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Measuring Employer Branding and Recruitment Marketing: Essentials to Tracking

Rally Recruitment Marketing

Despite the growing importance of employer branding and Recruitment Marketing in attracting talent to your workplace, our field still suffers from a massive knowledge gap at all levels, especially when it comes to knowing how to measure employer branding. Engagement rate of your content (i.e.

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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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How to Build an Employer Brand KPI Dashboard

Rally Recruitment Marketing

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

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How to Build an Employer Brand Budget

Proactive Talent

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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Talent Acquisition Trends from the Employ Recruiter Nation Report 2024

JazzHR

The landscape of talent acquisition continues to evolve, and the Employ Recruiter Nation Report 2024, titled “Empowering People-First Recruiting,” provides critical insights into where we are and where we’re heading. And how will that impact talent acquisition teams in 2025?

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5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

And what does the current spending and planned investments in Recruitment Marketing say about the future of this growing profession and vital talent acquisition strategy? Services: Recruitment Marketing/employer branding agencies, contractors and professional services. What this means. The tide has finally shifted!

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Top 10 Rally Resources: How to Build and Engage a Talent Network

Rally Recruitment Marketing

One of the most important Recruitment Marketing tactics that’s often overlooked by talent acquisition teams is building a talent network. The key point is that these job seekers have “opted in” by either submitting a job application or completing the talent network sign-up form on your careers site. [How Check it out!

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