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In this blog post, I’ll share 11 specific keywords that we highlight in the report that you should avoid including in your posts on LinkedIn, Facebook and Instagram when aiming to increase your impressions and reach. The first chart is for LinkedIn. The words Hiring and Recruit are used in posts with 50-65% less reach than average.
Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. But when it comes to creating our social media calendar for LinkedIn, shouldn’t we be promoting our open jobs?
When it comes to professional networking, LinkedIn shines as one of the most robust and widely used platforms. With over 722 million users worldwide , LinkedIn’s expansive reach has helped create professional ties and enabled recruiters to post job opportunities and build candidate networks. Brian Campbell.
To understand the driving force behind this incredible growth, I recently chatted with Anthony on LinkedIn Live to discuss the transformation. Anthony left us with 3 practical changes to consider making to your recruitment strategy for similar hiring success at your own organization. Check them out below!
The talent acquisition challenges of today are unparalleled: 90% of survey respondents feel that the current hiring market is more challenging now than in the past! Recruiting as we’ve known it is evolving - how are you keeping ahead of the competition?
In today’s hiring market, talent teams face heightened challenges in attracting qualified applicants. We are excited to introduce you to […] The post Lever Integrates with LinkedIn Apply Connect to Support Hiring Success appeared first on Lever.
By diversifying their communication methods—whether it’s visual aids or direct interaction—Grant Thornton ensures that candidates stay informed and engaged at every step of the hiring journey. By using sentiment analysis, they assess how candidates feel at various stages of the hiring process. Key Takeaways 1.
While participants were more experienced in social recruiting compared to the 2023 participants, their adoption of social platforms beyond LinkedIn is still relatively low. While we all use LinkedIn heavily, it’s not where most people of working age spend most of their social media time.
In a recent episode of the Hiring Excellence Podcast, Johnny Campbell , CEO of SocialTalent, had the opportunity to speak with Kathryn Marie , founder of Broad Careers, about a groundbreaking approach to recruitment—skills-first hiring. Key Takeaways 1.
Recruitment AI technology uncovers the most qualified candidates. This technology automates recruiting routines and facilitates natural conversations, resulting in higher productivity and a better candidate experience. Download the eBook to learn more!
It’s a new year which means more and more job postings are popping up across LinkedIn as companies begin their 2022 hiring. Here, and at both of my previous employers, I was the first employer branding hire. You will be better off hiring two people with excellent backgrounds who have skills that will compliment each other.
He shared how, in his early days, he made record hires using his company’s internal database, leading him to question why so many recruiters rely on external internet searches. This article is based on insights from the podcast, Hiring Excellence with Johnny Campbell. Key Takeaways 1. Interested in hearing the full conversation?
Most recruiting professionals understand the importance of skills-based hiring , but that’s not always reflected in their day-to-day habits. Seven in ten (70%) job descriptions posted in the last year on LinkedIn do incorporate concrete skills. Skills-based searches and why it matters First, let’s skip right to the takeaway.
Imagine leading a team where every hire brings fresh perspectives, where innovation is fueled by a tapestry of diverse experiences, and where inclusivity isn’t just a goal – it’s the foundation of success. Inclusive hiring is a critical strategy for building a dynamic, innovative, and thriving workforce.
To prove it, I’m sharing how my team and I used our “Consulting, but different” video campaign to hire a significant number of former management consultants — the most successful Recruitment Marketing campaign in UBS history! . Getting to the point where video is worth the investment can be a long, iterative process.
Scrolling through LinkedIn today, I came across a post from Andrew Lewis, Head of Talent at Worldly, that struck a chord with me. Andrew consistently shares insightful perspectives on our industry, but this time, his thoughts on AI and recruiting really stood out.
At Giant Eagle, our LinkedIn strategy was incorporated with our careers blog goals right from the start, along with a focus on our Team Member stories and hearing their experiences in their own words. Grew our presence and followership on LinkedIn by featuring careers blog posts. . and “check out my son and his work!”.
Hiring for a particular technical skill or a number of years of experience is pretty straightforward, but finding a candidate who is not only competent but also adept in interpersonal, problem-solving, and other vital soft skills is key to building high-performing teams. Using a simple 1-5 scale for each soft skill category (e.g.,
The answer lies in a strategic hiring approach that focuses on cost-effective strategies. Use platforms such as LinkedIn, Facebook, and more to share job listings, company updates, and employee stories. This is especially true when you’re working within a tight budget and competing against larger enterprise organizations.
Hiring people is easy. Recruiting, screening, and hiring the right candidates, however, is not so simple. Nearly three in four companies admit they have been negatively impacted by a bad hire, citing lowered productivity, lost time to recruit and train another worker, and compromised quality of work as the resulting outcomes.
But with a smartphone and a personal LinkedIn account, you can create engaging content and reach hidden talent pools that otherwise wouldnt be accessible to you. Talent professionals may get better visibility and attract more candidates by sharing their expertise and perspectives on LinkedIn. And its completely free.
Number of hires. Time to hire. Cost per hire. For example, data from Rally Inside helped Jessie confirm that LinkedIn was more effective in reaching nursing talent than previously expected, which informed her that she should invest in creating more content for LinkedIn. . Recruitment Marketing cost of hire.
Yet, when you attend a conference session on hiring metrics or listen to industry discussions, youll often find that many companies struggle to define and measure hiring success effectively. Cost-per-hire: How much does it cost to recruit a new employee? Hiring managers just want an open role filled ASAP.
