Rally Recruitment Marketing

AUGUST 29, 2022

How many hires did your content produce last month? If you’re like most recruitment marketers, one of the biggest challenges you contend with is connecting the content you create and the number of hires that result. . How many hires did you make last month? Firstly, you want to understand your current hiring data.

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Rally Recruitment Marketing

MARCH 28, 2021

Recruitment Marketing analytics can be intimidating — not just because we have to make sense of a lot of data from a lot of different sources, but also because the stakes to get it right are so high. Dana Meyer, Recruitment Marketing Director at ManpowerGroup; and Amy English, Customer Success Analytics Team Lead at PandoLogic.

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Rally Recruitment Marketing

NOVEMBER 29, 2021

After nearly a year and over 1,000 pieces of content, we’re premiering hot-off-the-press data from Rally® Inside , our new Recruitment Marketing analytics and benchmarking platform, to learn what a successful, high-engagement social recruiting strategy looks like. . Why should recruitment marketers measure engagement?

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Rally Recruitment Marketing

OCTOBER 11, 2021

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Number of hires. Time to hire.

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Rally Recruitment Marketing

SEPTEMBER 12, 2022

As a recruitment marketer, you’re responsible for a lot. With responsibilities spanning across content creation, marketing, graphic design, project management and other areas, having the right Recruitment Marketing tools to support your efforts is essential. . Social Media Management. But good news!

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Rally Recruitment Marketing

JANUARY 9, 2023

As you gear up for the year ahead (with all the successes and challenges that it may bring), it’s a great time to consider ways to realign your strategy, team and approach to hiring in the coming months. . To help you plan ahead, we want to share highlights from the top Recruitment Marketing blog posts from 2022.

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Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

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Rally Recruitment Marketing

JANUARY 16, 2023

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. The data we collected reveals some interesting information about the state of Recruitment Marketing in 2023.

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Rally Recruitment Marketing

MARCH 14, 2022

If this sounds familiar, you’re not alone; Recruitment Marketing as a field continues to gain traction among employers but the support and resources available to many of us are still nowhere near where they need to be. . Check out our download our free 2022 Recruitment Marketing Planning Guide and Template.

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Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. While this industry growth is amazing to see, it also means that it’s becoming tougher to differentiate from our hiring competitors. Almost every college uses an ambassador program to attract students.

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Rally Recruitment Marketing

JULY 22, 2023

So the Labcorp team went big and bold, launching a multi-channel, 4-month Recruitment Marketing campaign that included recruitment ads on billboards, bus wraps and even print flyers mailed to homes in the area. The campaign also won a 2023 Rally® Award in the Best Recruitment Marketing Campaign-Large Team category.

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Rally Recruitment Marketing

AUGUST 14, 2020

Great Recruitment Marketing campaigns show, rather than tell. They give candidates a picture of what it’s like on the inside of a company, and allow you to define and share your brand story, while supporting your business and hiring goals. This has helped us build brand awareness and support our ongoing recruitment goals.

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Rally Recruitment Marketing

JANUARY 30, 2023

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. This is where the hiring manager is essentially telling you what they’d like to prioritize.

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Rally Recruitment Marketing

JANUARY 2, 2023

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

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Rally Recruitment Marketing

MARCH 1, 2025

When you think about Recruitment Marketing, what comes to mind first? For many talent acquisition teams, the focus is on career sites, employer branding, job advertising and social media. But theres one channel that often gets overlookedemail marketing. What Makes Email Marketing So Powerful in Recruiting?

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Rally Recruitment Marketing

JULY 11, 2022

Today’s Recruitment Marketing strategies are much more comprehensive (and mature) than simply advertising jobs on job boards. Every week, you spend hours crafting social media posts, sending candidates targeted emails, promoting hiring events and running digital ads to bring candidates to your careers site.

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Rally Recruitment Marketing

JANUARY 23, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . So come prepared!

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Rally Recruitment Marketing

APRIL 18, 2022

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events. What this means.

