Rally Recruitment Marketing

JUNE 21, 2021

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. Simple: enhance your social media presence. . An effective social recruiting strategy needs to be thoughtful and intentional.

Social Media 419

Social Media ADP Media Employer Branding 419

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. ADT tied for second place in the 2023 Rally Awards for Best Employer Brand Launch.

Employer Branding 221

Employer Branding Social Media Advertising Video 221

Rally Recruitment Marketing

JULY 17, 2023

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. It’s not about promoting jobs but getting the attention of passive talent to your company.

Social Media 419

Social Media Media Linkedin Social Recruiting 419

Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Your talent holds the answers to everything EVP.

Employer Branding 419

Employer Branding Advertising Conference Diversity 419

Rally Recruitment Marketing

MARCH 21, 2022

With “not differentiating” recently being listed as one of the 3 key reasons that most Recruitment Marketing efforts miss the mark , I knew now was the perfect time to share what I’m seeing work for our community of 35,000 Recruitment Marketing and employer branding practitioners. Why do people love working for you?

Employer Branding 450

Employer Branding Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

AUGUST 23, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Deciding how to prioritize your paid social media ad strategy.

Social Media 415

Social Media Media Advertising Recruitment Marketing 415

Rally Recruitment Marketing

DECEMBER 20, 2020

So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media. The Rally Awards exist to celebrate the best employer brand and Recruitment Marketing work in the world. Organic social media. Paid social media.

Social Media 322

Social Media Media Recruitment Marketing Linkedin 322

Rally Recruitment Marketing

NOVEMBER 13, 2020

That being said, since the platform is new and different from other channels in our typical Recruitment Marketing roster, some employers are still considering how to jump in. To help you get started, here are 3 ways that you can use TikTok to boost your employer brand. TikTok is one of the fastest growing social media platforms.

Employer Branding 450

Employer Branding Social Media Recruitment Marketing Video 450

Rally Recruitment Marketing

MAY 2, 2022

Recruitment Marketing and employer branding work — and most work, in general — is often affected by this same line of thinking. Tony’s session at RallyFwd will be “ Listening: The Most Powerful Tool in Building Your Employer Brand ”. Jonna Sjövall, Global Head of Employer Branding and Recruitment Marketing, UBS.

Employer Branding 419

Employer Branding Recruitment Marketing Talent Acquisition Examples 419

Rally Recruitment Marketing

JUNE 14, 2021

To help you out here, we gathered 6 ways to leverage EGC to influence the candidate journey and elevate your employer brand. 6 opportunities to leverage employee generated content to elevate your employer brand. Social media. Translating this stat is simple: enhance your presence on social media.

Employer Branding 324

Employer Branding Social Media Engineering Facebook 324

Rally Recruitment Marketing

JANUARY 30, 2021

Our employer brands are most often used to attract external talent to our organizations. However, activating your employer brand internally is just as integral (if not more so!) because you need to uphold the promises you’re making during the recruiting process in order for your employer brand to be successful.

Employer Branding 377

Employer Branding Social Media Onboarding Video 377

Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. The candidate journey is really an information journey. Do these sound familiar to you?

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

NPA Worldwide

JANUARY 18, 2024

Recruiters cannot deny the significance of social media when it comes to finding the right candidates for their clients. Social media is a platform that can help recruiters identify talented and skilled individuals that may not appear in their traditional search. Avoid using the same job description on all platforms.

Social Media 78

Social Media Media Advertising Employer Branding 78

Rally Recruitment Marketing

APRIL 11, 2022

But for practitioners with limited time, a full workload and little-to-no idea of where to go for the latest, trustworthy information in their field (sound familiar?), You can also use Rally Inside as a more general benchmarking tool to understand what topics candidates are interested in most — and inform what you should be posting about.

Recruitment Marketing 419

Recruitment Marketing Resources Strategy Employer Branding 419

Social Talent

JUNE 29, 2023

And while these are hugely important elements, there’s something else to consider when it comes to creating a solid foundation – employer branding. In a sea of talent scarcity and skills shortages, it’s never been more important to ensure that your employer brand speaks to the candidates you are trying to attract.

Employer Branding 171

Employer Branding Social Media How To Media 171

Proactive Talent

MAY 9, 2017

With more than 500 million members in over 200 countries and territories, LinkedIn is no doubt one of the world’s largest social and professional networking sites, making it a great talent attraction channel to add to your recruitment marketing machine. So where do you start with your employer brand on LinkedIn?

Employer Branding 223

Employer Branding Social Media Linkedin Media 223

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. Rally: Was this employer branding campaign developed in-house or externally?

Employer Branding 309

Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

OCTOBER 12, 2020

You may think that employer branding only influences candidates in mid-level or entry-level roles, but it also highly affects your ability to attract and recruit executives. Rally: How much do you think a company’s employer brand influences an executive’s decision to join?

Employer Branding 294

Employer Branding Social Media Recruitment Marketing Media 294

Ongig

JULY 25, 2024

Today I’m going to show some awesome employer brand marketing strategies. Email Marketing Content Marketing Job Boards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics Social Media Advertising Recruiting Microsites 1. Let’s get to it! Start a company career blog.