When it comes to writing their LinkedIn profile headline (that line of text that appears just below your name), many people take a just-the-facts approach, listing only their company or job titles. writes Erin L'Hommedieu , a technical recruiter at The Walt Disney Company , in her LinkedIn headline. Neither should you.
Before joining Squarespace as an in-house recruitment marketer, I was on the other side working at LinkedIn — selling and helping clients across multiple industries with their recruitment marketing strategies on LinkedIn (fun fact: Squarespace was one of my clients). What makes me an expert?
The world of hiring has undergone seismic changes in the past few years, and while the dust hasnt quite settled, clear trends are emerging from the fray. AI in Hiring: From Deployment to Invention AI isnt new anymoreits everywhere. But how its being integrated into hiring is evolving rapidly. Lets break it down.
Loss of Human Touch A primary fear among recruiters is that AI will depersonalize the hiring process. AI can handle repetitive tasks—such as screening resumes or scheduling interviews—allowing recruiters more time to focus on the human side of hiring. Learn more: The Ethical Considerations of AI in Hiring 4.
The Growing Need for Flexibility in Hiring Jason Krumwiede opened the discussion by highlighting current market trends, particularly the economic uncertainties impacting hiring in 2024. With election cycles and fluctuating interest rates, many industries are experiencing stagnant or reduced hiring volumes.
In honor of #IWD2021, Netflix is hosting a LinkedIn takeover featuring Priyanka Chopra Jonas, the star of their new series called The White Tiger. Example of Netflix hosting a LinkedIn takeover. VanHack: Virtual hiring event. VanHack’s virtual hiring event. ChooseToChallenge post pledging to challenge inequality.
Across LinkedIn, Twitter, Facebook and Instagram, the most popular content topics posted by recruitment marketers were: . This ranking makes sense when you think about the course of events throughout the year, especially when it relates to the economic resurgence and companies beginning to hire again. LinkedIn: 28. Twitter: 6.
But how does this relate to hiring managers and recruiters? . One of the most common gripes I’ve witnessed is the strained relationship between hiring managers and recruiters. It’s the only way to achieve a successful culture of hiring. . A hiring manager, however, is armed with the priorities of the organization.
This is especially the case if you have an employer brand presence on platforms beyond LinkedIn. While Gen Zers are certainly active on LinkedIn, they’re also active on Twitter, Instagram, Clubhouse, TikTok and other non-traditional career networking social platforms. What should I post on LinkedIn to grab a recruiter’s attention?
A larger talent pool should, in theory, result in better hiring outcomes. This job applicant overload often makes it hardernot easierto find the right employees, overwhelming recruiters and complicating the hiring process. On the surface, this might seem like a positive development for employers.
How the single most important job a leader or manager has is hiring. Sam Blond , Partner at Founders Fund, for example, talked about how he feels that founders shouldn’t outsource hiring until they’ve achieved their first 100 hires. approach, but it underlines the core concept that hiring must be a priority for every leader.
Talent acquisition pros already using generative AI report exactly that a 20% reduction in their workload on average, according to LinkedIns just-released 2025 Future of Recruiting report. Read the full report for data on the top challenges of integrating GAI into hiring, along with tips and advice on how to do so from leading companies.
Compounding this problem are global regulations—particularly in the EU—that prohibit the use of AI for decision-making in hiring. Here’s how it works: Move Assessments Upfront: Instead of waiting until the final stages of the hiring process, place short, high-impact assessments at the application stage. What’s Next for TA Leaders?
The real opportunity to hit your hiring goals this year and gain a lasting recruiting advantage isnt about chasing more active jobseekers. And if you can reach them with the right message at the right time, they can become your next best hire. labor force data. These are people who arent applying, but they are influenceable.
It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. Social media is one of the most important talent attraction strategies that every employer can use today.
Thanks to research from the Talent Board, many Recruitment Marketers know that your candidate experience has a major impact beyond just your hiring team’s success. It might sound obvious, but so often candidates are declined from a hiring process without any specific feedback (or even worse by being ghosted or forgotten — yikes!).
Generative AI has the potential to be a recruiter’s best friend and assist them in finding, hiring, and engaging with talent in a faster and more sustainable manner. If your recruiters are just a conduit for CVs and don’t add real value to the hiring process, you’re going to be in trouble very soon. What ways have your teams optimized?
If youre not currently pursuing your dream job, the good news is that with tools like LinkedIn, achieving your career goals is more within reach than ever before. LinkedIn has evolved into one of the most powerful platforms for professional networking and job searching. Join LinkedIn Groups. Follow Companies.
Today, we’re sharing 4 social media tips that can elevate your strategy, based on insights we learned from the winners of the 2020 Rally Awards : Cisco’s #LoveWhereYouWork LinkedIn Live. Booz Allen Hamilton’s Paid LinkedIn Strategy. A Look Inside 14 West’s Instagram Strategy. Squarespace’s Product Design Q3 Pipeline Builder.
Platforms like YouTube, Facebook, Instagram, TikTok and LinkedIn are where people spend nearly 2 hours and 23 minutes a day , actively scrolling for interesting content that will keep them entertained and informed. This chart illustrates how celebratory posts outperform others, drawing more attention and engagement from the LinkedIn audience.
Just as a marketing team has specialists in areas like SEO, content writing, or digital advertising, a recruitment team may have individuals who specialize in different stages of the hiring process or in different types of hiring altogether. Each of these specializations requires a different set of skills and knowledge.
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