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Well-written jobdescriptions are important for promoting your company’s employer branding. Modern jobdescriptions function as concise promotions of your job vacancies, telling your organizational story and enticing prospective hires on how they can become a part of that eventful journey.
You probably tuned that out, which is exactly what search engines are doing when you copy-paste the same job title and jobdescription to every jobboard on the internet. ’ Unique job titles and descriptions are the solution. In healthcare many different professions share keywords in job titles.
If you need to write better jobdescriptions, there are a few great free tools to use. However, if a free tool isn’t getting you what you need for writing jobdescriptions, check out Ongig’s Text Analyzer. Hemingway App Hemingway App can help you write concise and tight jobdescriptions.
Write Compelling JobDescriptions Your jobdescriptions are one of the first impression candidates have of your company, so it’s important to make them count. Make sure your jobdescriptions are detailed, accurate, and engaging. You may even be familiar with this strategy to engage new clients. #3.
We call this The Language of Recruiting , and our data shows it’s ineffective to use a company’s organic social platform like it’s a jobboard. All the posts had links that went back to the participants’ careers site or in some cases a jobdescription.
Kick off with these essential tactics: Targeted JobDescriptions : Use AI to create persona-driven jobdescriptions that reflect your culture and values. Programmatic Advertising : Automate job ads to optimize spending and performance. ” –Nathalia S.
In many cases, there were relevant job openings at franchised salon locations that were much closer to where they lived that they didn’t see on our careers site. For the jobdescription issue , TMP worked with us to develop what we call “advanced jobdescriptions.”
For traditional jobboards, this has required a real step-change in their approach. While historically these platforms had the sole purpose of connecting candidates with job opportunities, nowadays they offer a whole host of products to help companies boost their employer brand and promote their roles even further.
We’re hiring and they’re looking for jobs, right? Actually, this is where some practitioners are getting mixed up, confusing LinkedIn as a jobboard with LinkedIn as a social network. I see so many examples of graphics where the text is hard to read from my computer and practically impossible to read on a mobile phone.
A jobdescription is often the first step in the application process, giving potential candidates their first impression of your company. But its more than just a list of requirements or job dutiesa great jobdescription helps attract the right people, supports inclusive hiring, and strengthens your companys culture.
About Apres: Après connects women returning to work after career breaks or navigating career and motherhood with resources and tools, plus a boutique jobboard. Fairygodboss is the largest career community for women and the place where millions of women go to find their next job. Stacey Delo, CEO, Après Group.
With Appcast, you can use data and technology to place job ads in the right places at the right times in front of the right candidates to maximize the ROI of your Recruitment Marketing budget. Some of the jobboards and channels included in Appcast’s network. An example of integrating Clinch into a job ad on Google for Jobs.
Programmatic Job Advertising. Programmatic is the latest frontier in jobboards and job advertising. Programmatic job advertising automates and optimizes the placement of job postings across a network of jobboards. Dynamic jobdescriptions, like Vizi. JobBoards.
These are the same strategies our top clients use to get (and stay) in the minds of job seekers. Email Marketing Content Marketing JobBoards Company Job Pages Employer Review Sites Google Adwords (Search Network) Google Analytics Social Media Advertising Recruiting Microsites 1. Let’s get to it!
This involves more than just posting competitive salaries and paying for advertising—it requires engaging job postings and strategic use of jobboards. The jobdescription should then build on this clarity, providing a detailed yet concise overview of the role.
Here are a few examples of hard marketing activities in the Recruitment Marketing space: Advertising your open requisitions on jobboards. Leveraging programmatic job ads. In Recruitment Marketing some examples include: Publishing employee stories on your careers blog. Buying banner ads on a website.
Wow, are you are seeing how fast jobdescriptions are changing these days? You can create jobdescriptions like the ones below through Ongig’s Candidate Experience Software and Text Analyzer. For tips on writing jobdescriptions, check out How to Write a JobDescription — Best Practices & Examples.
If you want to build your DEI hiring strategy, here are 5 examples of inclusive recruiting practices to start with: 1. Write inclusive jobdescriptions. An inclusive hiring process starts with jobdescriptions if you want to attract diverse candidates. focused on inclusive culture. Create an accessible career site.
JobDescriptions: Attract the right talent to apply. Regardless of your size or resources, one thing that you can do right now is to update your jobdescriptions. WIIFM) information, there are certain pieces of information that candidates want to see in your descriptions, including: Compensation. People (e.g.
With social media, paid ads and jobboards becoming a larger part of the Recruitment Marketing mix, many job seekers are bypassing companies’ careers sites entirely during their search. According to the 2019 Clutch Recruiting Survey, 41% of job seekers use jobboard websites to discover open positions.
For example, to combat low application rates, the team at Safelite began investing in paid job advertising campaigns outside of jobboards, including channels like Instagram, TikTok, paid search and even their first recruitment TV campaign! Candidates don’t need tips right now on how to find a job.
Visitors who landed on the jobdescription page directly (for their first point of entry to the ATS site) would have been referred from other jobboards (rather than from the client’s ATS portal’s external job listings page). For example, what kind of developer is it? h1B visa, etc.) h1B visa, etc.)