Employer Branding 84

Employer Branding Strategy Social Media Job Descriptions 84

Rally Recruitment Marketing

FEBRUARY 5, 2020

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. Some common goals might include: Building general brand awareness with a certain talent demographic. What are retargeting ads? Step 1 – Identify your goal.

Employer Branding 354

Employer Branding Advertising Software Recruitment Marketing 354

Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

Social Media 221

Social Media Media Advertising Recruitment Marketing 221

Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

Social Media 221

Social Media Media Advertising Recruitment Marketing 221

Rally Recruitment Marketing

APRIL 15, 2020

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

Employer Branding 340

Employer Branding How To Recruitment Marketing Applicant Tracking Systems 340

Rally Recruitment Marketing

JUNE 11, 2020

We learned a lot from these thought leaders, in particular our closing keynote speaker — Kathryn Minshew , CEO & Founder of The Muse — who gave us smart advice on how we can stay agile as both professionals and employer brands. But it will also have a big impact on our corporate culture, our employer brands and how we recruit.

Employer Branding 305

Employer Branding Video Culture Conference 305

Proactive Talent

JANUARY 16, 2023

When it comes to employer branding, it's not always easy to see the direct impact of your efforts. Sure, you may have a great website, social media presence, and employee testimonials, but how do you know if it's actually helping you attract and retain top talent? Another important metric to track is cost per hire.

Employer Branding 218

Employer Branding Retention Social Media How To 218

Rally Recruitment Marketing

JULY 31, 2021

That was the question we asked ourselves last year, and I’m here to share our experience at Cisco using TikTok as a channel to grow our employer brand and reach new audiences through a team of employee ambassadors. I’m the Social Media Manager for @WeAreCisco, and up until last year, TikTok wasn’t even on our radar.

Employer Branding 221

Employer Branding Social Media Trends Video 221

Rally Recruitment Marketing

AUGUST 8, 2022

The main purpose of job ads may be to drive applications, but did you know they can also be used to inform different aspects of your Recruitment Marketing strategy? Job ads can inform the messaging you use in your employer brand content. Job ads can inform what topics to cover in your employer brand content.

Recruitment Marketing 221

Recruitment Marketing Strategy Employer Branding Social Media 221

TeamBuilderSearch

SEPTEMBER 25, 2024

This is where employer branding comes into play. A strong employer brand not only attracts the best candidates but also fosters loyalty, boosts employee morale, and enhances your company’s reputation. A strong employer brand can have a significant impact on your ability to attract and retain top talent.

Employer Branding 62

Employer Branding Strategy Social Media Onboarding 62

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. Rally: Was this employer branding campaign developed in-house or externally?

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Hireserve

JUNE 1, 2023

What is social media recruitment? Social media recruitment is the practice of utilising the tools social media has to offer to discover your new hires. Employee Advocacy Employee advocacy can be one of the top advantages for using social media for recruitment.

Social Media 78

Social Media Media Employer Branding Job Boards 78

Proactive Talent

APRIL 18, 2017

On Facebook, your employer brand starts with your Facebook page. If you’re just getting started with your Facebook Page, here are 7 hacks you’ll want to know to effectively build and promote your employer brand, so you can attract the best (and right) talent to join your company. With over 1.8 Let’s take a look at a few.

Employer Branding 155

Employer Branding Social Media Facebook Media 155

Rally Recruitment Marketing

JUNE 17, 2020

We learned a lot from these thought leaders, especially our closing keynote speaker— Kathryn Minshew , CEO & Founder of The Muse—who gave us smart advice on how we can stay agile as both professionals and employer brands. But it will also have a big impact on our corporate culture, our employer brands and how we recruit.

Employer Branding 221

Employer Branding Video Culture Conference 221

Rally Recruitment Marketing

AUGUST 9, 2018

These touchpoints along the modern candidate’s journey are important channels where you can: 1) share your employer brand messaging, and 2) provide candidates with the information they need to decide if your company is the right fit for them. 3: Your Social Media Profiles. But which ones should you focus on?

Employer Branding 238

Employer Branding Social Media Job Descriptions Media 238

CareerArc

OCTOBER 3, 2024

Instead, they’re on social media engaging with content they find valuable, entertaining, or insightful. So, how do you capture their attention in a way that feels organic but still keeps your employer brand in the spotlight? Plus, by featuring real employees, you’re making your employer brand more relatable.

Social Media 52

Social Media Media Employer Branding Linkedin 52

Rally Recruitment Marketing

OCTOBER 3, 2022

To help you plan your Fall social media content calendar, we’ve provided a list of holidays coming up over the next couple of months that your company may want to celebrate, as well as best practices in how to create social recruiting content that will attract and engage candidates to your employer brand and open jobs.

Social Recruiting 419

Social Recruiting Strategy Social Media Employer Branding 419

CareerArc

MARCH 27, 2024

You probably already know that promoting your employer brand is important in today’s job market. What you may not know is where you should actually be sharing your employer brand content. There are lots of options to consider, including dozens of popular social media platforms and job sites.

Employer Branding 52

Employer Branding Social Media Facebook Twitter 52