Rally Recruitment Marketing

OCTOBER 15, 2023

Each year, to round out the annual Rally Awards competition, one person is named Recruitment Marketer of the Year. This year, the title was bestowed upon Liz Gelb-O’Connor, VP, Global Employer Brand & Marketing at ADP. Rally: How did you get started in Recruitment Marketing? Now, let’s meet Liz!

Recruitment Marketing 419

Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Rally Recruitment Marketing

JULY 24, 2022

Phenom recently released their State of Candidate Experience 2022 Report , which evaluated the current state of the candidate experience across the Fortune 500 and European 100 companies. The problem with UTMs is they don’t provide enough information to be especially useful to your Recruitment Marketing strategy.

Candidate Experience 221

Candidate Experience Report Social Media Recruitment Marketing 221

Rally Recruitment Marketing

NOVEMBER 21, 2019

Like it or not, the candidate experience you provide plays a major role in the success of your organization’s recruiting function. The quality of your candidate experience influences whether a candidate will decide to apply to your organization or accept an offer at the end of your process.

Candidate Experience 399

Candidate Experience B2C Telecommunications B2B 399

Rally Recruitment Marketing

MARCH 27, 2023

Your candidate experience is a vital part of the recruiting and talent attraction process. It gives your talent audience and candidates a taste of what it’s like to be a part of your company. Because of this, it’s so important to infuse your candidate experience with your employer brand.

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

MARCH 21, 2022

The idea of the “untapped channel” is exciting to us recruitment marketers, especially in today’s noisy, competitive talent market. But in my experience, while new channels can certainly play a part in differentiating you as an employer, the effect always wears off as everyone inevitably comes to know the same channels.

Employer Branding 450

Employer Branding Recruitment Marketing Social Media Survey 450

Rally Recruitment Marketing

JANUARY 24, 2019

If you’re reading this, you likely know that Recruitment Marketing is an exciting space to work in for a number of reasons: Recruitment Marketing is still relatively new for most organizations, which means that many functions, programs and strategies are being built from the ground up. It’s fun to get in at that stage!

Recruitment Marketing 249

Recruitment Marketing Social Media Employer Branding Tools 249

Rally Recruitment Marketing

JULY 4, 2022

We’re firm believers that utilizing data is the fastest way to honing a successful Recruitment Marketing strategy. Fortunately, here to help you organize your Recruitment Marketing data is Rally’s very own Keriann Mason. This is relatively easy for one aspect of Recruitment Marketing work: attracting people to jobs.

Recruitment Marketing 221

Recruitment Marketing Data Employer Branding Social Media 221

Rally Recruitment Marketing

DECEMBER 12, 2021

As we approach 2022, we’ve heard loud and clear from the Rally community that recruitment technology is something people are looking to explore and invest in. This is because the old way of human-driven job advertising requires recruiters to manually manage too much at once. Customizing the candidate experience with Clinch.

Social Media 419

Social Media Advertising Job Boards Employer Branding 419

Rally Recruitment Marketing

FEBRUARY 7, 2019

Most of us in Recruitment Marketing have a long journey ahead when it comes to collecting and using candidate behavior data as the driver for improving our candidate experience. Over the past year at Great Clips, my team has been obsessed with creating a better candidate experience on the Great Clips careers site.

Data 399

Data Job Descriptions Candidate Experience Survey 399

Rally Recruitment Marketing

JANUARY 31, 2022

This role has historically sat on either the marketing or people operations team, and often acts as a liaison between the two. When thinking about who this role might report to, consider what skills you want them to foster and bring to the team: Are you looking to execute Recruitment Marketing campaigns across social channels? .

Employer Branding 419

Employer Branding Job Descriptions Hiring Recruitment Marketing 419

Rally Recruitment Marketing

MARCH 21, 2022

To reduce their application time, for example, Integrity analyzed their candidate experience and took out questions they found to be unnecessary in the earlier stages of getting to know a candidate. The most common problem candidates cite for having a negative candidate experience is poor communication.

Mobile 419

Mobile Candidate Experience Recruitment Marketing Examples 419

Rally Recruitment Marketing

APRIL 22, 2020

I’ll also share what we’ve seen Talent Acquisition teams focus on most when it comes to responding to the crisis from a Recruitment Marketing and employer brand perspective. We also had a small contingent of respondents (5%) report that their hiring was actually increasingly significantly. How COVID-19 has impacted hiring.