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Rally Recruitment Marketing

DECEMBER 5, 2019

Do you ever feel overwhelmed when you log in to your favorite social media platform by the sheer amount of posts, events and ads that appear on your feed? So, why does emotive messaging work so effectively as a copywriting approach for Recruitment Marketing? 4 Steps to Emotive Copywriting for Recruitment Marketing.

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Rally Recruitment Marketing

APRIL 11, 2022

As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast Recruitment Marketing Benchmark Report. Happy reading!

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Rally Recruitment Marketing

OCTOBER 8, 2023

Each April, the Rally Awards honors a shortlist of practitioners who have been in a full-time Recruitment Marketing role for 1-3 years and have made an impact helping to transform the talent acquisition strategy at their company to one that’s brand-led and marketing-driven. This year the Rally Awards recognized 2 Rising Stars!

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Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. Pair that with the fun social media algorithm changes, and you might wonder if anyone sees your content. Switching Up Our Recruitment Marketing Content Approach.

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Rally Recruitment Marketing

FEBRUARY 21, 2021

Hi Rally community, my name is Joyce Chan, and I’m a Recruitment Marketing & employer branding practitioner for 10+ markets in the Asia Pacific (APAC) region. Employer branding and Recruitment Marketing jobs are relatively new in Asia and this has only recently become an emerging field here.

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Rally Recruitment Marketing

DECEMBER 11, 2019

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Programmatic is the latest frontier in job boards and job advertising. Technology & Services.

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Rally Recruitment Marketing

APRIL 23, 2023

Kelsie Johnson, Associate Director of Employer Brand and Talent Marketing at Labcorp, will help you apply the principles of her Recruitment Marketing campaign strategy to recruiting in your city or town. This slows time-to-fill, increases cost-per-hire and makes job advertising less efficient.

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Rally Recruitment Marketing

APRIL 25, 2022

Nurses need help, and one of the best ways that employers can show their support is by hiring more nurses. . via text over email), ask for a photo and then post to social media for them. With so much attention around the profession, National Nurses Week is the perfect time to host a hiring event or careers fair. .

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Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. Based on everything we learned in 2020, it’s a good idea for us to keep our Recruitment Marketing plans and budgets flexible this year. Tell employee stories through video.

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Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

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Rally Recruitment Marketing

FEBRUARY 19, 2020

Content marketing is a core component of Recruitment Marketing — and it’s not going anywhere anytime soon! If upgrading your Recruitment Marketing content strategy is on your to-do list for this year, I hope my approach and the info in this blog post will prove helpful for you! Job family spotlights on Thursdays.

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Rally Recruitment Marketing

JANUARY 31, 2022

It’s a new year which means more and more job postings are popping up across LinkedIn as companies begin their 2022 hiring. Here, and at both of my previous employers, I was the first employer branding hire. This role has historically sat on either the marketing or people operations team, and often acts as a liaison between the two.

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Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

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Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

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Rally Recruitment Marketing

JANUARY 19, 2025

With these insights, you can fine-tune your Recruitment Marketing strategy, refine your employer brand and truly differentiate your employee value proposition (EVP). By examining careers pages, job descriptions, social media channels and employee reviews, AI can give you a comprehensive picture of their tactics and messaging.

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Rally Recruitment Marketing

JANUARY 23, 2022

My name is Jonna Sjoevall, and I’m the Global Head of Employer Branding and Recruitment Marketing at UBS , a Swiss headquartered global bank and the world’s largest wealth manager with over 71,000 employees. It’s no secret that video has emerged as one of the most effective formats for recruitment in the past few years.

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Rally Recruitment Marketing

MAY 9, 2021

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . Support the business.

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Rally Recruitment Marketing

FEBRUARY 4, 2024

Social media is one of the most important channels to attract, engage and recruit talent. Yet it’s also one of the most difficult to get right in our Recruitment Marketing strategy. Reminder: Don’t miss this opportunity to enter the 2024 Rally Awards and be recognized for your work across 17 categories.

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Rally Recruitment Marketing

APRIL 10, 2021

Now in its second year running, the Rally Awards competition recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals and teams who work in-house at employers. So let’s give a big Rally thanks to: Deniz Gültekin, Senior Manager of Recruitment Marketing for Instacart.

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