Rally Recruitment Marketing

JULY 7, 2024

We’ve entered a new era in recruitment with two forces converging — the undeniable influence of social media and the unprecedented capabilities of AI. Social media allows us to reach candidates where they spend nearly 2.5 Let’s dive into the key takeaways to help you improve your social recruiting strategy.

Social Media 221

Social Media Media Strategy Social Recruiting 221

Rally Recruitment Marketing

SEPTEMBER 26, 2020

Last year, Scotiabank’s recruitment team set out to create a private LinkedIn group for current and prospective campus talent. We spoke to Jordan Beresford, Enterprise Talent Marketing Program Manager at Scotiabank, to learn more about how their team built an engaged talent community on the LinkedIn platform. Meet the expert.

Linkedin 490

Linkedin How To Employer Branding Enterprise 490

Rally Recruitment Marketing

APRIL 9, 2023

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. But when it comes to creating our social media calendar for LinkedIn, shouldn’t we be promoting our open jobs?

Linkedin 419

Linkedin How To Job Descriptions Social Media 419

Rally Recruitment Marketing

OCTOBER 9, 2019

Social media has become an increasingly valuable tool for job seekers when they’re looking for their next career opportunity. And social media recruiting strategies have become a key way for companies to find and connect with right-fit talent. show just how prevalent social has become for candidates.

Social Media 235

Social Media Media Strategy Mobile 235

Rally Recruitment Marketing

FEBRUARY 4, 2024

Social media is one of the most important channels to attract, engage and recruit talent. Each channel’s content style is different and there are differences among their audiences too, so it’s critical that we know how to build a social presence that’s channel-specific yet true to our employer brands.

Social Media 221

Social Media Media Employer Branding Social Recruiting 221

Proactive Talent

MAY 9, 2017

With more than 500 million members in over 200 countries and territories, LinkedIn is no doubt one of the world’s largest social and professional networking sites, making it a great talent attraction channel to add to your recruitment marketing machine. So where do you start with your employer brand on LinkedIn?

Employer Branding 249

Employer Branding Social Media Linkedin Media 249

Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities. Most people spend 2-3 hours on social media each day.

Social Media 251

Social Media Media How To Employer Branding 251

Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

Social Media 221

Social Media Media Advertising Recruitment Marketing 221

Rally Recruitment Marketing

JUNE 24, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Choosing how to prioritize your paid social media ad budget.

Social Media 221

Social Media Media Advertising Recruitment Marketing 221

Rally Recruitment Marketing

MARCH 19, 2023

Social media is one of the most important talent attraction strategies that every employer can use today. This is why talent acquisition and Recruitment Marketing teams are investing more into using social media to get their employer brand and career opportunities in front of candidates where people already spend time online.

Social Recruiting 414

Social Recruiting Strategy Social Media Twitter 414

NPA Worldwide

FEBRUARY 8, 2022

As you work to manage and build your executive presence, one key tool you can leverage is social media. Social Media and Executive Presence. You undoubtedly already have a social media presence online. The Basics: LinkedIn, Twitter, and Facebook. Establishing Your Executive Presence and Brand.

Social Media 156

Social Media Media Twitter Facebook 156

Rally Recruitment Marketing

NOVEMBER 29, 2021

You’ll learn what content topics recruitment marketers should be posting to attract today’s talent, what that content should look and sound like, when and where to post that content on social media and other digital channels and so much more! When and where should you post content on social media?

Recruitment Marketing 418

Recruitment Marketing Strategy Real Estate Social Media 418

Rally Recruitment Marketing

FEBRUARY 28, 2021

Snap a #ChooseToChallenge photo for social media. You can then share the photos on your company’s social media pages, as well as submit your team’s photos to IWD to be featured on their socials. Netflix: Social media takeovers. Example of Netflix hosting a LinkedIn takeover.

Social Media 450

Social Media Healthcare Video Media 450

Rally Recruitment Marketing

AUGUST 15, 2020

Ideally, you want your employees supporting this critical work by shouting it from the (digital) rooftops of their social media accounts. At Booz Allen , we established “Get Social,” a fun and simple social media employee advocacy program. But how do you empower them to get involved? Why is this approach effective?

