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4 Ways to Break Through In Your Employer Branding from RallyFwd

Rally Recruitment Marketing

That’s why last month’s RallyFwd Virtual Conference focused on the theme of Breakthrough Employer Branding. Jonna Sjövall, Labor Global Head of Employer Branding and Recruitment Marketing, UBS. Session: Failing Your Way to Employer Brand Success. Before you can break through, you have to fail. Well, sort of.

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The 3 Most Effective Ways to Differentiate Your Employer Brand

Rally Recruitment Marketing

With “not differentiating” recently being listed as one of the 3 key reasons that most Recruitment Marketing efforts miss the mark , I knew now was the perfect time to share what I’m seeing work for our community of 35,000 Recruitment Marketing and employer branding practitioners. You let your employees lead the way.

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11 Words to Avoid in Social Recruiting

Rally Recruitment Marketing

Since 2021, we’ve been tracking and analyzing the type of content that candidates engage with most on social media and digital marketing channels, based on data from the 2,000+ practitioners using our Rally® Inside Recruitment Marketing & Analytics platform. What’s working for you in social recruiting?

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Discover How AI and Social Media Strategies are Revolutionizing Recruiting in 2024

Rally Recruitment Marketing

Social media allows us to reach candidates where they spend nearly 2.5 hours a day, while AI provides the tools to create data-driven content and continually optimize our efforts. This is a 9% decrease compared to 45% in the same period in 2023, meaning it’s becoming more difficult to get candidate engagement on social media.

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Email Marketing: The Missing Piece in Your Recruiting Strategy

Rally Recruitment Marketing

For many talent acquisition teams, the focus is on career sites, employer branding, job advertising and social media. Talent networks , job alerts and talent newsletters give passive candidates an easy way to stay connected while keeping your employer brand top of mind.

Strategy 221
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Why You Should Infuse your Employer Brand in the Candidate Experience

Rally Recruitment Marketing

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

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5 Ways to Elevate Your Employer Brand

Hoops

In todays highly competitive job market, building a strong employer brand is more than just a buzzword. It’s a strategic necessity that can help you attract the right talent, boost employee engagement, and create a thriving company culture. But heres the thing: improving your employer brand doesnt have to be complicated.