Rally Recruitment Marketing

JUNE 17, 2020

We learned a lot from these thought leaders, especially our closing keynote speaker— Kathryn Minshew , CEO & Founder of The Muse—who gave us smart advice on how we can stay agile as both professionals and employer brands. We’ve summarized those takeaways below, along with sharing video highlights from her talk.

Employer Branding 221

Employer Branding Video Culture Conference 221

Rally Recruitment Marketing

MARCH 27, 2023

Because of this, it’s so important to infuse your candidate experience with your employer brand. The candidate experience should validate the tone set by all your other employer branding work and materials. Remember, your employer brand is the value proposition that you offer employees and candidates.

Employer Branding 251

Employer Branding Candidate Experience Recruitment Marketing Screening 251

Rally Recruitment Marketing

JANUARY 6, 2024

Launched in 2020, the Rally® Awards are now in their fifth year and have come to set the gold standard in recognizing the outstanding achievements in Recruitment Marketing and employer branding by professionals who work in-house for employers. This research included focus groups, surveys and interviews with senior stakeholders.

Employer Branding 221

Employer Branding Social Media Advertising Video 221

Proactive Talent

MARCH 17, 2022

Tools exist to screen candidates, schedule interviews, and send reminders as well as host virtual job fairs, send mobile-friendly visual-based test assessments, and help candidates apply via text message, voice, or video.

Employer Branding 262

Employer Branding Mobile Screening Video 262

Rally Recruitment Marketing

MAY 15, 2020

To address all the changes that this has caused in our remote hiring process, our talent acquisition team created a Virtual Interview Guide to help candidates prepare for their virtual job interview. First off, what is a Virtual Interview Guide? Why you should create a Virtual Interview Guide.

Interviews 390

Interviews How To Hiring Candidate Experience 390

Rally Recruitment Marketing

JANUARY 14, 2020

Did you watch our recent webinar, Employer Branding That Speaks Uniquely to Women in Technology? Ashley and Maritza answer your questions about employer branding for women in technology, including: Partnership budgets. The Muse also worked on four employee testimonial videos for VMware Carbon Black.

Employer Branding 221

Employer Branding Social Media Recruitment Marketing Video 221

Rally Recruitment Marketing

JUNE 28, 2021

While they’re still interested in career topics like interview preparation, resume presentation and networking, they’re also equally, if not more, interested in learning from companies about their job security, company values and what to expect during times of adversity. . original sound – Layla Shaikley | careertok.

Social Media 450

Social Media Video Linkedin Interviews 450

Rally Recruitment Marketing

JANUARY 9, 2023

How to Strengthen Your Employer Brand by Showcasing the People Behind your Products (Part 2). 5 Considerations for When Hiring your First Employer Brand Leader. If you’re looking to establish or expand your employer brand function this year, then you must refer to Kate Ryan’s post. Read full article.

Recruitment Marketing 448

Recruitment Marketing Employer Branding Social Media Strategy 448

Rally Recruitment Marketing

FEBRUARY 12, 2024

Creating compelling and engaging video content is one of the most important strategies we can use in Recruitment Marketing and employer branding. A great video can capture the essence and authenticity of our employee experience and company culture, like nothing else really can. Learn more on the Rally Awards website.

Video 221

Video Film Social Media Employer Branding 221

Rally Recruitment Marketing

DECEMBER 12, 2021

As the Director of Global Employer Brand Strategy at Dell, where I oversee everything from strategy, operations, and creative I’m thrilled to share with you today the four steps we’re taking to meet these goals, which include: Supporting our goals through programs, and highlighting this in our Recruitment Marketing.

Recruitment Marketing 450

Recruitment Marketing Strategy Video Diversity 450

Rally Recruitment Marketing

MAY 9, 2021

At RallyFwd on May 5, 2021, we heard from an outstanding group of practitioners who persevered through adversity to come out the other side with better employer branding, candidate experiences, technology, DEI, workforce communication, Recruitment Marketing content and so much more. . At different stages of the interview process?

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Recruitment Marketing ADP Strategy Employer Branding 419

Rally Recruitment Marketing

AUGUST 30, 2020

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. With so many employers now leveraging their employee value propositions , developing social content and using #LifeAt culture hashtags, we need to come up with increasingly creative ways to set our companies apart.

Recruitment Marketing 417

Recruitment Marketing Industry Sports Employer Branding 417

Rally Recruitment Marketing

JUNE 14, 2021

According to HubSpot’s 2020 State of Marketing report , video was the most used type of marketing content beating out other heavyweight contenders like email, blogging and infographics. In fact, in a study by Google , 1 in 2 Millenials and Gen Zers said “they don’t know how they’d get through life without video.” . The strategy.

