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2025 Guide to Building an Effective Recruitment Marketing Strategy

Rally Recruitment Marketing

Sharing authentic employee experiences, behind-the-scenes content or culture insights helps attract candidates who align with your values. Encouraging employees to share their work experiences amplifies your reach through employee advocacy , enhances your employer brand, and creates a personal connection with job seekers.

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Discover How AI and Social Media Strategies are Revolutionizing Recruiting in 2024

Rally Recruitment Marketing

At our RallyFwd Virtual Conference in May 2022, 62% of attendees said they used social media to promote jobs and company culture. It shows a broad recognition of social media’s reach and impact in attracting and engaging talent across every job function and every industry. You’d be wrong!

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Email Marketing: The Missing Piece in Your Recruiting Strategy

Rally Recruitment Marketing

Your company spends millions of dollars attracting candidatesthrough job boards, paid ads, events and sourcing efforts. By sending engaging, story-driven contentlike spotlighting employees, company culture or DEI initiativesyou can turn passive talent into employer brand advocates before they even apply. Think about it.

Strategy 221
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Navigating the Shecession: Bringing Women Back to Work

Rally Recruitment Marketing

About Apres: Après connects women returning to work after career breaks or navigating career and motherhood with resources and tools, plus a boutique job board. Fairygodboss is the largest career community for women and the place where millions of women go to find their next job. Stacey Delo, CEO, Après Group.

Nonprofit 547
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Hard to Hire: Third-Party Recruiting & the State of Talent Acquisition Report

The talent acquisition challenges of today are unparalleled: 90% of survey respondents feel that the current hiring market is more challenging now than in the past! Recruiting as we’ve known it is evolving - how are you keeping ahead of the competition?

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6 Highlights from RallyFwd’s Tech Showcase

Rally Recruitment Marketing

We wanted to highlight the innovative recruitment technology and services that are changing the game, and are so grateful to have as our sponsors of the event! Some of the job boards and channels included in Appcast’s network. Ramp up and scale down job advertising depending on specific hiring goals (i.e.

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The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Talent network, job alerts, events: sign-ups (opt-in). Job board company profiles: views and impressions. Today’s job seekers want authentic content about the culture and employee experience of your company. Jessie shared that she uses the following metrics: Organic reach. Engagement.