Rally Recruitment Marketing

JANUARY 16, 2023

2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. The data we collected reveals some interesting information about the state of Recruitment Marketing in 2023.

Recruitment Marketing 449

Recruitment Marketing Data Employer Branding Social Media 449

Rally Recruitment Marketing

JANUARY 2, 2023

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

Recruitment Marketing 419

Recruitment Marketing How To Talent Acquisition Advertising 419

Rally Recruitment Marketing

APRIL 11, 2022

As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . Appcast Recruitment Marketing Benchmark Report. Happy reading!

Recruitment Marketing 419

Recruitment Marketing Resources Strategy Employer Branding 419

Rally Recruitment Marketing

MAY 12, 2024

So, what’s the most effective type of social recruiting content to grab a candidate’s attention and lead them to your employer brand? To maximize the impact of your social recruiting content, we need to do more than showcase our employee stories and voices. We need to celebrate our people!

Social Media 416

Social Media Employer Branding Media Social Recruiting 416

Rally Recruitment Marketing

SEPTEMBER 27, 2018

While 81% of businesses use video as a marketing tool today, according to Hubspot , that number is likely much lower for Recruitment Marketers because we have smaller teams and fewer resources. This means that only big teams with big budgets can incorporate video as a key component of their Recruitment Marketing approach.

Video 279

Video Tools Film Strategy 279

Rally Recruitment Marketing

AUGUST 15, 2022

To share what we’ve found so far, I’m hosting an upcoming Live Webinar and Q&A called Build Your Fall Social Recruiting Calendar. Here are a few tools and resources to help you do that. . Enter which job function you are recruiting for (i.e. Create content you know for a fact that your candidates are interested in.

Recruitment Marketing 221

Recruitment Marketing Social Media How To Social Recruiting 221

Rally Recruitment Marketing

AUGUST 15, 2018

The #1 thing that the Rally Recruitment Marketing community asks for help with again and again is how to create good Recruitment Marketing content. Content marketing is difficult, even for experienced marketers. But first, you might be wondering: Why Do I Need a Recruitment Marketing Content Playbook?

Recruitment Marketing 226

Recruitment Marketing Talent Acquisition Employer Branding Strategy 226

Rally Recruitment Marketing

APRIL 9, 2023

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.

Linkedin 419

Linkedin How To Job Descriptions Social Media 419

Recruitics

JULY 20, 2021

Earlier this year, we discussed why Tiktok, the rapidly-growing social media platform that’s large on pop culture influence, is becoming a worthwhile tool for recruitment. Now, we have yet another reason employers and corporate recruiters are spending so much time on TikTok. because that’s where their market is.

Social Recruiting 246

Social Recruiting Social Media Media Culture 246

Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

Social Media 322

Social Media Media Recruitment Marketing Linkedin 322

CareerArc

MARCH 9, 2022

2021 shook up recruitment marketing. Between the Great Resignation , the changing economy, and all the Covid variants, reaching, attracting, and recruiting candidates has become harder than ever. Which begs the question: which recruiting trends are worth the investment? Social recruiting CPCs vary per industry.

Social Recruiting 97

Social Recruiting Recruitment Marketing Report Trends 97

Rally Recruitment Marketing

JULY 17, 2023

Having a social recruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. Upgrade to a paid plan to easily track how your social posts convert to completed applications.

Social Media 419

Social Media Media Linkedin Social Recruiting 419

Recruitics

SEPTEMBER 25, 2024

Key Takeaways Social media platforms have become essential tools for employers looking to enhance their employer brand. Snaps and Stories–brief, temporary videos–have emerged as powerful tools for promoting the employer brand. When used correctly, this content strategy can offer distinct advantages in a crowded digital space.

Employer Branding 246

Employer Branding Social Media Video Media 246

Rally Recruitment Marketing

SEPTEMBER 10, 2023

With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talent acquisition teams are devoting more time and resources into building a social recruiting presence to attract talent by showcasing their company culture and career opportunities.

