Rally Recruitment Marketing

DECEMBER 29, 2024

As we step into 2025, recruitment teams are navigating a talent landscape marked by a strong labor market , continued competition for top talent and flat recruiting budgets, according to our poll at our recent RallyFwd Virtual Conference. Embrace organic Recruitment Marketing strategies.

Recruitment Marketing 221

Recruitment Marketing Strategy Employer Branding Social Media 221

Rally Recruitment Marketing

JANUARY 10, 2019

In traditional marketing, we sometimes talk about hard versus soft marketing techniques. This article will explain what hard and soft marketing approaches are, and how to make a business case to advance soft marketing techniques within your Recruitment Marketing plan. The benefits of soft marketing.

Recruitment Marketing 300

Recruitment Marketing Employer Branding Job Descriptions Social Media 300

Rally Recruitment Marketing

JANUARY 31, 2022

All that said, it can be difficult to know who and what you’re looking for as you begin your candidate search. Here are 5 considerations to make and questions to ask the hiring manager and key stakeholders before posting the job description for your first employer brand professional. . What team will they be on?

Employer Branding 419

Employer Branding Job Descriptions Hiring Recruitment Marketing 419

Rally Recruitment Marketing

FEBRUARY 7, 2019

Most of us in Recruitment Marketing have a long journey ahead when it comes to collecting and using candidate behavior data as the driver for improving our candidate experience. Over the past year at Great Clips, my team has been obsessed with creating a better candidate experience on the Great Clips careers site.

Data 399

Data Job Descriptions Candidate Experience Survey 399

Rally Recruitment Marketing

MARCH 27, 2023

Your candidate experience is a vital part of the recruiting and talent attraction process. It gives your talent audience and candidates a taste of what it’s like to be a part of your company. Because of this, it’s so important to infuse your candidate experience with your employer brand.

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

OCTOBER 25, 2018

My name’s Tricia, and I’ll be sharing insight into my journey as a new full-time Recruitment Marketer. Fun fact: This is my company’s very first Recruitment Marketing function! I landed my first recruiting gig at Appian and have been supporting our sales and marketing hiring efforts for the past 3 years.

Recruitment Marketing 276

Recruitment Marketing ATS Smashfly CRM 276

Recruitics

MARCH 26, 2024

Key Takeaways: Programmatic job advertising has revolutionized the recruitment process by harnessing data-driven insights to optimize job ad placement. Programmatic advertising ensures job descriptions align with potential candidates' search queries, maximizing visibility and engagement.

Job Descriptions 240

Job Descriptions Advertising Strategy Data 240

Rally Recruitment Marketing

JUNE 28, 2021

While Syneos has used Recruitment Marketing technology for over a decade (they were actually one of the first companies to try it!), Their success was recognized with a 2021 Rally Award for Best Use of Recruitment Marketing Technology! An example of the kind of employee-driven content Syneos shares on their landing pages.

Recruitment Marketing 396

Recruitment Marketing JobVite Mobile CRM 396

Rally Recruitment Marketing

JANUARY 24, 2019

If you’re reading this, you likely know that Recruitment Marketing is an exciting space to work in for a number of reasons: Recruitment Marketing is still relatively new for most organizations, which means that many functions, programs and strategies are being built from the ground up. It’s fun to get in at that stage!

Recruitment Marketing 249

Recruitment Marketing Social Media Employer Branding Tools 249

Rally Recruitment Marketing

MARCH 14, 2021

At Qualtrics, we’ve had to get creative in the ways we recruit talent so that we can scale our efforts while also providing a positive candidate experience. Today, I’d like to share how we’ve reimagined recruiting by implementing an attraction-led and data-informed strategy. What is attraction-led recruiting?

Data 405

Data Job Descriptions Automotive Employer Branding 405

Rally Recruitment Marketing

AUGUST 7, 2019

Your careers site is certainly one of the biggest and most effective tools in your Recruitment Marketing toolkit. But what if I told you that not every candidate actually looks at the pages of your carefully constructed and well-maintained careers site? . Social media.

Recruitment Marketing 211

Recruitment Marketing Job Descriptions Social Media Job Boards 211

Rally Recruitment Marketing

DECEMBER 11, 2019

As you brainstorm talent acquisition strategies, prioritize hiring goals and create your annual Recruitment Marketing Plan for 2020, you’ll inevitably find yourself facing the big B word: Budget. Programmatic Job Advertising. Programmatic is the latest frontier in job boards and job advertising.

