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11 Words to Avoid in Social Recruiting

Rally Recruitment Marketing

Since 2021, we’ve been tracking and analyzing the type of content that candidates engage with most on social media and digital marketing channels, based on data from the 2,000+ practitioners using our Rally® Inside Recruitment Marketing & Analytics platform. The first chart is for LinkedIn.

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How to Create a Better Candidate Journey from your LinkedIn Posts

Rally Recruitment Marketing

Recently we analyzed the content and keywords used in more than 6,000 LinkedIn posts that were published on the company pages of users of our Rally® Inside Recruitment Marketing tool. But when it comes to creating our social media calendar for LinkedIn, shouldn’t we be promoting our open jobs?

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3 Parallels Between Customer and Candidate Engagement

JazzHR

Candidate engagement , which refers to the responsiveness of candidates and job applicants, is obviously different than customer engagement, which involves developing ongoing and loyal relationships with customers. Using analytics to better target customers and candidates.

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Discover How AI and Social Media Strategies are Revolutionizing Recruiting in 2024

Rally Recruitment Marketing

While participants were more experienced in social recruiting compared to the 2023 participants, their adoption of social platforms beyond LinkedIn is still relatively low. While we all use LinkedIn heavily, it’s not where most people of working age spend most of their social media time.

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Recruitment Marketing Strategies that Boost Engagement

Rally Recruitment Marketing

But before we get to the juicy details, it’s important to answer why recruitment marketers need to be measuring social engagement in the first place. Across LinkedIn, Twitter, Facebook and Instagram, the most popular content topics posted by recruitment marketers were: . The content topics that candidates engage with most.

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2023 Social Recruiting Benchmarks to Improve Your Strategy

Rally Recruitment Marketing

This first-of-its-kind digital event used training and technology to teach participants what works and what doesn’t work to attract talent through social media channels such as LinkedIn, Facebook, Instagram and Twitter. So a click measures candidate behavior during the candidate journey by showing interest with us as an employer.

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4 Talent Nurture Campaigns to Start Right Now

Rally Recruitment Marketing

While a candidate might not respond to a recruiter’s initial outreach message, over time and multiple messages, the likelihood of a response becomes higher. . Take LinkedIn, for example. One message in a candidate’s inbox can easily get overlooked, especially if that candidate is in high demand.