According to a related survey from Harvard Business Review, women were far more likely than men to say they declined to apply for a job because they don’t meet the guidelines in a jobdescription. Women are more selective than men about applying to jobs where they may not meet every single “required” qualification.
Over 500 practitioners responded to our latest Recruitment Marketing Job & Salary Survey , sharing their budget details in these categories: Recruitment Marketing salaries in-house. Recruitment advertising, including jobboards, social and digital ads, and events. For example, what are your diversity objectives?
Programmatic Job Advertising. Programmatic is the latest frontier in jobboards and job advertising. Programmatic job advertising automates and optimizes the placement of job postings across a network of jobboards. Dynamic jobdescriptions, like VIZI. JobBoards.
Yet, an organization cannot achieve diversity if its jobdescriptions don’t set them up for success. Language significantly impacts whether or not a job seeker identifies with a role, which influences whether or not they apply — particularly for female job seekers. Gender-biased vs. gender-neutral jobdescriptions.
Words matter, especially in jobdescriptions. One of the best ways to do it is by using a jobdescription bias tool. Ongig JobDescription Bias Tool. Here are some examples of words this jobdescription bias tool might find in your JDs: Gender-coded words. Racial Bias.
A prime example of this technology is ChatGPT, a generative AI software that can create human-like text based on specific prompts. For recruiters, ChatGPT prompts can help automate and streamline various aspects of the hiring process, from refining jobdescriptions to creating engaging candidate outreach content.
Veteran jobboards and websites. There are a variety of jobboards and career websites tailored specifically to helping veterans find their next career opportunity after leaving the military. Jobboards and websites geared toward specific industries for veteran hiring can generate awareness for your opportunities.
Regardless of whether you’re looking to hire a single person, build a new team or plan your organization’s talent pipeline, jobboards are the place you’d most likely start. . Despite talk of their irrelevance, there are more jobboards today than ever before. Understanding JobBoards. And for good reason.
Leah Daniels is the SVP of Strategy at programmatic job posting platform, Appcast. There are three specific tactics you can take: Improve your mobile job application process. Shorten the length of the job titles in your jobdescriptions and recruitment advertising. The CARES Act is set to expire at the end of July.
Video jobdescriptions grab the attention of busy candidates. Here’s a list of tools to consider: 10 Awesome Video JobDescription Creation Tools. Sparc specializes in helping you get hiring manager videos onto your jobdescriptions. They cover all stages of the video jobdescription creation process.
Enter goldi , a jobboard that uses video to connect candidates and recruiters. Recruiters can record jobdescriptions of open roles and who they’re looking for. Job seekers can respond by talking about their experience and interest in the role by uploading their own video.
Video jobdescriptions grab the attention of busy candidates. Here’s a list of tools to consider: 10 Awesome Video JobDescription Creation Tools. Recommended by some of the best in the industry (Tim Sackett, Celinda Appleby), Skill Scout is one of the top options for video jobdescription creation.
If your college recruiter team aims to attract this new wave of tech-savvy, diversity-conscious talent, you need to optimize your jobdescription. In this guide, Rakuna will provide a set of essential techniques for college recruiters to enhance their jobdescriptions and make them irresistible to the latest wave of job seekers.
Include steps like identifying skills gaps, drafting jobdescriptions, defining selection criteria, and getting requisition approvals. Automating processes like posting to jobboards, scheduling interviews, and sending timely candidate communications can save time and eliminate manual steps.
If you’re searching for an influencer marketing jobdescription or (top influencer titles), I can help. In this post, you’ll find: 1 FREE social media influencer jobdescription template (just copy & paste!) 5 Examples of a Social Media Influencer JobDescription. Let’s dive in.
Your first port of call should be expanding your sourcing databases and tools to include jobboards and sites that cater for diverse talent specifically. Websites like Diversity Working , Hire Autism and Pink Jobs are examples of this; you want to cast your net in waters that eschew the status quo.
If you’ve ever scrolled through an online jobboard, you know they can be a crazy place. With legitimate, high-quality positions featured side by side with spam listings and abysmal “commission only” sales jobs, it’s no wonder candidates say they hate pretty much everything about the job searching process.
Like any content on your job pages, it’s an opportunity to sell and attract the candidate! But most of my tips and examples will also help you rewrite the text of the About Us page of your career site too. from a jobboard, Google, a shared link, etc.). If you’re large, say so. About Us Tip #7: End Strong!
For example, there could be certain type of content on the page that attracts job seekers, and Ashley can look for other opportunities to use that content on other pages throughout the careers site. . From 30 views per week of the jobdescription page, the Facebook post resulted in the page getting more than 80 views each week!
Using AI to rewrite jobdescription content can make them clearer, more appealing, and more inclusive while saving time and effort. Here are 10 effective ways to use AI to rewrite jobdescriptions: 1. This helps make your job postings more visible on search engines and jobboards.
It’s becoming harder and more expensive to recruit candidates through traditional jobboards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads. Jobs content doesn’t perform at all on Instagram or Twitter.
These platforms provide a centralized space to effectively manage job postings , resumes, client interactions, and all sorts of communications. For example: An RMS may have an ATS and CRM functionality as well.) Wider Reach A good online recruitment platform offers integrations with multiple jobboards and social media channels.
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