This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
As we step into 2025, recruitment teams are navigating a talent landscape marked by a strong labor market , continued competition for top talent and flat recruiting budgets, according to our poll at our recent RallyFwd Virtual Conference. Embrace organic RecruitmentMarketing strategies.
It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023. 23-27, 2023. And now we’re ready to share the results!
The Fall season is a busy time of year for RecruitmentMarketing and talent acquisition professionals. There’s the pressure of seasonal hiring surges, the rush to meet end-of-year recruiting plans and the organization of your employee generated content for National Coffee Day.
After nearly a year and over 1,000 pieces of content, we’re premiering hot-off-the-press data from Rally® Inside , our new RecruitmentMarketing analytics and benchmarking platform, to learn what a successful, high-engagement socialrecruiting strategy looks like. . Why should recruitmentmarketers measure engagement?
2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new RecruitmentMarketing strategies. The data we collected reveals some interesting information about the state of RecruitmentMarketing in 2023.
It’s clear that staying ahead in the fast-changing social media landscape will push all of us in talent acquisition, RecruitmentMarketing and employer branding to embrace these advancements and get more sophisticated with our socialrecruiting strategies so that we can use these platforms most effectively.
The start of a new year brings a new RecruitmentMarketing budget for 2023. You may be excited that your RecruitmentMarketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for RecruitmentMarketing Budgets.
So, what’s the most effective type of socialrecruiting content to grab a candidate’s attention and lead them to your employer brand? According to our Rally Inside data, posts that highlight employee achievements, milestones and life events receive significantly higher engagement compared to practically any other content.
A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a socialrecruiting campaign to celebrate National Intern Day.
If you’re like most RecruitmentMarketing teams right now, you’re going over your performance in 2021 with a fine-toothed comb to help you plan better for the new year. . This post explores how Jen launched this new social platform and her tips for incorporating TikTok into your socialrecruiting strategy.
TikTok has taken off like wildfire, and many companies have taken notice and have started creating RecruitmentMarketing content for the platform. That being said, since the platform is new and different from other channels in our typical RecruitmentMarketing roster, some employers are still considering how to jump in.
Lack of engagement on social media is such a problem, in fact, that we’ve made it our mission at Rally the past couple of months to provide our community with practical solutions. To share what we’ve found so far, I’m hosting an upcoming Live Webinar and Q&A called Build Your Fall SocialRecruiting Calendar. engineering).
In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your RecruitmentMarketing strategy? Simple: enhance your social media presence. . Sign up for our recruitmentevent”.
Having a socialrecruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. Upgrade to a paid plan to easily track how your social posts convert to completed applications.
One of our tentpole events is Global Donate, our annual day of service, where we pause business operations to give back to our communities. Employee appreciation day is a great chance to create an Instagram-worthy event or activity. Other recent health and wellness events that made their way on to Instagram?
As you can imagine from these numbers, Instagram isn’t a platform that the modern marketer – or RecruitmentMarketer – can afford to ignore. For RecruitmentMarketing, you can use eye-catching imagery to form Employer Brand perceptions, keep your followers engaged and share messages about your employee value proposition.
While 81% of businesses use video as a marketing tool today, according to Hubspot , that number is likely much lower for RecruitmentMarketers because we have smaller teams and fewer resources. This means that only big teams with big budgets can incorporate video as a key component of their RecruitmentMarketing approach.
During my time at Pandora , and now in my role as Employer Brand and RecruitmentMarketing Manager at Squarespace , Grace Hopper has always been a big part of our strategy – including experiential marketing on-site and digital/socialmarketing before, during, and after the event. Post-event content.
You've probably seen one of the many articles popping up this week covering the major trends emerging in social media as we head into the new year, like this one on socialmediaclub.org , but how do these new trends translate over to talent acquisition in regards to socialrecruiting? Learn more here.
Here’s why: the less engagement your content gets, the fewer followers the social media’s algorithm will show your content to, which ultimately means fewer candidates discovering your employer brand and wanting to learn more about your company. . What does this data mean for your RecruitmentMarketing strategy? .
Many of these national days have become known as social media holidays, generating a tsunami of content from both individuals and companies to get in on the conversation. Highlight how you’re showing your appreciation with special events, recognition programs or other initiatives. March 8th: International Women’s Day.
So why exactly should social media be such a crucial part of your RecruitmentMarketing plan? Here are just a few reasons: Many people interact with social sites on a daily basis, and by being on these platforms, you have a greater chance of getting in front of ideal candidates. Engagement.
Jessica helps tell the Advocate Aurora Health employer brand story through social media, employee stories, employer ambassador activation, career site strategy and more. SocialRecruiting & Content . Do you use Pinterest or Instagram for recruiting? Who takes the lead on socialrecruiting at your organization?