Social Media 450

Social Media Media Recruitment Marketing Employer Branding 450

Rally Recruitment Marketing

OCTOBER 12, 2020

Using paid social media and programmatic job advertising are effective ways to create a digital Recruitment Marketing strategy. Paid social media ads and programmatic job advertising can help you get in front of qualified candidates, build interest in passive talent and refine your messaging and content using insights from A/B testing.

Advertising 419

Advertising Strategy Social Media Job Boards 419

Rally Recruitment Marketing

JUNE 28, 2021

This is especially the case if you have an employer brand presence on platforms beyond LinkedIn. While Gen Zers are certainly active on LinkedIn, they’re also active on Twitter, Instagram, Clubhouse, TikTok and other non-traditional career networking social platforms. How can I optimize my LinkedIn profile?

Social Media 450

Social Media Video Linkedin Interviews 450

Rally Recruitment Marketing

JULY 12, 2024

Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. You won’t be arrested or fined like Carlin, but you could be turning off your talent audience and getting penalized by the social platforms’ algorithms. The first chart is for LinkedIn.

Social Recruiting 251

Social Recruiting Social Media Facebook Real Estate 251

Rally Recruitment Marketing

APRIL 10, 2021

Best Careers Social Media. The Best Careers Social Media award recognizes a developed social media presence that not only rivals what a top marketing team could do, but that also serves as a leading source of top-tier talent. . Best Use of Organic Social Media in Recruitment Marketing.

ADP 413

ADP Social Media Employer Branding Recruitment Marketing 413

Rally Recruitment Marketing

MARCH 28, 2021

Our experts taught us how to understand Recruitment Marketing analytics, from paid social media ads to programmatic job advertising. Dana is a marketing and communications leader with expertise in marketing, communications, social media, recruitment, public relations and event marketing. It builds a loyal fan base.

Recruitment Marketing 474

Recruitment Marketing Social Media Advertising Media 474

Rally Recruitment Marketing

JULY 18, 2021

ADP , winner of the Best Social Careers Channel in the 2021 Rally Awards , is a great example of how to level up your social media through employee stories. Read more about ADP’s approach and results in our blog: What Does an Award-Winning Careers Social Media Presence Look Like? Here’s what they did: .

Examples 419

Examples ADP Social Media Recruitment Marketing 419

Rally Recruitment Marketing

AUGUST 9, 2020

This content is often shared on employees’ social media accounts, and ideally (from an employer branding standpoint) offers insight into the employee experience at your company. To address this, we provide an email account that allows people to send us photos directly to post on their behalf on our Instagram and LinkedIn feeds.

Sourcing 385

Sourcing Social Media Employer Branding Guidelines 385

Rally Recruitment Marketing

MAY 31, 2021

We learned that Gen Z are using new social media platforms and paying attention to different content, requiring a fresh look at talent acquisition and Recruitment Marketing strategy. Intuit then connects with candidates who seem like a good fit after the event on LinkedIn to further the recruiting process. Video job posts.

Social Media 474

Social Media Video Diversity Media 474

Rally Recruitment Marketing

AUGUST 16, 2021

At Giant Eagle, our LinkedIn strategy was incorporated with our careers blog goals right from the start, along with a focus on our Team Member stories and hearing their experiences in their own words. Grew our presence and followership on LinkedIn by featuring careers blog posts. . and “check out my son and his work!”.

Linkedin 221

Linkedin Employer Branding Recruitment Marketing Social Media 221

Rally Recruitment Marketing

FEBRUARY 28, 2019

Videos on social media generate 12 times more shares than text and image-based posts — combined ( Wordstream ). For example, if we need a video about career growth, we simply look through the footage, pick out a clip and ask the video team to “package” the video for social media. Team or regional features.

Video 314

Video Social Media Film How To 314

Rally Recruitment Marketing

FEBRUARY 28, 2022

It’s the fastest growing social media in the world, and it’s still largely untapped as a recruitment channel. . But before you start reposting all of your content from other channels, keep in mind that people aren’t using TikTok like they are LinkedIn, as an example. interviewadvice #interviewtips #career #careertiktok #fyp. ?

