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In the world of socialrecruiting, some words just don’t cut it. Well, at Rally, we have our own list of 11 words that don’t belong in your social media strategy. You won’t be arrested or fined like Carlin, but you could be turning off your talent audience and getting penalized by the social platforms’ algorithms.
It requires a never-ending amount of interesting content to keep your social channels full and the know-how to create social content that will attract and engage quality candidates. The report analyzed over 2,200 pieces of organic socialrecruiting content published through 8 social media channels from July 2022 through February 2023.
There’s the pressure of seasonal hiring surges, the rush to meet end-of-year recruiting plans and the organization of your employee generated content for National Coffee Day. Rally Note: Get more strategies and tips by watching our webinar: Build Your Fall SocialRecruiting Calendar.
It’s clear that staying ahead in the fast-changing social media landscape will push all of us in talent acquisition, Recruitment Marketing and employer branding to embrace these advancements and get more sophisticated with our socialrecruiting strategies so that we can use these platforms most effectively.
As we head into 2025, socialrecruiting is evolving faster than ever. Candidates are savvier, the competition for talent is tougher, and the tools at our disposal have never been more powerful. With more and more candidates engaging with video content, it’s crucial to incorporate video into your socialrecruiting strategy.
But heres the catch: not all social platforms are created equal. If youre ready to take your socialrecruiting strategy to the next level, this guide will break down what works where so you can maximize your impact. Real stories, testimonials, and behind-the-scenes glimpses give candidates an honest look at your company.
As one of New Zealand’s most active recruitment innovators, Matt has always striven hard to push at the boundaries of the bland, the normal and the prescribed in recruitment process. Employment Recruitment #hiremattpontin Jobseeker Matt Pontin Social Media SocialRecruiting Trade Me Jobs Twitter'
Last week we showed our readers how to build a successful recruiting strategy , but with any good strategy you need the perfect set of tools in order to hit deliverables and obtain results. Make sure to check out last week's article before you read this one in order to build your strategy first and look at tools second. Learn more.
Either way, nearly every company is using socialrecruiting in one way or another, and it’s going to become an even bigger focus with each passing year. Because socialrecruiting has become such a significant investment, it’s vital to understand how your time and money are performing.
SocialRecruiting has been around for awhile now – but are you using your social channels as effectively as you could be? As social media platforms continue to evolve and candidate expectations shift, we need to optimize our approach to remain topical and attractive to talent. Want to hear more from Eric?
2023 will be another competitive year in recruiting, and the employers that have an advantage will be those that invest in developing their employer brand and know how to tap into new Recruitment Marketing strategies. You can’t just throw money at filling roles and see what happens. Strengthening Your SocialRecruiting.
So, what’s the most effective type of socialrecruiting content to grab a candidate’s attention and lead them to your employer brand? To maximize the impact of your socialrecruiting content, we need to do more than showcase our employee stories and voices. We need to celebrate our people!
All in all, social media is a pretty big deal for recruiters. It’s practical, cheap and there are millions of candidates that use social media on a daily basis. Today, we look at three social media techniques to help you find your perfect candidate. Use Niche Networks. Post Engaging Content. Get involved!
After nearly a year and over 1,000 pieces of content, we’re premiering hot-off-the-press data from Rally® Inside , our new Recruitment Marketing analytics and benchmarking platform, to learn what a successful, high-engagement socialrecruiting strategy looks like. . When and where should you post content on social media?
To my defense, with my role as a Recruitment Marketer, part of my job is to manage the AppianLIFE Instagram , so you bet I’m using that as my excuse! Socialrecruiting. Over 84% of organizations are currently utilizing social media for their recruitment process ( Postbeyond ). Want to hear another fun stat?
Today’s candidates use social media to find their future employers, and as a result, recruiters have embraced platforms like LinkedIn, Twitter, and Facebook as valuable recruiting channels. Consider these statistics : 80% of employers say socialrecruiting helps them find passive candidates.
Over the past 15+ years in the recruiting and employer branding space, I've had the privilege of working with some of the most iconic and fastest-growing companies on the planet to push the envelope in talent acquisition, challenge conventional thinking, and come up with innovative new strategies for building best in class recruiting functions.
You can see someone’s user name by simply looking at the URL when you’re on their profile. At this point, I am not sure if this extends to liking the same Pages, but my guess is that would be a much weaker tie to whether or not I might know someone, at least in Facebook’s eyes. I know – crazy idea, right?
A fly by the seat of your pants approach might work for some things, but socialrecruiting isn’t one of them. In fact, successful socialrecruiting requires the complete opposite. That’s why your employees are your best social media ambassadors. It thrives on structure, consistency, reliability and frequency.
Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. In Recruitment Marketing and employer branding, we all know the power of people stories to attract talent to our company culture and values.
You can accomplish this through socialrecruiting. What is SocialRecruiting? Socialrecruiting is the process of finding, communicating with, and hiring candidates on social platforms like Facebook and TikTok. Connects you with passive candidates Anyone can see what you post on social media.
Sure you know the basic etiquette, but at the end of the day are you writing something someone actually wants to read? Says Hung Lee, recruiting influencer and Co-Founder of Workshape.io. “So Any professional today is constantly at battle with their overloaded inbox. Attention is the business currency of our age.”