One of the most important aspects of any RecruitmentMarketing strategy, no matter the channel, is content. Recruiting content could be employee stories, quotes or testimonials, company awards and examples of your company culture (to name a few) in written, video, audio or photo/graphic formats. What are you supposed to do then?
With more than 500 million members in over 200 countries and territories, LinkedIn is no doubt one of the world’s largest social and professional networking sites, making it a great talent attraction channel to add to your recruitmentmarketing machine. So where do you start with your employer brand on LinkedIn?
And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: RecruitmentMarketing! We’ve also included ways to align your RecruitmentMarketing strategy with your diversity recruitment goals.
You are going to be hearing a lot about recruitmentmarketing in 2016. In fact, they are technically a recruiter’s consumers. And the only way you’re going to convince them of all that, is with recruitmentmarketing. What is RecruitmentMarketing? We’re hoping they buy what we have to sell: jobs.
And if you’re among the 92% of companies that leverage socialrecruiting, then you’re also likely in search for the top socialrecruiting strategies that can help you cut through the noise on social media and reach top talent faster. Why do I need socialrecruiting strategies to compete for talent today?
Hashtags are important to your socialrecruitment strategy. When candidates click on your hashtag within a social channel, they access a portfolio of employee experiences. team find ourselves personally connecting with brands using employer branding and socialrecruiting hashtags. We on the Stories Inc.
Now that April is upon us, we thought it was time to reflect and take a look back at the most popular blog posts, the most talked about infographics and the biggest recruitment and sourcing news stories of the last month – otherwise know as the March edition of the Social Talent SocialRecruiting Round-Up!
BCD Meetings & Events. Like socialrecruiting in general , successful employee advocacy requires a variety of different posts posted to multiple profiles. Related : Watch Bob’s Discount Furniture’s recruiting manager talk about their socialrecruiting successes. 2. Got a hiring event?
A social media strategy is no longer only a marketing department responsibility; with users spanning every industry and geography, cultivating a community of engaged social followers is an important part of a modern talent acquisition strategy. Socialrecruiting helps the recruitment team: Cultivate a unique employer brand.
So you’ve heard about socialrecruiting , but you’re not convinced. With all the talent acquisition strategies out there, should you really be investing in recruiting on social media ? 68% of millennials visit a company’s social media properties specifically to evaluate an employer’s brand. Does it really work?
creates recruitmentmarketing content for our clients, it doesn’t matter if the content is merely viewed. Above all, your recruitmentmarketing content should influence the right person to take the next step in the consideration phase as a candidate applying to your company. SocialRecruiting Content.
09/28/2017 // By Tracy Kelly // Hiring Events. If you recruit at campus career fairs, diversity conferences and professional hiring events, you should already have a talent pipeline. Tailor recruitmentmarketing content to the most-requested topics to increase candidate interaction with your brand.
creates recruitmentmarketing content for our clients, it doesn’t matter if the content is merely viewed. Above all, your recruitmentmarketing content should influence the right person to take the next step in the consideration phase as a candidate applying to your company. SocialRecruiting Content.
Importantly, however, Instagram also tends to attract a youthful audience, so if your company is actively trying to recruit young, socially savvy and diverse professionals, Instagram is a great place to engage with them. Establishing your employer branding is a key strategy in recruitmentmarketing.
Perhaps one of the biggest areas of change with business growth is in recruitmentmarketing , which is a relatively new concept in and of itself. Small businesses don’t usually have the means or choose not to spend a chunk of the budget on recruitmentmarketing and why should they?
Perhaps one of the biggest areas of change with business growth is in recruitmentmarketing , which is a relatively new concept in and of itself. Small businesses don’t usually have the means or choose not to spend a chunk of the budget on recruitmentmarketing and why should they?
With a multitude of channels – both professional and social – ‘recruitmentmarketing’ has become increasingly popular amongst companies and recruitment agencies today. What Is RecruitmentMarketing? Recruitmentmarketing is typically launched in the early stages of talent acquisition.
The Deadly Sins of SocialRecruiting. In order to properly focus your socialrecruiting efforts, you’ve not only got to define your audience , but also what you want them to do. What do you want to get out of socialrecruiting?
Rally RecruitmentMarketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about RecruitmentMarketing in 2023!
The study was packed to the brim with helpful insights for recruiters, however, to help you zero in on some of the most important insights, we gathered 3 key takeaways from the study that you can use to optimize your RecruitmentMarketing, employer branding and talent acquisition strategy. Company events and team outings.
We organize all of the trending information in your field so you don't have to. Join 123,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content