Study 419

Study Social Media Strategy Exercises 419

Rally Recruitment Marketing

FEBRUARY 21, 2021

4 – Most of the popular global social media platforms are effective for Recruitment Marketing in APAC. We leverage social media channels like LinkedIn, Twitter, Instagram, Facebook and YouTube. We leverage social media channels like LinkedIn, Twitter, Instagram, Facebook and YouTube.

Recruitment Marketing 362

Recruitment Marketing Social Media Employer Branding Mobile 362

Rally Recruitment Marketing

MARCH 24, 2019

Job advertising, employer branding, careers sites, social media, recruiting events—there’s a never-ending amount of Recruitment Marketing initiatives that we’re juggling. Those gatekeepers are the social media providers (Instagram, Facebook, Twitter, LinkedIn, YouTube, etc.) Look at other engagement tactics.

Strategy 385

Strategy Social Media CRM Employer Branding 385

Rally Recruitment Marketing

DECEMBER 13, 2020

While we also rely on professional networking sites like LinkedIn, we felt that Instagram allowed us more flexibility to bring to life the day-to-day, casual and fun parts of working at BMO! BMO encourages interns to post about their experiences on social media. From there, we layer in social media theme days.

Social Media 305

Social Media How To Guidelines Enterprise 305

Crelate

SEPTEMBER 30, 2022

As a talent business, having new recruiters update their LinkedIn profile when they join your firm may seem obvious. Your Company's Social Media Profile is Your Virtual Storefront. The most common place for these people to find information are your social media pages – and not just the one for your business. .

Social Media 109

Social Media Media Industry Linkedin 109

AkkenCloud

NOVEMBER 3, 2021

Recruiting on LinkedIn is a fast-paced and ever-changing process. Luckily, social media has changed recruiting by providing an excellent platform for recruiting strategies like sharing industry knowledge and events with potential hires, networking to make valuable contacts and develop relationships, and hiring employees with ease.

Linkedin 145

Linkedin Social Media Twitter Media 145

Rally Recruitment Marketing

OCTOBER 11, 2021

For example, data from Rally Inside helped Jessie confirm that LinkedIn was more effective in reaching nursing talent than previously expected, which informed her that she should invest in creating more content for LinkedIn. . Jessie also uses the engagement data of organic content to inform her paid social media strategy.

Recruitment Marketing 491

Recruitment Marketing Employer Branding Healthcare Job Boards 491

Rally Recruitment Marketing

DECEMBER 11, 2019

Despite the rapidly changing technology landscape, major job boards like Indeed , LinkedIn and Glassdoor remain a staple in Recruitment Marketing budgets. . Social Media. While social media is technically free, your time is not. Job Boards. Consider investing money instead of your time.

Recruitment Marketing 340

Recruitment Marketing Job Boards Social Media Advertising 340

Rally Recruitment Marketing

OCTOBER 17, 2018

Employee generated content, also called EGC, refers to social media content that is created and shared by employees. When employees create and share EGC, they are blasting out messages about what it’s like to work at their organization to everyone in their social networks. Themed treat days.

Social Media 363

Social Media Media Banking Culture 363

Rally Recruitment Marketing

JUNE 13, 2022

subscribers in your talent network and followers on social media), and number of leads in your talent database. Additionally, looking at one year’s worth of tracked social media posts, Rally Inside also found that 50% of LinkedIn and Facebook posts don’t have links, and 30% of RM links don’t have clicks.

Employer Branding 419

Employer Branding Recruitment Marketing Social Media Advertising 419

Katrina Kibben

JULY 7, 2020

Free LinkedIn profile rewrite for anyone who can benefit from making a great first impression with their online presence. The post Giving Feels Good: Free LinkedIn Profile Rewrite appeared first on Katrina Kibben.

Linkedin 183

Linkedin Benefits Social Media Media 183

Rally Recruitment Marketing

JUNE 19, 2019

As a Recruitment Marketing and employer branding practitioner, the way you communicate with potential candidates and applicants through social media, email, events and other formats all goes toward creating a personal brand. It’s your own personal brand! Create a compelling profile. Your personal brand starts with your profile.

Employer Branding 297

Employer Branding Social Media Jazz Twitter 297