6 Interview Questions to Ask a Chief Marketing Officer (CMO) Candidate
Viaduct
JUNE 13, 2024
Here are some of the questions you should be asking during the interview process to ensure the best fit for one of your brand’s most critical functions. But someone who has only held marketing roles with a B2B company offering professional services may not be the perfect fit for a CMO role with a B2C company selling apparel.
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