This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In the world of socialrecruiting, some words just don’t cut it. Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. You won’t be arrested or fined like Carlin, but you could be turning off your talent audience and getting penalized by the social platforms’ algorithms.
As we step into 2025, recruitment teams are navigating a talent landscape marked by a strong labor market , continued competition for top talent and flat recruiting budgets, according to our poll at our recent RallyFwd Virtual Conference. Embrace organic RecruitmentMarketing strategies.
It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. But using social media for recruiting is challenging. 23-27, 2023. 23-27, 2023. And now we’re ready to share the results!
After nearly a year and over 1,000 pieces of content, we’re premiering hot-off-the-press data from Rally® Inside , our new RecruitmentMarketing analytics and benchmarking platform, to learn what a successful, high-engagement socialrecruiting strategy looks like. . Why should recruitmentmarketers measure engagement?
One of the most important aspects of any RecruitmentMarketing strategy, no matter the channel, is content. Recruiting content could be employee stories, quotes or testimonials, company awards and examples of your company culture (to name a few) in written, video, audio or photo/graphic formats. What are you supposed to do then?
2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new RecruitmentMarketing strategies. The data we collected reveals some interesting information about the state of RecruitmentMarketing in 2023.
When you are trying to begin using RecruitmentMarketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.
Rally RecruitmentMarketing is a thriving community of 45,000 professionals (and growing!) across recruiting, HR, marketing and communications. Although some sectors are experiencing layoffs, it’s still a highly competitive talent market. We learned some very interesting trends about RecruitmentMarketing in 2023!
It’s clear that staying ahead in the fast-changing social media landscape will push all of us in talent acquisition, RecruitmentMarketing and employer branding to embrace these advancements and get more sophisticated with our socialrecruiting strategies so that we can use these platforms most effectively.
As a recruitmentmarketer, you’re responsible for a lot. With responsibilities spanning across content creation, marketing, graphic design, project management and other areas, having the right RecruitmentMarketing tools to support your efforts is essential. . Social Media Management. But good news!
And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: RecruitmentMarketing! We’ve also included ways to align your RecruitmentMarketing strategy with your diversity recruitment goals.
The start of a new year brings a new RecruitmentMarketing budget for 2023. You may be excited that your RecruitmentMarketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for RecruitmentMarketing Budgets.
As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitmentmarketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast RecruitmentMarketing Benchmark Report. Happy reading!
The past couple of years have thrown more challenges at recruitmentmarketers than any other time in recent history. Keep reading below for a complete list of the top recruiting and RecruitmentMarketing conferences to consider attending (virtually or in-person) in 2022! Date: January 24-27, 2022. Price: TBA.
For the second year in a row, Rally and The Muse have partnered to report on the biggest RecruitmentMarketing trends from the past year. These trends represent a massive shift in candidate expectations that we need to respond to as RecruitmentMarketing professionals. What does this mean for RecruitmentMarketing?
Social media recruiting is one of the most important strategies in RecruitmentMarketing. billion people using social media , and with the average person spending 2-3 hours each day checking their social accounts , practically everyone that an employer wants to hire is using social media today.
Get ready to discover actionable insights that could reshape your own approach to RecruitmentMarketing. Meet Devon Jennings Devon Jennings is Talent Marketing Manager at MarketStar. He joined MarketStar in January 2021 and has grown the RecruitmentMarketing strategy and function at the company.
As RecruitmentMarketers we know that social media can be extremely helpful to any organization’s recruiting efforts. As much as recruiters work with hiring teams to determine how, where and when jobs will open, they’re never able to 100% predict upcoming hiring priorities.
The study was packed to the brim with helpful insights for recruiters, however, to help you zero in on some of the most important insights, we gathered 3 key takeaways from the study that you can use to optimize your RecruitmentMarketing, employer branding and talent acquisition strategy. Recruitmentmarketing and CRM.
With the hiring landscape as competitive as ever, many companies are turning to different and novel recruiting methods to remain competitive. Hiring managers and recruiters are increasingly turning to these resources to market their companies to job seekers.
Recently, we had the privilege of interviewing Yvette Hansen and Whitney Wallace from Baylor Scott & White Health (BSWH) in Dallas, who have made waves in the RecruitmentMarketing world by winning multiple Rally Awards in 2023 and 2024. Let’s dive in! We learned about the Rally Awards early last year.
So, what’s the most effective type of socialrecruiting content to grab a candidate’s attention and lead them to your employer brand? To maximize the impact of your socialrecruiting content, we need to do more than showcase our employee stories and voices. We need to celebrate our people!
