Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. The Muse also worked on four employee testimonial videos for VMware Carbon Black.

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Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

JUNE 14, 2021

To help you out here, we gathered 6 ways to leverage EGC to influence the candidate journey and elevate your employer brand. 6 opportunities to leverage employee generated content to elevate your employer brand. Employee-created videos with interview tips, career advice and day-in-the-life. Careers site.

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Recruitics

MARCH 3, 2022

To this end, many have turned toward creating recruitment videos. If a video is well-made, a candidate can much more easily see themselves in the workers’ shoes. The need of companies to differentiate themselves from their competitors has led to their developing new and dynamic recruitment strategies.

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Employer Branding Video Recruitment Marketing Strategy 238

Recruitics

MARCH 17, 2022

When attracting top talent, organizations are focusing on new and innovative ways to do so – and many are turning to recruitment videos.

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Employer Branding Video Examples ATS 241

Recruitics

JUNE 20, 2023

Video is everywhere – from YouTube to Google search results and social media. It’s no surprise that video has become so universally popular, given its ability to inspire, educate, and entertain. The impact is so broad that nearly 92% of people watch some kind of video every week.

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Employer Branding Video Social Media Strategy 237

Rally Recruitment Marketing

JUNE 19, 2019

Do you know how important an employer brand is? But did you know there’s one element that you can use to support that employer brand and help make your company an employer of choice? It’s your own personal brand! So why should you create and cultivate a personal brand? Of course you do!

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Employer Branding Social Media Jazz Twitter 297

Proactive Talent

MAY 9, 2017

So where do you start with your employer brand on LinkedIn? Encourage Employee To Update Their Profiles An employee’s LinkedIn profile is a great opportunity to promote your company’s employer brand. A strong employer brand is good for your business too.

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Employer Branding Social Media Linkedin Media 249

Recruitics

JUNE 22, 2023

In today's digital age, video has emerged as the dominant form of communication, revolutionizing how organizations connect with their audiences and potential hires.

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Employer Branding Video Candidate Experience Strategy 228

Rally Recruitment Marketing

JANUARY 23, 2022

My name is Jonna Sjoevall, and I’m the Global Head of Employer Branding and Recruitment Marketing at UBS , a Swiss headquartered global bank and the world’s largest wealth manager with over 71,000 employees. It’s no secret that video has emerged as one of the most effective formats for recruitment in the past few years.

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Recruitics

SEPTEMBER 25, 2024

Key Takeaways Social media platforms have become essential tools for employers looking to enhance their employer brand. Snaps and Stories–brief, temporary videos–have emerged as powerful tools for promoting the employer brand.

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Employer Branding Social Media Video Media 226

Proactive Talent

SEPTEMBER 5, 2018

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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Employer Branding How To Social Media Job Boards 254

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. Don’t miss this opportunity to be recognized for your work across 17 categories.

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Employer Branding Social Media Advertising Video 221

Rally Recruitment Marketing

MAY 22, 2019

So I was delighted when I had the chance to kill three birds with one stone by attending GSMI’s Employer Branding Strategies Conference – more affectionately known as EBrandCon – in San Diego earlier in May. Want to generate awareness about your employer brand? You guessed it…Check! Aim for Authenticity.

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Employer Branding Recruitment Marketing Conference Strategy 247

Rally Recruitment Marketing

JUNE 17, 2020

We learned a lot from these thought leaders, especially our closing keynote speaker— Kathryn Minshew , CEO & Founder of The Muse—who gave us smart advice on how we can stay agile as both professionals and employer brands. We’ve summarized those takeaways below, along with sharing video highlights from her talk.

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Recruitics

MARCH 21, 2024

Key Takeaways: Incorporating video into various recruitment channels, including career sites, job postings, and social media, helps boost candidate awareness and engagement with the employer brand.

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Video Social Media Employer Branding Media 234

Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. The Muse also worked on four employee testimonial videos for VMware Carbon Black.

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

FEBRUARY 28, 2019

Video is one of the most engaging forms of content in today’s world of short attention spans. Videos on social media generate 12 times more shares than text and image-based posts — combined ( Wordstream ). And creating videos with small teams and small budgets is always a struggle. We have our videos. Build excitement.

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Proactive Talent

MARCH 17, 2022

Tools exist to screen candidates, schedule interviews, and send reminders as well as host virtual job fairs, send mobile-friendly visual-based test assessments, and help candidates apply via text message, voice, or video.

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Employer Branding Mobile Screening Assessment 262

Rally Recruitment Marketing

AUGUST 9, 2018

These touchpoints along the modern candidate’s journey are important channels where you can: 1) share your employer brand messaging, and 2) provide candidates with the information they need to decide if your company is the right fit for them. Pin key employer branding posts to the top of your feed, where applicable.

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Employer Branding Social Media Job Descriptions Media 238

Rally Recruitment Marketing

JULY 31, 2021

That was the question we asked ourselves last year, and I’m here to share our experience at Cisco using TikTok as a channel to grow our employer brand and reach new audiences through a team of employee ambassadors. There were security concerns and most brands were still shying away from the platform. . Getting started on TikTok.