Social Media 251

Social Media Media How To Employer Branding 251

Rally Recruitment Marketing

FEBRUARY 4, 2024

Social media is one of the most important channels to attract, engage and recruit talent. Yet it’s also one of the most difficult to get right in our Recruitment Marketing strategy. Blizzard Entertainment shows its culture on social media to attract the brightest minds in gaming.

Social Media 221

Social Media Media Employer Branding Social Recruiting 221

Recruitics

MARCH 1, 2021

What comes to your mind when you think about TikTok? In early 2020, it might have been silly dances and videos created by Gen Zers. But over the course of last year, while billions of people around the world found ways to occupy themselves during the pandemic, TikTok’s usage skyrocketed.

Tools 246

Tools Video Course Advertising 246

Avionte

JUNE 13, 2019

When you’re short on budget, staff or resources, your options for expensive marketing tools are thin. There are quite a bit of awesome and free marketing tools. . Here’s our list of six powerful (and free) recruitment marketing tools that you can start using today to help your business grow. .

Recruitment Marketing 85

Recruitment Marketing Tools SEO Apparel 85

Proactive Talent

MAY 22, 2020

The means and tactics of attraction vary and include, but are not limited to, employer branding , recruitment marketing , organizational culture , compensation and benefits. Said strategies for attracting workers are dependent upon generational differences, the present economy, and overall talent competition.

Social Media 286

Social Media Employer Branding Talent Acquisition Compensation 286

JazzHR

MARCH 13, 2017

While companies have been using social media platforms such as Facebook, Twitter, and LinkedIn to recruit for some time, more recently Instagram has been gaining traction as an effective hiring tool. Establishing your employer branding is a key strategy in recruitment marketing. It offers a window into your world.

Tools 149

Tools Social Media Jazz Employer Branding 149

Rally Recruitment Marketing

JULY 19, 2018

Jessica helps tell the Advocate Aurora Health employer brand story through social media, employee stories, employer ambassador activation, career site strategy and more. Social Recruiting & Content . Do you use Pinterest or Instagram for recruiting? Who takes the lead on social recruiting at your organization?

Social Media 238

Social Media Facebook Employer Branding Twitter 238

Rally Recruitment Marketing

OCTOBER 23, 2019

Many of these national days have become known as social media holidays, generating a tsunami of content from both individuals and companies to get in on the conversation. If you provide stress-relief programs or tools for your employees, highlight them to show this side of your culture. Stress Awareness Month.

Social Media 309

Social Media Media Diversity Employer Branding 309

CareerArc

JANUARY 26, 2022

By now, you probably know that social media can and should play a vital part in your employee recruitment and retention strategies. And with the new year here, it’s time to explore some new ways to use social media for talent acquisition. Recruit through video campaigns. Invest in paid social media advertising.

Social Recruiting 98

Social Recruiting Social Media Media Advertising 98

Rally Recruitment Marketing

OCTOBER 9, 2019

Social media has become an increasingly valuable tool for job seekers when they’re looking for their next career opportunity. And social media recruiting strategies have become a key way for companies to find and connect with right-fit talent. show just how prevalent social has become for candidates.

Social Media 235

Social Media Media Strategy Mobile 235

Rally Recruitment Marketing

MARCH 7, 2022

Here’s why: the less engagement your content gets, the fewer followers the social media’s algorithm will show your content to, which ultimately means fewer candidates discovering your employer brand and wanting to learn more about your company. . What does this data mean for your Recruitment Marketing strategy? .

Strategy 221

Strategy Social Media Real Estate How To 221

Yello

JUNE 27, 2017

A social media strategy is no longer only a marketing department responsibility; with users spanning every industry and geography, cultivating a community of engaged social followers is an important part of a modern talent acquisition strategy. Social recruiting helps the recruitment team: Cultivate a unique employer brand.

Social Recruiting 53

Social Recruiting Tools Social Media Talent Acquisition 53

Smartdreamers

AUGUST 14, 2020

Things like monitoring your company’s reputation on review sites, being sure to respond to mentions on social media, and even writing posts for the company blog you weren’t even aware existed?

