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Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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Free and Low-Cost Recruitment Marketing Strategies that Work

Rally Recruitment Marketing

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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Leverage Employee Generated Content to Help Your Employer Brand

Rally Recruitment Marketing

Rally note: Want to learn even more about how to use EGC to support your talent acquisition and Recruitment Marketing strategy? Plus, SEO-optimized blog content lives for free on Google and other search engines, offering yet another way for candidates to discover and learn about your company through keyword searches.

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8 Opportunities to Promote Employer Awards That You’ve Won

Rally Recruitment Marketing

Aside from simply serving as a fresh piece of employer brand-friendly content on your blog, you can do all kinds of other things with a press release including: Incorporate SEO keywords and metadata to improve your chances of candidates finding it outside of your website. Package it for your recruiters to share with candidates.

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Oldie but Goodie: Source of Hire & Candidate Touchpoints

Symphony Talent

On occasion we will share these posts to show how far we’ve come and how far we still have to go with recruitment marketing as an industry. Single source of application maybe. Single source of application maybe. A single source of hire is unrealistic in today’s recruiting environment.

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How to Tell the Difference Between Employer Branding and Recruitment Marketing

SmartRecruiters

With this shift, two key elements—employer branding and recruitment marketing—work to achieve a common goal: attract and hire the best possible candidates. It’s important to note that employer branding serves as the foundation upon which an effective recruitment marketing strategy can be built.

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New AI Tool for Recruitment Marketing

NPA Worldwide

For recruitment especially, I think there are good ways of using it to streamline or automate certain business processes but it’s got a long way to go before it’s ready to replace the personal element of skilled recruiters. Create SEO titles and meta descriptions to increase organic page traffic for your website.