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Employer Branding Social Media Trends Video 221

Rally Recruitment Marketing

APRIL 10, 2021

Now in its second year running, the Rally Awards competition recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals and teams who work in-house at employers. Rose Marques, Global Talent Brand Lead at Squarespace (2020 Rally Awards winner). Best Employer Brand Launch.

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ADP Social Media Employer Branding Recruitment Marketing 413

Rally Recruitment Marketing

AUGUST 14, 2020

In other words, this Recruitment Marketing campaign was intended to directly communicate our company’s employer value proposition in a way that we hoped would resonate with talent from an emotive-driven standpoint. The campaign videos were intended to inspire, educate and position the company as an innovative and inclusive employer.

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Recruitment Marketing Diversity Employer Branding Video 419

Rally Recruitment Marketing

FEBRUARY 12, 2024

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. A great video can capture the essence and authenticity of our employee experience and company culture, like nothing else really can. Learn more on the Rally Awards website.

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Video Film Social Media Employer Branding 221

Recruitics

APRIL 11, 2024

Key Takeaways: Video is increasingly vital in the professional realm, particularly for employers striving to stand out in a competitive market. Video allows recruiters to convey information with a level of clarity and effectiveness that is unmatched by text alone. This transparency builds trust and credibility.

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Video Hiring Retention Trends 244

Rally Recruitment Marketing

JANUARY 9, 2023

How to Strengthen Your Employer Brand by Showcasing the People Behind your Products (Part 2). 5 Considerations for When Hiring your First Employer Brand Leader. If you’re looking to establish or expand your employer brand function this year, then you must refer to Kate Ryan’s post. Read full article.

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Recruitment Marketing Employer Branding Social Media Strategy 448

Rally Recruitment Marketing

SEPTEMBER 13, 2021

To find these technologists, VP of Global Head Employer Brand & Marketing, Liz Gelb-O’Connor worked with top-level leaders to find champions at the leadership level in each location. They also added these videos to their respective innovation center pages on their tech careers site. How to make a video in 10 mins a day”.

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ADP Employer Branding Video Film 83

Rally Recruitment Marketing

JUNE 21, 2021

To help you out on your own journey to elevating your employer brand on social media, we’re sharing an inside look at how ADP developed an award-winning social media presence. Employee day-in-the-life videos. When it came to creating video content, the company had to take a much different approach than in previous years.

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Social Media ADP Media Employer Branding 419

Rally Recruitment Marketing

DECEMBER 20, 2021

How Cisco Built a Champion Team to Conquer Employer Branding on TikTok. Jen Burns and her team at Cisco explored and experimented with TikTok to grow their employer brand. Cisco’s team of TikTok ambassadors posted videos about working at Cisco with #WeAreCisco. . Read the full article. Read the full article.

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Employer Branding Conference Recruitment Marketing Strategy 411

Rally Recruitment Marketing

JUNE 14, 2021

According to HubSpot’s 2020 State of Marketing report , video was the most used type of marketing content beating out other heavyweight contenders like email, blogging and infographics. In fact, in a study by Google , 1 in 2 Millenials and Gen Zers said “they don’t know how they’d get through life without video.” . The strategy.

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Recruitment Marketing Video Examples Strategy 251

Rally Recruitment Marketing

SEPTEMBER 26, 2020

Being invited to join and participate in this group has helped us to create an allure around what it means to be a “Scotiabanker,” which ultimately helps our employer brand attractiveness. Sometimes it’s event promos ahead of their release on corporate brand channels. Rally: That’s awesome!

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Linkedin How To Employer Branding Enterprise 490

Rally Recruitment Marketing

NOVEMBER 8, 2020

Alation, a company in the data analytics space, partnered with The Muse to update and capture new employer brand stories through an organic video strategy. Edward and his team also manage all employer brand initiatives, and drives diversity, equity and inclusion (DEI) efforts for the company.

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How To Employer Branding Video Talent Acquisition 419

Recruitics

JULY 18, 2023

Key Takeaways: Recruitment videos help attract top talent and create a deeper connection with candidates. High production and low production videos are both valuable for recruitment strategies. Authenticity is key in recruitment videos, showcasing the company's current culture and employees.

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Rally Recruitment Marketing

JANUARY 16, 2021

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. Telling Employee Stories through Video. Develop your localized content. Stories Inc.

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Strategy Employer Branding Video Film 377

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart.

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Rally Recruitment Marketing

AUGUST 9, 2020

This is exactly why employee generated content and employee advocacy have become such popular and effective approaches to Recruitment Marketing and communicating an organization’s employer brand and attracting talent. If you’re not familiar with employee generated content (yet!),

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Sourcing Social Media Employer Branding Guidelines 385

Recruitics

SEPTEMBER 12, 2023

Key Takeaways: Video content is a versatile tool with the potential to foster engagement, inspire, and drive action in recruitment marketing. Recruitment videos can enhance candidate engagement, showcase company culture, facilitate authentic communication, enable better storytelling, and expand company reach.

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