Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Now, let’s meet Liz!

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Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

FEBRUARY 21, 2022

What are “good” Recruitment Marketing programs and strategies? In fact, in our Recruitment Marketing Job and Salary Survey Report (coming soon!), when asked about leadership familiarity with Recruitment Marketing, 33.5% of respondents replied with “My manager has no understanding of RM.” .

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Recruitment Marketing How To Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JUNE 20, 2022

Every year, the Rally Awards celebrate excellence in Recruitment Marketing and employer branding practices that attract and recruit talent through social and digital channels, as well as practitioners who have demonstrated how they’ve moved the needle to make a difference in their organization.

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Recruitment Marketing Employer Branding Media Talent Acquisition 419

Rally Recruitment Marketing

APRIL 2, 2020

Prospective candidates are already watching employer brands to determine how they’re treating employees and responding to the COVID-19 crisis. Read more about Charlotte’s session on “Give and Get” Employer Branding and register to attend here. 3 ways to re-recruit your workforce. Kiss the Badge.

Employer Branding 406

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Rally Recruitment Marketing

JANUARY 2, 2020

Years ago, when I first transitioned my role from recruiting to employer branding, the world of Recruitment Marketing looked a little different. This approach worked well when we were building the foundation of our employer brands, but over time, things started to shift. It made a world of difference.

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Rally Recruitment Marketing

JANUARY 30, 2021

Our employer brands are most often used to attract external talent to our organizations. However, activating your employer brand internally is just as integral (if not more so!) because you need to uphold the promises you’re making during the recruiting process in order for your employer brand to be successful.

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Rally Recruitment Marketing

FEBRUARY 27, 2020

Hi Rally Readers, You may remember me from a couple of years ago, when I first contributed a 3-part “New to Recruitment Marketing” blog series: My First 30 Days as a Recruitment Marketer. New to Recruitment Marketing, Part II: First Projects and Building Relationships. Embrace the unknown.

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Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.

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Employer Branding Social Media Recruitment Marketing Video 309

Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

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Recruitment Marketing Strategy Talent Acquisition SEO 373

Proactive Talent

MARCH 30, 2020

AUSTIN, TX - MARCH 27, 2020. Proactive Talent, the recruiting and employer brand consulting firm revolutionizing the way fast-growing companies like Calendly, Postmates, and Gong.io

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Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. This outstanding Recruitment Marketing campaign won Intel first place in the Best Use of Organic Social Media in Recruitment Marketing category in the 2022 Rally Awards!

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Recruitment Marketing Social Media Employer Branding Video 332

Rally Recruitment Marketing

APRIL 10, 2021

Now in its second year running, the Rally Awards competition recognizes and celebrates excellence in Recruitment Marketing and employer branding practices by individuals and teams who work in-house at employers. Rose Marques, Global Talent Brand Lead at Squarespace (2020 Rally Awards winner).

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ADP Social Media Employer Branding Recruitment Marketing 413

Rally Recruitment Marketing

DECEMBER 11, 2019

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Programmatic is the latest frontier in job boards and job advertising. Technology & Services.

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Rally Recruitment Marketing

DECEMBER 20, 2021

If you’re like most Recruitment Marketing teams right now, you’re going over your performance in 2021 with a fine-toothed comb to help you plan better for the new year. . How Cisco Built a Champion Team to Conquer Employer Branding on TikTok. 14 Employer Brand Opportunities in the Candidate and Employee Journey.

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Employer Branding Conference Recruitment Marketing Strategy 411

Rally Recruitment Marketing

DECEMBER 20, 2020

You’re creating and sharing great Recruitment Marketing content each and every day that provides candidates with authentic insight into your company culture. So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media.

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Rally Recruitment Marketing

JULY 3, 2020

In addition, since it has slowed hiring for many organizations, a lot of us in Talent Acquisition and Recruitment Marketing have had to shift more of our time from external recruitment to internal employee engagement activities. Alex Her , Global Employer Brand Program Manager, Informatica. Is #WFH new to you?

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Rally Recruitment Marketing

SEPTEMBER 26, 2020

Recruitment Marketing professionals are increasingly focused on building personalized, meaningful connections with their target talent audiences, instead of casting a wide net to attract as many people as possible. According to Sprout Social , 40% of marketers view private communities as a top social trend to prioritize in 2020.

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Linkedin How To Employer Branding Enterprise 490

Rally Recruitment Marketing

JUNE 21, 2021

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? An effective social recruiting strategy needs to be thoughtful and intentional.

Social Media 419

Social Media ADP Media Employer Branding 419

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? The team provided invaluable insights into how they developed a Recruitment Marketing campaign that attracts women in technology. How their Recruitment Marketing initiatives tie into the VMware Carbon Black vision.

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. Learn more on the Rally Awards website.

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Rally Recruitment Marketing

JUNE 14, 2021

According to HubSpot’s 2020 State of Marketing report , video was the most used type of marketing content beating out other heavyweight contenders like email, blogging and infographics. With all that in mind, it’s clear that video has to be a major part of your Recruitment Marketing strategy. The results.