Recruitment Marketing 98

Recruitment Marketing Social Media Media Social Recruiting 98

Rally Recruitment Marketing

FEBRUARY 20, 2023

One of the most important aspects of any Recruitment Marketing strategy, no matter the channel, is content. Recruiting content could be employee stories, quotes or testimonials, company awards and examples of your company culture (to name a few) in written, video, audio or photo/graphic formats. What are you supposed to do then?

Social Recruiting 419

Social Recruiting Strategy Social Media Recruitment Marketing 419

Rally Recruitment Marketing

JULY 31, 2021

We’ve learned a lot about TikTok since starting out and we were thrilled to be recognized at the 2021 Rally Awards for Best Use of Organic Social Media in Recruitment Marketing for our TikTok employer branding pilot program! Lessons learned and final tips. Start with research. How can we improve? .

Employer Branding 221

Employer Branding Social Media Trends Video 221

Stories Incorporated

MAY 5, 2021

It’s the best recruitment marketing content you can create right now. Great recruitment marketing content also anticipates and answers questions candidates have. This year our workplace cultures have learned how flexibility and empathy are the most critical tools in a crisis. Here’s why and how.

Recruitment Marketing 98

Recruitment Marketing Survey Study Film 98

Beamery

FEBRUARY 3, 2016

To support this growing need, we’ve seen a fantastic ecosystem of new tools and technologies evolve to make sourcing far more efficient (and far smarter). We’ve broken down 13 sourcing tools that every recruiter should consider, and collected a number of our favourite sourcing articles and resources from around the web.

Sourcing 78

Sourcing Tools CRM Engineering 78

Rally Recruitment Marketing

JULY 9, 2023

When you are trying to begin using Recruitment Marketing strategies, you may not know what to do or where to start. Most talent acquisition and HR professionals are not trained in marketing, so it’s understandable that strategies like social media marketing, content marketing and employer branding can seem a bit daunting.

Recruitment Marketing 419

Recruitment Marketing Resources Social Media Employer Branding 419

Social Talent

APRIL 2, 2015

Now that April is upon us, we thought it was time to reflect and take a look back at the most popular blog posts, the most talked about infographics and the biggest recruitment and sourcing news stories of the last month – otherwise know as the March edition of the Social Talent Social Recruiting Round-Up!

Social Recruiting 70

Social Recruiting Greenhouse Social Media Linkedin 70

Jobvite

OCTOBER 11, 2021

With so many sites and options to use in a social recruiting strategy, it can be overwhelming trying to master the nuances of each social media channel. Over the next few weeks on the blog, we’ll be highlighting tips and tricks to best utilize your social recruiting mix. Expand your social recruiting with Jobvite.

Social Recruiting 52

Social Recruiting Linkedin JobVite Recruitment Marketing 52

Rally Recruitment Marketing

SEPTEMBER 4, 2023

And while we might be just another voice in this cacophony of people and companies extolling how important DEI is, today we’re going to approach it from our unique perspective: Recruitment Marketing! We’ve also included ways to align your Recruitment Marketing strategy with your diversity recruitment goals.

Recruitment Marketing 419

Recruitment Marketing Diversity Social Media Employer Branding 419

Proactive Talent

MAY 23, 2017

Social Recruitment Monitor Index The SRM Index is a definitive benchmarking tool for social recruitment. It’s a carefully formulated mix of three measurable parameters (Popularity, Activity, and Interactivity), each weighted according to the particular social media channel being measured.

Employer Branding 126

Employer Branding Resources Social Media Conference 126

Beamery

DECEMBER 20, 2017

And yet, only 45% of Fortune 500 companies include a link to social media on their careers page. We’ve thought through how to build a social recruiting strategy that goes beyond “good” or “average”, and came to the conclusion that it hinges on good planning and better execution. Lay down a marketing strategy.

Social Recruiting 61

Social Recruiting Strategy Social Media Employer Branding 61

Proactive Talent

MAY 23, 2017

Social Recruitment Monitor Index The SRM Index is a definitive benchmarking tool for social recruitment. It’s a carefully formulated mix of three measurable parameters (Popularity, Activity, and Interactivity), each weighted according to the particular social media channel being measured.

Employer Branding 120

Employer Branding Resources Social Media Conference 120