Recruitment Marketing 251

Recruitment Marketing Video Examples Strategy 251

Rally Recruitment Marketing

JANUARY 16, 2021

While you can create local versions of your EVP to achieve this, that approach can be a time-consuming and costly process if you have a presence in a significant number of markets, and it may create a disconnect with your global employer brand. Telling Employee Stories through Video. Develop your localized content. Stories Inc.

Strategy 377

Strategy Employer Branding Video Film 377

Proactive Talent

JUNE 28, 2016

There is just no better platform than video to create that emotional attraction to a company and job opportunity -- and I'll tell you why! Here are five reasons why you need to focus your employer branding efforts on video now and in the future. Add a video.

Video 193

Video Employer Branding Mobile Social Media 193

Rally Recruitment Marketing

MAY 31, 2021

Ben Siegel is the Co-Founder of Scholars where he works with some of the top companies in the world to grow their employer brand amongst an audience of early career talent. Day in the life videos. You can have employees create a video in real-time and get viewers to submit questions that get answered “on-air.” Takeovers.

Social Media 474

Social Media Video Diversity Media 474

Spark Hire

NOVEMBER 29, 2018

Every day, video becomes more ingrained in our lives. You use video chats to catch up with friends and family. You watch videos online for entertainment. You learn new skills by watching how-to videos. Yet many hiring professionals are still not including videos in their employer branding efforts.

Employer Branding 112

Employer Branding Video Mobile Social Media 112

Rally Recruitment Marketing

JULY 31, 2022

Every year, the Rally® Awards shine a light on practitioners for their achievements in Recruitment Marketing and employer branding strategies. Here’s what that looked like: Slice 1: Pie with Game Changers – Interviews with associates challenging the status quo in their personal and professional lives.

Recruitment Marketing 332

Recruitment Marketing Social Media Employer Branding Video 332

Rally Recruitment Marketing

OCTOBER 15, 2023

This award is presented to a practitioner who serves as a role model for raising up the entire profession, distinguishing themselves through extraordinary leadership, business impact and pioneering work in Recruitment Marketing and employer branding. The ADP team also received a 2021 Rally Award for Best Careers Social Media.

Recruitment Marketing 419

Recruitment Marketing ADP Employer Branding Talent Acquisition 419

Proactive Talent

SEPTEMBER 25, 2018

Embracing “employer brand thinking” is the next evolution to modern recruiting. Before you can build your employer brand and a strategy that supports it, you have to be able to define what your culture is , so start there! Glassdoor Glassdoor is a fantastic employer branding tool if used correctly.

Employer Branding 152

Employer Branding Strategy Social Media Job Descriptions 152

Rally Recruitment Marketing

MAY 2, 2022

Data continues to show us why employee stories need to be a priority going forward in your Recruitment Marketing and employer branding strategy. . A compilation story is often what you’ll find in the classic company culture video. Life at Dell’ video from Dell Technologies. . Compilation Stories. Standalone stories.

Video 419

Video Advertising Social Media Culture 419

Social Talent

NOVEMBER 18, 2014

A minute of video is worth 1.8 MILLION words according to this infographic from BrightonsBM , which is exactly the reason you need to create a video CV… like yesterday! The post How to: Use Video to Nail Your Next Job Application (Infographic) appeared first on Social Talent. You’re welcome. Source: Brightonsbm.com.

Video 188

Video How To Social Media Employer Branding 188

Social Talent

MARCH 12, 2019

For marketers (like the one writing this blog), it can be hard to let go of the company branding and messaging, to open it up to collaboration, but as businesses change and transform, employer branding has expanded it’s role to the entire business. Access our video library and learn your way to success! LEARN MORE.

Employer Branding 152

Employer Branding eBook Social Media Video 152

Rally Recruitment Marketing

JANUARY 17, 2019

This type of approach will help candidates better understand your employer brand, assess their own values fit and encourage them to apply and ultimately say yes to that offer! Text recruiting to draw people into your funnel, answer questions, schedule interviews and nurture candidates.

Recruitment Marketing 309

Recruitment Marketing Resources Employer Branding CRM 309

Rally Recruitment Marketing

MARCH 26, 2020

In many industries, there has been a movement to remote work, which means we can’t interview employees in person or go on site to capture video footage. Abby Cheesman is the Co-Founder of Skill Scout , a film company on a mission to make workplace communication more human through video. Prior to working with the Stories Inc.