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Rally Recruitment Marketing

FEBRUARY 11, 2022

more job postings on its platform compared to February 2020, just before the pandemic. But we know that job advertising alone isn’t enough to recruit the talent we need. Your Recruitment Marketing and employer branding strategies are more important than ever! Indeed is reporting 60.4%

Social Media 419

Social Media Employer Branding Recruitment Marketing Advertising 419

Rally Recruitment Marketing

SEPTEMBER 5, 2020

Most companies look at their employee value proposition as their chance to “sell” their employer brand to candidates. Rally note: Bryan and Charlotte will be teaching their Give & Get Framework for Employer Branding in two virtual workshops. But this is only one-half of an effective EVP.

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Rally Recruitment Marketing

AUGUST 9, 2020

In fact, employee stories are seen as more sincere and believable than content coming directly from your corporate brand voice. This content is often shared on employees’ social media accounts, and ideally (from an employer branding standpoint) offers insight into the employee experience at your company.

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Sourcing Social Media Employer Branding Guidelines 385

Rally Recruitment Marketing

JANUARY 10, 2021

January is usually a time for planning our Recruitment Marketing strategies to support hiring goals for the year ahead. But one thing we learned after 2020 is that we need to build much more flexibility into our recruiting plans so that we’re ready to adapt our strategy and our budget to changing business and market conditions.

Recruitment Marketing 221

Recruitment Marketing Strategy Social Media Talent Acquisition 221

Rally Recruitment Marketing

JANUARY 30, 2021

Before you leave 2020 in the rearview mirror, consider that it might be when you did some of your best work in Recruitment Marketing and employer branding. So I decided to take a trip down memory lane and look back at all of the amazing 2020 Rally Awards submissions. Hey, Rally community! The strategy.

Recruitment Marketing 340

Recruitment Marketing Employer Branding Social Media Strategy 340

Rally Recruitment Marketing

JULY 16, 2020

Despite tens of millions of people currently unemployed, the cost of recruiting has skyrocketed. In January 2020, the average cost to attract a job seeker and convert them into a job applicant was $12. Video] 2020 Recruiting Benchmarks and the Impact of COVID-19. Ok, on to the interview!

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Rally Recruitment Marketing

MARCH 6, 2023

Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a social recruiting campaign to celebrate National Intern Day. It’s clear that the best social recruiting content highlights your employer brand and features your culture, values and people.

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Rally Recruitment Marketing

NOVEMBER 8, 2020

2020 has completely disrupted the way we attract, retain and engage talent. This shift has major implications for our Recruitment Marketing strategies and how we capture content like employee stories. I first want to ask, what type of Recruitment Marketing content is working for employers right now?

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How To Employer Branding Video Talent Acquisition 419

Rally Recruitment Marketing

OCTOBER 12, 2020

So, when it comes to digital job advertising, your strategy needs to be on point so that your recruiting budget can stretch further. Using paid social media and programmatic job advertising are effective ways to create a digital Recruitment Marketing strategy. Leigha Wanczowski, Employer Brand Manager, Covance.

Advertising 419

Advertising Strategy Social Media Job Boards 419

Rally Recruitment Marketing

JANUARY 16, 2020

Creating an EVP is one of the most important things you can do in Recruitment Marketing, as it sets the tone and acts as the guiding star for how you approach recruiting and candidate and employee communications across the board. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Employer Branding Recruitment Marketing Examples Policies 365

Rally Recruitment Marketing

APRIL 2, 2020

As employer brand practitioners, the best thing we can do to support our organizations through this time is to send updates and regular communication, even if there is not a lot of new information, and the message is largely personal. 3 ways to re-recruit your workforce. What to start doing. Kiss the Badge.

Employer Branding 221

Employer Branding Conference Fashion Sports 221

Rally Recruitment Marketing

AUGUST 23, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. Rally note: Rose and her team at Squarespace were the winners of the 2020 Rally Award for Best Use of Paid Social Media! What makes me an expert?

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Social Media Media Advertising Recruitment Marketing 415

Rally Recruitment Marketing

JANUARY 16, 2020

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

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Recruitment Marketing Employer Branding Examples Policies 221

Rally Recruitment Marketing

JULY 18, 2021

Drawing from their award-winning formulas, below are 5 tips to help you build a thriving careers blog of your own to better answer candidates’ questions, address their concerns, build more employer brand awareness and drive more job applications. . Meet the winners.

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Rally Recruitment Marketing

JANUARY 17, 2021

Did you create some award-worthy Recruitment Marketing content in the past year? Did you lead or contribute to an employer branding project that helped set your company apart from your competitors? Rally Awards Winner: Sunnie Rock, BAE Systems, Best Use of Video in Recruitment Marketing.

Employer Branding 309

Employer Branding Recruitment Marketing Social Media System 309

JazzHR

DECEMBER 4, 2019

In 2020, the oldest Gen Zers will be 23. Done with internships and college exams, they’re now seeking entry-level employment. Recruiters need to adapt to this new demographic as they enter the workforce. . Think of the application as an inbound marketing tool. In 2020, the oldest Gen Zers will turn 23.

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