Lack of engagement on social media is such a problem, in fact, that we’ve made it our mission at Rally the past couple of months to provide our community with practical solutions. To share what we’ve found so far, I’m hosting an upcoming Live Webinar and Q&A called Build Your Fall SocialRecruiting Calendar. engineering).
Because this analogy correlates directly to my own career path, leaving and returning to RecruitmentMarketing. . I wanted to share this experience with you, Rally community, in the hopes that it might help illustrate some of the alternative paths available when it comes to pushing forward in our RecruitmentMarketing careers!
Because this analogy correlates directly to my own career path, leaving and returning to RecruitmentMarketing. . I wanted to share this experience with you, Rally community, in the hopes that it might help illustrate some of the alternative paths available when it comes to pushing forward in our RecruitmentMarketing careers !
Social media provides an excellent platform for showcasing company culture, values, and people, thereby enhancing employer branding and attracting potential candidates. Social media facilitates interactive engagement with potential candidates, fostering a closer connection between organizations and applicants.
If you’re like most RecruitmentMarketing teams right now, you’re going over your performance in 2021 with a fine-toothed comb to help you plan better for the new year. . This post explores how Jen launched this new social platform and her tips for incorporating TikTok into your socialrecruiting strategy.
The #1 thing that the Rally RecruitmentMarketing community asks for help with again and again is how to create good RecruitmentMarketing content. Content marketing is difficult, even for experienced marketers. But first, you might be wondering: Why Do I Need a RecruitmentMarketing Content Playbook?
While Facebook might not seem like an obvious choice for recruitmentmarketing, when you look at the numbers, it’s obviously a site that no talent acquisition team should ignore.
A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a socialrecruiting campaign to celebrate National Intern Day.
As companies continue to expand their recruitmentmarketing efforts in new and novel ways, one direction many hiring professionals are curious about is TikTok for recruitment.
SocialRecruiting has been around for awhile now – but are you using your social channels as effectively as you could be? As social media platforms continue to evolve and candidate expectations shift, we need to optimize our approach to remain topical and attractive to talent. Pitfalls to avoid.
In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your RecruitmentMarketing strategy? Simple: enhance your social media presence. . But that can be easier said than done.
Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside RecruitmentMarketing tool. In RecruitmentMarketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.
Earlier this year, we discussed why Tiktok, the rapidly-growing social media platform that’s large on pop culture influence, is becoming a worthwhile tool for recruitment. Now, we have yet another reason employers and corporate recruiters are spending so much time on TikTok. because that’s where their market is.
My name is Jonna Sjoevall, and I’m the Global Head of Employer Branding and RecruitmentMarketing at UBS , a Swiss headquartered global bank and the world’s largest wealth manager with over 71,000 employees. It’s no secret that video has emerged as one of the most effective formats for recruitment in the past few years.
2021 shook up recruitmentmarketing. Between the Great Resignation , the changing economy, and all the Covid variants, reaching, attracting, and recruiting candidates has become harder than ever. Which begs the question: which recruiting trends are worth the investment? Socialrecruiting CPCs vary per industry.
Using paid advertising in RecruitmentMarketing can be complicated. To help you optimize your paid ad strategy, we’re showcasing the incredible work of the winners of the Best Use of Paid Social Media in RecruitmentMarketing category from the 2021 Rally Awards : UBS, Nestlé USA and Sitel Group ®. Meet the winners.
For the second year in a row, Rally and The Muse have partnered to report on the biggest RecruitmentMarketing trends from the past year. These trends represent a massive shift in candidate expectations that we need to respond to as RecruitmentMarketing professionals. What does this mean for RecruitmentMarketing?
To my defense, with my role as a RecruitmentMarketer, part of my job is to manage the AppianLIFE Instagram , so you bet I’m using that as my excuse! Socialrecruiting. Over 84% of organizations are currently utilizing social media for their recruitment process ( Postbeyond ). Want to hear another fun stat?
Having a socialrecruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. Upgrade to a paid plan to easily track how your social posts convert to completed applications.
You’re creating and sharing great RecruitmentMarketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your RecruitmentMarketing approach on social media.
With social media becoming a bigger and bigger part of RecruitmentMarketing strategy, talent acquisition teams are devoting more time and resources into building a socialrecruiting presence to attract talent by showcasing their company culture and career opportunities.
This is where the importance of employer profiles in recruitment comes into play. Attracting and retaining top talent has become increasingly challenging for employers.
We organize all of the trending information in your field so you don't have to. Join 123,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content