Survey 360

Survey Hiring Talent Acquisition Employer Branding 360

Rally Recruitment Marketing

JUNE 13, 2022

Check them out below, and be sure to access the full RallyFwd Virtual Conference on demand at your convenience for even more ways to upgrade your Recruitment Marketing and employer branding toolkit. Session: Aligning Your Candidate Experience and Employer Value Proposition. Innovation Lab, PandoLogic.

Employer Branding 419

Employer Branding Advertising Conference Diversity 419

Rally Recruitment Marketing

APRIL 15, 2020

In many ways, our roles in Recruitment Marketing and employer branding are more imperative than ever before. There is so much visibility around how employers are responding to the COVID-19 crisis, and we need to help manage our company’s reputation and candidate experience so that we can thrive long term as employers and businesses.

Employer Branding 340

Employer Branding How To Recruitment Marketing Applicant Tracking Systems 340

Rally Recruitment Marketing

AUGUST 23, 2020

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. There are a lot of barriers that can get in the way of launching a recruitment advertising campaign successfully and seeing the results you need to support your recruiting plan.

Social Media 415

Social Media Media Advertising Recruitment Marketing 415

JazzHR

APRIL 17, 2020

Most talent acquisition professionals are familiar with the concept of the candidate experience. It’s a holistic view of all the feelings, interactions and impressions a job seeker goes through at every step of their candidate lifecycle. . Take Stock of Your Current Candidate Experience.

Candidate Experience 156

Candidate Experience Strategy Applicant Tracking Systems JazzHR 156

Rally Recruitment Marketing

SEPTEMBER 27, 2021

For example, together with his programmatic team, Thomas constantly looks at daily, weekly and monthly data reports to optimize his application process and adjust his budget. Considering that a few pennies can make a difference in gaining the visibility you need to hire high-volume candidates, this data can serve as your guiding light.

Hiring 419

Hiring Job Descriptions Talent Acquisition Data 419

Recruitics

JUNE 27, 2024

Key Takeaways: In recruitment marketing, a significant focus shift has occurred from simple to rapid engagement. Fast, quality engagement has been reported as a determining factor in 30% to 40% of recent hires.

Candidate Engagement 236

Candidate Engagement Candidate Experience Recruitment Marketing Report 236

Rally Recruitment Marketing

SEPTEMBER 20, 2021

I’ve also included examples from 4 different organizations that are leading the way in Recruitment Marketing content strategy. You can check out the full presentation: Understand your candidate journey. An example of a completed content plan for the “research” stage of the candidate journey.

Recruitment Marketing 419

Recruitment Marketing Conference Examples SEO 419

Rally Recruitment Marketing

JULY 31, 2023

99.9999% of thought leadership and educational resources for Recruitment Marketing, employer branding and talent attraction focuses on how to attract more quality candidates today. Learn how Münteha Mangan, from Turkish Aerospace, developed a program to attract young people to his jobs and company. And that’s valid!

Strategy 419

Strategy Employer Branding Engineering Groups 419

Rally Recruitment Marketing

JULY 17, 2019

As a Recruitment Marketing and employer branding practitioner, you know how crucial this information is, and how you need to include it on your careers site if you want to successfully attract and engage candidates, and move them toward clicking the ‘Apply’ button. . What are the most pressing questions they often have?

Recruitment Marketing 255

Recruitment Marketing Employer Branding Candidate Experience Social Media 255

Rally Recruitment Marketing

JULY 16, 2020

I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talent acquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.

Talent Acquisition 417

Talent Acquisition Advertising Recruitment Marketing Data 417

Rally Recruitment Marketing

FEBRUARY 12, 2020

Keeping conversions top of mind is something that can really benefit those of us in Recruitment Marketing too. . It’s helpful to ask ourselves questions like: How many people can we convert to site visitors, then applicants and ultimately hires through our digital marketing approaches? . CVR is short for Conversion Rate.

Social Media 294

Social Media Recruitment Marketing Employer Branding Advertising 294

Rally Recruitment Marketing

JULY 18, 2021

In fact, this year’s Jobvite Job Seeker Nation Report found that 86% of job seekers say company culture is important in their decision to apply for a job. . This reflects in the kinds of content that candidates are now interested in as well.

Employer Branding 419

Employer Branding JobVite Social Media Media 419

Rally Recruitment Marketing

FEBRUARY 13, 2023

She started with a measurement plan, outlining the metrics that are important to track in order to monitor, measure and analyze the effectiveness of a Recruitment Marketing strategy over time. An example would be if candidates dropped off after a specific step. We want to be able to spot these trends.”