Recruitment Marketing 340

Recruitment Marketing How To Video Employer Branding 340

Social Talent

MARCH 20, 2019

But more important than being able to find the candidates, is having the employer brand to pique their interest. According to a recent poll by Glassdoor – 84% of candidates would leave their current position for a company with a great employer brand. Source: Employer Brand. GET YOUR FREE EBOOK.

Employer Branding 156

Employer Branding eBook Fashion Sports 156

Hireology

JUNE 25, 2020

In addition to sharing the latest changes to your day-to-day business operations with your current employees and through any customer communications, it should also be a top priority to leverage your employer brand to let prospective job applicants know what your organization is doing to promote health and safety.

Employer Branding 148

Employer Branding Guidelines Job Descriptions Survey 148

Rally Recruitment Marketing

JANUARY 10, 2019

If you want to take charge of your company’s Employer Brand, a good place to start is by defining your Employee Value Proposition (EVP). A clearly defined EVP serves as the basis for your Employer Brand strategy and gives you a framework for creating authentic, compelling Recruitment Marketing content.

Employer Branding 345

Employer Branding How To Survey Data 345

Rally Recruitment Marketing

MAY 29, 2019

As part of your company’s recruiting team, you’ve worked hard to make sure your employer value proposition (EVP) is clearly communicated to candidates. Your EVP helps to guide your employer brand and helps candidates better understand your culture, values and mission. Video has quickly become the best medium for engagement.

Recruitment Marketing 340

Recruitment Marketing Employer Branding Video Culture 340

Rally Recruitment Marketing

SEPTEMBER 20, 2021

around the middle of your recruitment funnel (such as candidates who have already applied or even interviewed) like many companies right now, then you know this issue well. Research employers. Attend interviews. What is the interview process? The best way to do this is through interviews with your employees including: .

Recruitment Marketing 419

Recruitment Marketing Conference Examples Video 419

Rally Recruitment Marketing

JULY 11, 2021

In fact, investment company Vanguard proved that even if you do operate in a regulated industry, you can still launch a successful employee advocacy program while protecting the company and your employer brand. What type of interview questions did you get? What happens if I need to change my shift at the last minute?

Social Media 419

Social Media Employer Branding Guidelines Construction 419

Rally Recruitment Marketing

SEPTEMBER 13, 2018

A video that introduces a specific team and humanizes your organization, giving candidates the chance to determine if they feel like it’s the right fit. Interview – information on what to expect, where to go, how to be successful. 3) You can improve your candidate experience and employer brand. Piece of content.

Candidate Experience 304

Candidate Experience Employer Branding Handbook Recruitment Marketing 304

Glassdoor for Employers

MARCH 9, 2020

Virtual interviews conducted by video conferencing have become more common – and not just for initial screening. Here are some best practices you can employ to make the most of your video-conference virtual interviews: 1. Reinforce your employer brand. Salary range (if appropriate for interviewer).

Interviews 154

Interviews How To Job Descriptions Employer Branding 154

Rally Recruitment Marketing

FEBRUARY 14, 2019

For Recruitment Marketing, you can use eye-catching imagery to form Employer Brand perceptions, keep your followers engaged and share messages about your employee value proposition. What you can take away for your feed: Use bright colors and high-quality photos to bring your Employer Brand and employee experiences to life.

ADP 364

ADP Hotels Employer Branding Recruitment Marketing 364

Rally Recruitment Marketing

JANUARY 10, 2021

Tell employee stories through video. While in the past, employee story videos were an aspiration for many talent acquisition organizations, one thing that’s changed this past year is that people are much more comfortable on video because of using tools like Zoom. We use Audio Jungle for royalty-free music clips.). Nestlé U.S.

Recruitment Marketing 373

Recruitment Marketing Strategy Talent Acquisition SEO 373

Rally Recruitment Marketing

MARCH 14, 2019

Last week, we covered this topic in depth in the Rally webinar, Evolve Your Employer Brand: Storytelling for Team Value Propositions. And you want to make sure that the team culture you’re sharing is still clearly connected with your global employer brand. 5) Repurpose your video content.

Culture 238

Culture Employer Branding Video Talent Acquisition 238

Rally Recruitment Marketing

MARCH 14, 2022

Our latest Rally community survey revealed that 34% of recruitment marketers work for someone who knows nothing about Recruitment Marketing and employer branding; 56% are working for someone who is learning about RM/EB at the same time they are; and only 10% are learning about RM/EB from their manager. . Company (e.g.

Recruitment Marketing 417

Recruitment Marketing Social Media Strategy Employer Branding 417