Recruitment Marketing 44

Recruitment Marketing Job Boards Social Media Advertising 44

Rally Recruitment Marketing

DECEMBER 12, 2021

As we approach 2022, we’ve heard loud and clear from the Rally community that recruitment technology is something people are looking to explore and invest in. There is also often a lack of data to guide recruiters’ actions, leading to a lot of guesswork that’s not very efficient. . Customizing the candidate experience with Clinch.

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Rally Recruitment Marketing

DECEMBER 30, 2018

In 2018, we created a ton of Recruitment Marketing content. 10: Checklist: 11 Improvements to Humanize Your Candidate Experience. 10: Checklist: 11 Improvements to Humanize Your Candidate Experience. 9: How to Build a Recruitment Marketing Event Plan (Example Included!). And it was a busy one!

Recruitment Marketing 170

Recruitment Marketing Airlines Job Descriptions Film 170

Rally Recruitment Marketing

NOVEMBER 21, 2022

Each month, hundreds (if not thousands) of people are coming to your careers site to learn about your careers and view your job descriptions. For many of these people, you are spending money to get them there with the hope (maybe even expectation) that they apply to your jobs. Karl Wierzbicki, VP of Marketing, Skuid.

Applicant Tracking Systems 419

Applicant Tracking Systems Mobile Candidate Experience How To 419

Rally Recruitment Marketing

DECEMBER 30, 2018

In 2018, we created a ton of Recruitment Marketing content. 10: Checklist: 11 Improvements to Humanize Your Candidate Experience. 10: Checklist: 11 Improvements to Humanize Your Candidate Experience. 9: How to Build a Recruitment Marketing Event Plan (Example Included!). And it was a busy one!

Recruitment Marketing 170

Recruitment Marketing Airlines Job Descriptions Film 170

Rally Recruitment Marketing

SEPTEMBER 27, 2021

With access to millions of data points tracked for close to a decade, Appcast’s research offers a unique and helpful look into how to improve high-volume hiring with today’s candidates. Make your job titles and descriptions relevant and easy to find.

Hiring 419

Hiring Job Descriptions Talent Acquisition Data 419

Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Innovation Lab, PandoLogic.

Employer Branding 419

Employer Branding Advertising Conference Diversity 419

Rally Recruitment Marketing

MARCH 21, 2022

To reduce their application time, for example, Integrity analyzed their candidate experience and took out questions they found to be unnecessary in the earlier stages of getting to know a candidate. The most common problem candidates cite for having a negative candidate experience is poor communication.

Mobile 419

Mobile Candidate Experience Recruitment Marketing Examples 419

Recruitics

JULY 18, 2024

Key Takeaways: Including salary ranges attracts 44% more candidates, increasing the applicant pool. Pay transparency builds a trustworthy employer brand. Clear salary expectations reduce hiring time and streamline the hiring process.

Job Descriptions 260

Job Descriptions Employer Branding Hiring Candidate Experience 260

Rally Recruitment Marketing

FEBRUARY 21, 2021

Romy : A leading UK insurance provider, Zurich , tested out using gender neutral language, as well as adding the company’s flexible work offerings, to 80% of their job descriptions. Rally : What can employers do to help bring women back to the workforce post-pandemic? and achieved gender parity among new hires in leadership!

Nonprofit 547

Nonprofit Job Descriptions SAP Job Boards 547

Rally Recruitment Marketing

JANUARY 17, 2022

Belinda is Head of Enablement – Recruitment Marketing at Clinch. Clinch offers talent teams a full suite of easy to use tools that help bring your Recruitment Marketing strategy to life with seamless integration with your ATS. Belinda Cawthorne Head of Enablement – Recruitment Marketing, Clinch.

Employer Branding 418

Employer Branding Recruitment Marketing Handbook Guidelines 418

Rally Recruitment Marketing

JANUARY 16, 2020

As talent acquisition and Recruitment Marketing professionals, we all know the importance of setting ourselves apart from other organizations in today’s hyper-competitive hiring market. All initiatives carried out by your Recruitment Marketing team should reflect your EVP.

Recruitment Marketing 221

Recruitment Marketing Employer Branding Examples Policies 221

Rally Recruitment Marketing

AUGUST 23, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. There are a lot of barriers that can get in the way of launching a recruitment advertising campaign successfully and seeing the results you need to support your recruiting plan.

