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3 Focus Areas for Updating Your Careers Site

Rally Recruitment Marketing

How can your careers site act as a window into the everyday culture of what it’s like to work there? James Ellis, Employer Brand Expert, Author, and Podcast Host. James Ellis, Employer Brand Expert, Author, and Podcast Host. He is also the host of The Talent Cast, a podcast dedicated to employer branding. .

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10 Tips for Sourcing More Employee Generated Content

Rally Recruitment Marketing

This is exactly why employee generated content and employee advocacy have become such popular and effective approaches to Recruitment Marketing and communicating an organization’s employer brand and attracting talent. If you’re not familiar with employee generated content (yet!),

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Expert Q&A: How to Capture Remote Employee Stories

Rally Recruitment Marketing

Alation, a company in the data analytics space, partnered with The Muse to update and capture new employer brand stories through an organic video strategy. Employers can use The Muse as a platform to attract and hire talent by providing an authentic look into their company culture, workplace and values through employee storytelling.

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Where to Focus Your Company’s First Recruitment Marketing Strategy for Fast Results

Rally Recruitment Marketing

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . Company culture .

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How Many Videos Do I Need to Showcase Company Culture?

Stories Incorporated

Reading Time: 7 minutes Company culture videos are an essential tool for showcasing your values, attracting top talent, and strengthening your employer brand. But a common question arises: how many videos do I need to effectively communicate my company culture? Here’s one of our favorite culture overview videos from AARP.

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How to Uncover Your Company Values and Use Them to Attract Talent

Rally Recruitment Marketing

Though they have likely had a heavy hand in building the company and hiring the people who form the culture, every individual brings their own set of values to the organization. Questions to ask your people: What are three words or short phrases that describe our culture? How would you describe our work environment?

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Why Your Company Needs Employer Branding & How To Get Started

Proactive Talent

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. Having worked on and led employer branding at various companies ranging from startups to large international organizations, I can confidently say that every company, even a Google or Facebook, needs employer branding.