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From the initial attraction, whether it be our social channels or digital ads, we focus our content on our culture and our corporate identity as a leader in wireless and the tech industry. We seek to align everything we do as an Employer Brand team to the candidate funnel and the business’s needs.
With Bluetooth Low Energy (BLE), a low-energy and low-cost form of wireless personal area network technology, Beacons and their paired apps can determine a user’s position relevant to the Beacon and, as a result, deliver messages and gather data on a hypercontextual level. Beacons and RecruitmentMarketing. Do you agree?
If the goal of your recruitmentmarketing is to reach the right candidates and make a meaningful connection with them—as it should be—it’s hard to pick a more appropriate format of content than video. What Is the Purpose of a Recruitment Video? Eighty-six percent of Gen Z adults are YouTube users.
It could be to say they’re the same, like with this classic ad from Seamless: Or to say they’re not the same, like in this ad from Everywhere Wireless. The comparison does what it sounds like: makes a comparison between something else and whatever your post is about.
Finally you settle on the iPhone 7, (you’re excited about the new wireless headphones ), job done! Recruitmentmarketing is fast-becoming the most popular way to set tackle this. iii) Nurture – treat candidates as customers. Let’s say you’re looking for a new phone. Except it isn’t done.
Recruiters are doing full life-cycle recruiting – they’re sourcing candidates, nurturing them, qualifying them, educating/selling them on the company, and closing them – all by themselves. SmashFly is the single Platform that companies will use to do RecruitmentMarketing.”.
She recounts SAC Wireless, a client who wanted to show the day-to-day work of their cellphone tower workers – who often operate hundreds of feet up in the air. Read more about why it pays to be authentic in your recruitmentmarketing strategy. Video really is another tool in your recruitmentmarketing playbook.
In the recruitment industry, the candidate experience is a similar concept and is one of the most important components of your employer brand. Your candidate experience is defined by all the interactions between a candidate and brand in the recruitmentmarketing and hiring process. The Phenomenon that is Mobile.
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