article thumbnail

How BCG Reimagined Global Talent Acquisition through Local Impact

Rally Recruitment Marketing

Recruitment Marketing is a crucial aspect of the talent acquisition process, and more employers than ever before are investing in new marketing strategies to attract, engage and retain top talent. Robin shared her strategy for reimagining global talent acquisition through local impact.

article thumbnail

The New Way to Measure Recruitment Marketing

Rally Recruitment Marketing

Demonstrating the return on investment (ROI) of Recruitment Marketing strategy can be a bit tricky, as you’ve likely experienced yourself. . However, as you’ve also likely experienced, recruiting metrics alone don’t quite capture the full story of the work you do. Cost per click . Cost per applicant .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Data Points that Prove Recruitment Marketing is Growing

Rally Recruitment Marketing

What Recruitment Marketing budget do practitioners need to do their best work and enable their companies to compete for top talent? What salary do recruitment marketers make and how is the effectiveness of their efforts measured? Advertising: Recruitment advertising, job boards and events. What this means.

article thumbnail

How to Spend Your Recruitment Marketing Budget in 2023

Rally Recruitment Marketing

The start of a new year brings a new Recruitment Marketing budget for 2023. You may be excited that your Recruitment Marketing budget has been increased this year, or you may be feeling disappointed that you didn’t get approval for the budget you requested. Industry Benchmarks for Recruitment Marketing Budgets.

article thumbnail

Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

Talent acquisition functions are fixated on developing an authentic employer brand. When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media.

article thumbnail

The Evolution of Recruitment Marketing: What’s Changed and What’s Coming Next

Rally Recruitment Marketing

Recruitment Marketing has changed a lot over the past decade. How the Recruitment Marketing space has changed over the past decade. When I got into the field of Recruitment Marketing in 2014, the field was really only just starting out. Recruitment Marketing was long overdue! .

article thumbnail

How to Create a Recruitment Marketing Plan Leadership Will Love

Rally Recruitment Marketing

What are “good” Recruitment Marketing programs and strategies? In fact, in our Recruitment Marketing Job and Salary Survey Report (coming soon!), when asked about leadership familiarity with Recruitment Marketing, 33.5% of respondents replied with “My manager has no understanding of RM.” .