Reference 419

Reference Diversity Talent Acquisition Policies 419

Rally Recruitment Marketing

MAY 9, 2019

We just had our biggest and best RallyFwd Virtual Conference, and we’re thankful for all the positive feedback from the Rally Recruitment Marketing community! Did you know that only 5% of Fortune 500 companies send content other than job postings to candidates? Check out Mark’s RallyFwd session by clicking here!

Video 316

Video Small Business Recruitment Marketing Social Media 316

Rally Recruitment Marketing

FEBRUARY 12, 2020

Keeping conversions top of mind is something that can really benefit those of us in Recruitment Marketing too. . It’s helpful to ask ourselves questions like: How many people can we convert to site visitors, then applicants and ultimately hires through our digital marketing approaches? . Candidate experience.

Social Media 251

Social Media Recruitment Marketing CRM Advertising 251

Rally Recruitment Marketing

JANUARY 10, 2019

A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content. Working with a consulting firm or recruitment marketing agency is one way to approach your EVP, but uncovering your EVP yourself may be easier than you think.

Employer Branding 345

Employer Branding How To Survey Data 345

Rally Recruitment Marketing

NOVEMBER 29, 2021

I’ve produced more than 30 research reports over the course of 15 years in the industry, and I can tell you what we’re seeing now is a challenging and exciting time of change in the recruiting world. Inflation and supply chain bottlenecks are likely to ease, but s-l-o-w-l-y. Register here ! .

Government 221

Government Advertising Recruitment Marketing Policies 221

Spark Hire

APRIL 9, 2018

The candidate experience is one of the most important and overlooked aspects of your hiring process. To deliver an excellent candidate experience, consider all of the aspects involved. It starts with the first interaction candidates have with your company. Don’t Let Social Media Ruin Your Candidate Experience.

Candidate Experience 107

Candidate Experience Social Media Media Job Boards 107

Recruitics

JULY 26, 2022

Brexit and the pandemic have reshaped the recruitment market landscape. As reported by The Caterer, job vacancies rose to 171,000 between February and April 2022. The hospitality industry is facing significant challenges with hiring, especially seasonal workers. This was 6,000 higher than from January to March.

Strategy 240

Strategy Hiring Recruitment Marketing Report 240

Jobvite

JANUARY 31, 2022

We joined Talent Board as they celebrated Candidate Experience Day on January 26, where talent professionals shared how they’re innovating and improving the candidate experience. Candidate Experience Trends for 2022. Feedback from candidates will shape future experiences. Why or why not?).

Candidate Experience 98

Candidate Experience JobVite Talent Acquisition Mobile 98

Rally Recruitment Marketing

JULY 3, 2019

There’s also a wide range of data points that highlight just how effective referral programs can be — for companies, employees and candidates alike: 82% of companies say employee referral programs provide the best return on investment among recruitment strategies, according to CareerBuilder.

Examples 276

Examples Reference Candidate Experience Linkedin 276

Rally Recruitment Marketing

AUGUST 22, 2019

And video has also been a welcome addition to the toolkit of many Recruitment Marketing practitioners. Video increased the time on site metric for 80% of marketers, Wyzowl found. The report also revealed that website visitors prefer to learn information and details via video.

Job Descriptions 255

Job Descriptions Video Recruitment Marketing Culture 255

Rally Recruitment Marketing

OCTOBER 9, 2019

Instead, choose the platforms that your candidates prefer so that your strategy is laser focused on the right networks and talent audiences. So why exactly should social media be such a crucial part of your Recruitment Marketing plan? show just how prevalent social has become for candidates.

Social Media 235

Social Media Media Strategy Mobile 235

Rally Recruitment Marketing

MARCH 30, 2020

These recruiting professionals and Recruitment Marketers are also constantly focusing on ways that they can elevate their employer brands and candidate experience to land quality talent. Focus on candidate communications, first and foremost. So, what’s next for your high-volume recruiting team?

Mobile 221

Mobile Job Descriptions Talent Acquisition Retention 221

Recruiting Daily

NOVEMBER 4, 2022

Recruitment marketing, like client acquisition, requires brand strategy, a prospective database and nurturing relationships. Most businesses make the mistake of marketing their positions directly before a hiring need. This is backed up by various recruitment marketing statistics. What is Recruitment Marketing?

Recruitment Marketing 107

Recruitment Marketing Talent Acquisition Study B2B 107