This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s socialmedia accounts. Simple: enhance your socialmedia presence. . An effective social recruiting strategy needs to be thoughtful and intentional.
Focusing on passive talent is increasingly important because this group makes up 85% of the labor force who aren’t actively looking for a job and so not on job boards! But creating an effective strategy for socialmedia that’s not focused on just posting jobs can seem intimidating. What are you going to post?
Many of these national days have become known as socialmedia holidays, generating a tsunami of content from both individuals and companies to get in on the conversation. SocialMedia Holidays for Recruiting. Global Diversity Awareness Month. A diverse workforce brings all ideas, goals and insights to the table.
We’re a company that prioritizes diversity and inclusion and encourages all of our employees to find their “different” and share it proudly. TE nurtures a workforce that combines a wealth of diverse perspectives and backgrounds, and we foster a culture where everyone can bring their whole selves into the workplace.
The talent acquisition challenges of today are unparalleled: 90% of survey respondents feel that the current hiring market is more challenging now than in the past! Recruiting as we’ve known it is evolving - how are you keeping ahead of the competition?
The following article discussing workforce diversity was originally published in October 2015. Higher revenue, better job performance, a more trusted employer brand, and an increased customer base are just a few of the benefits of a diverse workforce. Recruiters today need to take time to assess their diversity recruitment strategies.
Barbachano International is the premier executive search and leadership advisory firm in the Americas with a focus on diversity and multicultural target markets. As you work to manage and build your executive presence, one key tool you can leverage is socialmedia. SocialMedia and Executive Presence.
Ideally, you want your employees supporting this critical work by shouting it from the (digital) rooftops of their socialmedia accounts. At Booz Allen , we established “Get Social,” a fun and simple socialmedia employee advocacy program. But how do you empower them to get involved? Why is this approach effective?
To better understand how this desire for authenticity affects how Gen Z finds work, and what that means for your hiring efforts, we sat down with 2 experts in the field: Ben Siegel, Co-Founder of Scholars, and Gabrielle Woody, University Relations and Diversity Lead at Intuit. Gabrielle Woody, University Relations and Diversity Lead, Intuit.
This content is often shared on employees’ socialmedia accounts, and ideally (from an employer branding standpoint) offers insight into the employee experience at your company. Ask the highly engaged employees in your employee resource groups (ERGs) to lead the charge.
Diverse organisations perform better. Higher levels of ethnic diversity increase revenue by a whopping 15%. According to Glassdoor, 67% of active and passive job seekers say that when evaluating companies and job offers, it is important to them that the company has a diverse workforce. Industry : Quality of Life Services . #
To help inspire innovative thinking in your own talent attraction strategy, we’re sharing 3 experimental Recruitment Marketing campaigns that worked, featuring Rally Award winners: Sitel Group , Intel and Nestlé USA. Sitel Group — “Pie With People: A Sitel Group® Variety Show”. Raise brand awareness of Site Group as an employer.
I had initially followed this brand to claim a socialmedia discount, but I enjoy seeing their posts because they have useful reviews of outdoor gear that are relevant to me. Unfortunately, most companies I see posting their job openings on socialmedia dont go to the trouble of creating such engaging content.
Imagine leading a team where every hire brings fresh perspectives, where innovation is fueled by a tapestry of diverse experiences, and where inclusivity isn’t just a goal – it’s the foundation of success. Better Decision Making: Diverse teams are proven to make better, more informed decisions, leading to improved business outcomes.
Videos on socialmedia generate 12 times more shares than text and image-based posts — combined ( Wordstream ). We partner with the internal communication team and our business resource groups to attract a diverse pool of participants. Highlights on key themes, like diversity & inclusion or professional development.
Diversity, equity and inclusion messages. Socialmedia may be where a growing number of candidates are going to learn about your company, but Jobvite found that careers sites are still where the majority of candidates go to ultimately apply (second only to job boards). Employee day-in-the-life videos.
You can also tap communities that cater to specific demographic groups, like Women in STEM or Black Girls Code. In addition to helping you reach the right audience, targeting these groups will help you get in front of passive job seekers who might not be actively searching for a new position.
In today’s increasingly interconnected world, fostering diversity, equity, and inclusion (DEI) is not just an ethical imperative, but also a vital aspect of a thriving business. For recruitment professionals, this means developing a strategy that promotes diversity and inclusion at every stage of the hiring process.
Diversity is no passing fad. Decades of research has shown that there is an inherent link between diversity and innovation, strong company values and psychologically secure environments. Achieving greater diversity is not just the right thing to do either, it is also the smart thing. Homogeny breeds mediocrity.
At RallyFwd, Robin Dagostino, Senior Director of Employer Branding & Marketing at Boston Consulting Group (BCG), will take you inside the reimagining of BCG’s talent acquisition strategy, including its new employer brand campaign and the impact it’s had on both talent attraction and employee engagement.
Socialmedia. Jobvite found that 33% of job seekers get their information about an employer’s company culture from socialmedia. To help you keep this strategy targeted, here are 8 places to promote your employer awards to reach talent and strengthen your employer brand. .