Social Media 415

Social Media Media Advertising Recruitment Marketing 415

JazzHR

APRIL 6, 2020

Emphasis has been placed on delivering the best possible candidate experience. . As hiring ramps up across the healthcare sector, qualified candidates are still in short supply. In other markets, anxious job seekers are seeking a positive and validating candidate experience, hoping to find steady work and a reliable employer. .

Candidate Experience 156

Candidate Experience JazzHR eBook Talent Acquisition 156

Recruitics

JULY 20, 2023

Job seekers are interested in more than just job descriptions and compensation packages; they want to gain deeper insights into the company's culture, values, and work environment before considering an application. This is where the importance of employer profiles in recruitment comes into play.

Recruitment Marketing 189

Recruitment Marketing Job Descriptions Compensation Culture 189

Rally Recruitment Marketing

JULY 16, 2020

I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talent acquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.

Talent Acquisition 417

Talent Acquisition Advertising Recruitment Marketing Data 417

Rally Recruitment Marketing

JULY 17, 2019

Candidates need more than a job description and a ready-to-go resume to submit an application. Sure, those are important components, but job seekers want more than that. It can become a key supporting part of a Recruitment Marketing content strategy. What are the most pressing questions they often have?

Recruitment Marketing 255

Recruitment Marketing Employer Branding Candidate Experience Social Media 255

BlueWave Resource Partners

AUGUST 26, 2020

The concept of Recruitment Marketing is one of the least talked about and least utilized concepts in the talent acquisition space right now. Recruitment Marketing is basically every part of the talent acquisition process that indirectly interacts with a candidate. Take the time to write detailed job descriptions.

Recruitment Marketing 142

Recruitment Marketing Talent Acquisition Job Boards Social Media 142

Recruitics

DECEMBER 8, 2022

Clear, concise job titles and job descriptions are not only important to companies and job seekers, they are an essential element in sound recruitment marketing.

Job Descriptions 237

Job Descriptions Government Recruitment Marketing Candidate Experience 237

Recruitics

FEBRUARY 14, 2017

Understanding how to adopt this marketing mentality is step one to performing proactive recruitment that drives business, but a mentality alone won’t get you to where you want to be. To be a truly successful recruitment marketer, you’ll need to walk the walk as much as you can talk the talk.

Recruitment Marketing 145

Recruitment Marketing Talent Acquisition SEO Advertising 145

Rally Recruitment Marketing

MARCH 29, 2019

We all know the adage, “Walk a mile in someone else’s shoes…” I believe it’s an important perspective we should use when creating Recruitment Marketing content. We’ve found that candidates want to take an even deeper dive – they want more “humanized” insight from our employees from which to build connections.

Emotional Intelligence 306

Emotional Intelligence Job Descriptions Conference Twitter 306

Recruitics

NOVEMBER 14, 2023

To prioritize veteran hiring, companies should initiate internal changes, assess their DEIB strategies, and authentically communicate their commitment to being military-friendly through various channels, including career sites, job descriptions, and social media.

Social Media 245

Social Media Job Descriptions Candidate Experience Assessment 245

Rally Recruitment Marketing

MARCH 30, 2020

These recruiting professionals and Recruitment Marketers are also constantly focusing on ways that they can elevate their employer brands and candidate experience to land quality talent. Focus on candidate communications, first and foremost. So, what’s next for your high-volume recruiting team?

Mobile 221

Mobile Job Descriptions Talent Acquisition Retention 221

Rally Recruitment Marketing

JANUARY 10, 2019

A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content. Working with a consulting firm or recruitment marketing agency is one way to approach your EVP, but uncovering your EVP yourself may be easier than you think.

Employer Branding 345

Employer Branding How To Survey Data 345

JazzHR

MAY 5, 2017

If you want gain an edge over your competitors in attracting top talent to your organization, you need to take your recruiting efforts to the next level. That means using recruitment marketing to help bring the best candidates possible in your front door. Get creative with your job descriptions.

Recruitment Marketing 136

Recruitment Marketing Jazz Job Descriptions Employer Branding 136

Rally Recruitment Marketing

SEPTEMBER 27, 2021

This resource can either be internal for recruiters’ eyes only or something that you can share with candidates in follow-up communications for them to go over on their own time. . Don’t be afraid to include your awards in the descriptions of roles you’re hiring for!

Employer Branding 419

Employer Branding Pharmaceuticals Social Media ADP 419