There’s a lot you can —and should—expect from socialrecruiting , but one thing you never hope to see? No changes in anything at all. You throw your proverbial hook into the socialrecruiting pool, and nothing bites on. For all intents and purposes, your socialrecruiting isn’t working. Radio silence.
You've probably seen one of the many articles popping up this week covering the major trends emerging in social media as we head into the new year, like this one on socialmediaclub.org , but how do these new trends translate over to talent acquisition in regards to socialrecruiting?
We hope these examples show you how to incorporate TikTok into your own Recruitment Marketing content strategy! at our RallyFwd Virtual Conference on Dec. 2 to learn how to turn your employee brand ambassadors into employee creators on TikTok and other social platforms. Learn more here. . Promote your intern program.
Having a socialrecruiting strategy (both for your company’s social pages and your own personal channels) is an opportunity to showcase your employer brand, highlight employees and bring attention to your company culture and values. It’s not about promoting jobs but getting the attention of passive talent to your company.
One of the best talent acquisition strategies continues to go underutilized — socialrecruiting. Social media is perfect for expanding your employer branding and connecting with candidates on a more human level. I am culture coach at hrcoaching.com. So let’s use that in our socialrecruiting as well.
An effective socialrecruiting strategy needs to be thoughtful and intentional. One company that’s doing an exceptional job at this is ADP , the winner of the Best Social Careers Channel in the 2021 Rally Awards ! But that can be easier said than done. Now, on to the details! Prioritizing employee-centric content.
Which begs the question: which recruiting trends are worth the investment? Our brand new 2022 SocialRecruiting Benchmark Report—which synthesizes data from over 33 million socialrecruiting job views/clicks and nearly 10 million apply-clicks in 2021—serves to answer those questions. That’s a savings of 68.2%.
A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a socialrecruiting campaign to celebrate National Intern Day.
With the rise of social media, companies have a unique opportunity to showcase their company culture and engage potential candidates in an authentic, interactive way. In this blog post, we will explore how businesses can build a strong employer brand through socialrecruiting and ultimately gain a competitive edge in the staffing industry.
Devon Jennings stepped into the role of Talent Marketing Manager at MarketStar with an opportunity to create a difference and a blank canvas. Get ready to discover actionable insights that could reshape your own approach to Recruitment Marketing. Meet Devon Jennings Devon Jennings is Talent Marketing Manager at MarketStar.
With 94% of recruiters admitting that they use social media for candidate sourcing, the competition for tech talent is as fierce as ever. However, it’s wrong to assume that you can’t stand out from the IT recruitment crowd. There are many ways (some of them creative) in which you can use socialrecruiting to source new hires!
As we step into 2025, recruitment teams are navigating a talent landscape marked by a strong labor market , continued competition for top talent and flat recruiting budgets, according to our poll at our recent RallyFwd Virtual Conference. Embrace organic Recruitment Marketing strategies. The solution to these challenges?
By now, you probably know that social media can and should play a vital part in your employee recruitment and retention strategies. And with the new year here, it’s time to explore some new ways to use social media for talent acquisition. Recruit through video campaigns. Sign up at terkel.io
If you’re like most Recruitment Marketing teams right now, you’re going over your performance in 2021 with a fine-toothed comb to help you plan better for the new year. . Well, we’re no different here at Rally. At the end of each year we identify the most popular articles we put out. . Read the full article.
In terms of talent acquisition, socialrecruiting has always been an invaluable strategy. This approach involves using the power of social media platforms to attract, engage, and hire the best candidates. Another significant advantage of socialrecruiting is its capacity to expand the talent pool.
As we’ve spoken a lot about at Rally recently, the right intel can provide so much to recruitment marketers: better, more proactive hiring; more support and respect from leadership; the confidence that what you’re doing is working — the list goes on. . How key recruiting metrics vary by job function and geographic market.
With just a handful of powerful, specialized tools, used and tested by us and others in our community of over 40,000 practitioners, you can successfully build, elevate or overhaul your Recruitment Marketing strategy to attract more talent and support your company’s hiring goals. . Content Engagement Tracking . Content Creation.
Through the power of authentic employee narratives, Blizzard began painting a vivid picture of the magic behind its doors, transforming its social media into a beacon for the world’s most passionate and creative minds in gaming and media and re-establishing its reputation as a trusted, leading voice in the community.
However, if you’re looking for just the bird’s eye view of what we covered, here’s the overview: Top 3 Recruitment Marketing Trends of 2018. In 2018, many Recruitment Marketing practitioners focused on improving candidate communications at every touchpoint in the candidate journey. Trend #1: Improved Communications.
Hello and welcome to the August edition of our SocialRecruiting Round-Up – a selection of the best, most shared blogs, infographics, webinars and recruitment news stories from the Social Talent blog in the last month. 7 tips to keep at the forefront of your mind when writing your next email subject line.
Lack of engagement on social media is such a problem, in fact, that we’ve made it our mission at Rally the past couple of months to provide our community with practical solutions. To share what we’ve found so far, I’m hosting an upcoming Live Webinar and Q&A called Build Your Fall SocialRecruiting Calendar.
Welcome to the October edition of our SocialRecruiting Round-Up – a selection of the best, most shared blogs, infographics, webinars and recruitment news stories from the Social Talent blog in the last month. 4 BIG LinkedIn Product Changes That Will Change the Way You Recruit (Forever!). Click here to read.
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