All those ads, blogs, emails, social posts, news stories, podcasts, videos are coming at us faster than our brains can consume it. Pair that with the fun socialmedia algorithm changes, and you might wonder if anyone sees your content. design, webpages, socialmedia images). So, we miss a lot. Assets (i.e.,
Through focus groups, one-on-one interviews, surveys, employer reviews on Glassdoor and any other means you can think of, listen to your employees to learn what they love about working for you. Technology is key to more diverse hiring. Session: The Diversity Demand: How AI Supports Diversity Hiring.
Coming of age in a socialmedia-filled world and entering the workforce post-pandemic, Gen Z’s wants and desires look very different from previous generations. . Members of Gen Z are more racially and ethnically diverse than any previous generation. Check out our ideabook 10 Content Topics to Engage Gen Z. Gen Z characteristics.
We’re just going to come out and say it: you need to start using socialmedia to hire employees. That’s where socialmedia comes in. Socialmedia has always been a great recruiting tool. That solution is socialmedia. And socialmedia is arguably the best way to do so.
At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . How are different demographic groups represented?
If you’re like just about every other talent acquisition/diversity leader I know, recruiting more women is one of your top diversity goals. Women have a lot to offer in the workplace, and workplaces with better gender diversity are 15% more likely to earn revenue above the average for their industry.
And digital marketing is all about using channels like email, socialmedia, email, text and chat to achieve that conversion. Plus, socialmedia platforms also offer retargeting. 5 – Invest in paid social ads to reach a wider audience. Posting organic (unpaid) content on socialmedia is a great starting point!
Using socialmedia to showcase your company culture is critical if you want to find and keep exceptional team members. To effectively target and reach quality candidates, it is important to effectively promote the company culture through socialmedia. How To Use SocialMedia To Showcase Your Company Culture.
Email Marketing Content Marketing Job Boards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics SocialMedia Advertising Recruiting Microsites 1. Use socialmedia, blog posts, and videos to highlight daily life, team activities, and company events. Is there media on the page?
Socialmedia has become a favorite channel for recruiters to engage and hire qualified candidates. We’ve seen talent teams win by using socialmedia in their recruitment marketing strategy. Here are the top four ways to use socialmedia to screen, engage, and hire top candidates.
AI can tackle time-consuming tasks like writing job descriptions, optimizing socialmedia posts, building job-seeker resources like FAQs, integrating different talent acquisition platforms, updating candidate profiles, and analyzing pre-employment assessment results. Millennials are currently the number one age group).
Candidates want to know about your company culture, leadership style, diversity initiatives, career growth opportunities, and work-life balance. Promote Diversity and Inclusion : An inclusive culture that values diversity is more attractive to top talent.
Have you set up a socialmedia account for your business only to let it gather digital dust because you’re unsure of the next steps? Or are you curious about the minimal-effort, maximum-impact strategies other small businesses use to shine on social platforms? Every socialmedia platform has its unique audience and vibe.
Organizations understand why diversity of thought, experience, and background is important and they strive to make workplaces safe and beacons of inclusion for employees. For Aubrey, it’s about diversifying the information sources you’re already exposed to, and she points to socialmedia as an incredible tool for this.
socialmedia, career site, career blog, talent newsletter, etc.). . To accomplish this, they created a video series called “Our Women in Action” that showcases a diverse set of stories from their women-identifying employees. This employee-generated content (EGC) can be super persuasive, especially in the middle of your funnel.
You want someone with the emotional intelligence to find common ground and establish rapport with a diverse range of candidates. Someone who is socially savvy We’ve discussed the shift toward socialmedia as a broad customer service trend, but the movement isn’t limited to customers seeking support on socialmedia.
Many companies also deconstruct or combine these pillars into one overarching EVP statement or tagline that they might use on some of their primary marketing collateral, such as job ads, career website or socialmedia channels. A few noteworthy types of primary research include: Employee focus groups. Employee surveys.
Due to the last few months’ unfortunate global events, diversity hiring and diversity recruiting training are the two topics getting a lot – if not most – SocialMedia attention within our industry. Diversity Sourcing is not Rocket Science. My Best Diversity Custom Search Engine.
Then you add in the fun creative work that our team gets to do (like our blogs, the career site, socialmedia, etc.), In this campaign, we showcase our diverse employees and their individual experiences working at BSWH. We have a very difficult group of positions that my team has been supporting. it’s the cherry on top.
The BIPOC acronym has exploded in socialmedia and in news stories. And why is it one of the hottest (and controversial) words in diversity? Indigenous refers to groups native to the Americas who were here before the colonization by Europeans. POC has been used to identify any group of people that is not white.
In today’s competitive global war for talent, a commitment to diversity hiring could set your company apart. The candidate of today wants to see a commitment to diversity that goes beyond a sentence in the employee handbook. Create a Diversity Vision and Statement this will help guide all future efforts. Probably not.
What’s the beauty behind diversity? It is often stated that diversity brings great benefits to an organization by leveraging different perspectives to make better decisions. For example, McKinsey & Company researched how ethnic diversity correlates with profitability. How to Increase Diversity on Your Team?
Kelsie explained, “We held a lot of focus groups and conversations with those who were currently in the roles that we were recruiting for. Paid Digital Media – The same images worked well on Google search, receiving 175,000 impressions and a click through rate of almost 10%. In addition, they used programmatic ads which received 2.1
We organize all of the trending information in your field so you don't have to. Join 123,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content