, or offering to pay (or offer loans for) flight school. Embrace storytelling. Humans love stories.
The Career page will host content targeted entirely towards people potentially interested in a job, separating the recruiting side from the corporate side, which is targeted at your company’s clients. Establish a Company Culture (EmployerBrand). Launch a Recruiting Ad. Remember the importance of employerbranding.
Then, social media recruiting should definitely be on your list of talent acquisition strategies this year. But there’s so much you can do to reach candidates on social media, and some strategies and tactics have proven way more effective than others. >> Proof socialrecruiting drives recruiting ROI.
In a nutshell, what that all means is that TweetDeck allows you to follow trends more easily, monitor any retweets your job specs may be receiving, and respond to mentions and followers faster – all of which leads to better socialrecruiting.
We wouldn’t have touched them without the use of social media through CareerArc. And so, it’s definitely a part of our story for 2021, it’s going to continue to be a part of our story, and we’re going to keep adding to it.” ” Save time and money by automating your social media publishing and recruiting.
We’re gearing up for next week’s 2nd annual Glassdoor EmployerBranding Summit and are so excited to spend the day learning from employerbranding experts from companies including Zillow, Glassdoor, Salesforce, Dell and more! 10 Things You’ll learn at the Glassdoor EmployerBranding Summit. Our friend J.T.
Christmas and New Years are usually less busy for the recruitment and staffing industry but apart from re-evaluating your current work scenario and life situations, recruiters must also consider this time to be a golden opportunity. Also, most of the offices and recruitment agencies remain less active during this time.
While resignation is definitely unavoidable, there are steps you can take to boost employee retention. One resource that often gets overlooked in boosting employee retention is social media. If you’re not spotlighting your employees on social media, it’s time to start. DO: Share your brand of difficult. How do we know?
As a leader in Recruitment Marketing , Jobvite scored 90% for “Ease of Doing Business”, and reviewe rs rated “SocialRecruiting” and “EmployerBranding” with a high 97%! And perhaps most humbling of all, Jobvite was awarded with the “Users Love Us” badge, which definitely ma d e us blush.
In this guide I share a primer on recruitment marketing with hopefully-helpful tips, including: My definition of recruitment marketing. The 6 stages of the recruiting funnel. 4 recruitment marketing strategies. The 3 major benefits you’ll see from effective recruitment marketing.
To those of you who are looking for a new and efficient strategy to engage and attract the right candidates, we would like to invite you to take a journey through the definition of recruitment marketing, what needs to be done, and the best recruitment marketing practices that you should follow. What Is Recruitment Marketing?
When BCD Meetings & Events—a company specializing in planning and executing corporate meetings and events—first partnered with CareerArc , they knew they needed to invest in socialrecruiting , and they knew they lacked the manpower to handle it alone. HEAR HOW BCD MEETINGS & EVENTS FINDS GREAT TALENT ON SOCIAL MEDIA >.
For most of its existence, social media has been a taboo subject for recruiting. However, over the last couple of years we have seen socialrecruitment on the rise. As a matter of fact, some companies even require social media experience for their talent acquisition positions. 2) Instagram is Coming… So Be Ready!
You need to prove to candidates that your company is THE company to work for and that your employerbrand, your benefits and your growth opportunities are better than those of your competitors. And the only way you’re going to convince them of all that, is with recruitment marketing. It’s not enough to offer good jobs anymore.
With an average of 120,000 daily signups, and 420 million total users , the network packs a pretty heavy social punch. There’s definitely potential for clever recruiters to tap into this critical mass of users, and use the network to attract and engage talent. 2 – Employerbranding. What is Tumblr?
In this two part series, we’ll share our 10 top strategies for using recruiting software to give your company the edge it needs in today’s War for Talent. Recruitment Marketing. Recruiters aren’t turning into soldiers any time soon, but they are definitely turning into bona fide marketers. SocialRecruiting.
When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employerbranding can seem a bit daunting.
A recent survey by SHRM confirms this as they found that recruiting via social media is growing with 84% of organisations using it currently and 9% planning to use it (see the graph below depicting this growth trend). In the first part of our SocialRecruiting series, let’s focus on Instagram Recruiting.
Your smartphone is one of the greatest tools in your socialrecruiting arsenal, yet I bet you’ve never stopped to think how you could use it to help you in your recruiting efforts. And if we’re not conducting interviews, we’re contributing to our employerbranding efforts on social media.
As a leader in Recruitment Marketing , Jobvite scored 90% for “Ease of Doing Business”, and reviewe rs rated “SocialRecruiting” and “EmployerBranding” with a high 97%! And perhaps most humbling of all, Jobvite was awarded with the “Users Love Us” badge, which definitely ma d e us blush.
Lots of professionals (we hope you’re included) share content (articles, blog posts, and presentations), on a regular basis on social and professional networks to strengthen their employerbrands, attract talent, and market and sell their products and services. And doing so can be extremely beneficial on all counts.
The search limit is definitely quite restrictive, reports of 50-60 may be a little out, but it is less than 100. The sourcing solutions he learnt to apply were far ahead of those that he had been exposed to back home, so he decided to return to New Zealand and share these insights with the local recruitment marketplace. New Learnings.
Recently, we had the privilege of interviewing Yvette Hansen and Whitney Wallace from Baylor Scott & White Health (BSWH) in Dallas, who have made waves in the Recruitment Marketing world by winning multiple Rally Awards in 2023 and 2024. Whitney: Definitely.
We’ve written a lot about how recruiters and talent acquisition can take better advantage of social media as a recruiting tool. From the benefits for employerbranding to social analytics, we’ve explored the impacts social media can have. 3) Your EmployerBrand. 4) Company Content.
According to the 2014 Brandon Hall Group Social Talent Acquisition Study, only 8% of companies are trying to improve candidate experience with their socialrecruiting practices. And when it comes to candidate experience, that’s definitely a recipe for success. However, many organizations just aren’t doing it well.
The rest comes from job boards, paid marketing and social media (providing you have a good social strategy in place). These points aside if your website isn’t responsive now would definitely be a good time to look at changing it! Great Recruitment Websites.
Hootsuite has a mobile app that is pretty self explanatory, it is a little tricky on a small screen but definitely easier than hoping from one app to another. . Now at Prominence Chris focuses on working with both agencies and employers to up-skill recruiters on socialrecruiting and also to advise on socialemploymentbranding.
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