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They actually probably have no idea your company exists, much less that you’re hiring. If you don’t let your purported target audience know you’re there, how in the heck do you ever expect to make hires? Because a passive candidate you don’t engage with isn’t a candidate, nor are they passive.
It’s more or less a social listening and monitoring tool that has been specifically tailored for the HR and Talent industries. For companies spending so much time and effort on socialrecruiting, online engagement and building their employer brand, it’s a way to actually monitor, measure and optimize that investment.
RolePoint started as more or less just another point solution provider, albeit one focused on optimizing and maximizing recruiting results specific to the two most common sources of hire: referrals and internal mobility. That said, we’re seeing an evolution from the second generation of applicant tracking systems to a third.
I never experienced looking for a job without doing so online; the archaic stories I hear about recruiters waiting on faxed offer letters or being forced to scour classified ads in the paper to figure out who happened to be hiring are something, thankfully, I never had to endure. The Secret Annex: Job Boards Aren’t Dead.
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