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Celebrate Employees to Create a Magnetic Employer Brand on Social Media

Rally Recruitment Marketing

Social media is an essential part of every talent acquisition team’s recruiting strategy. Why Celebrate Employees on Social Media? They’re possibly perceived as too corporate or impersonal and lacking the invitation for the kind of interaction that social media thrives on. Let’s dive in!

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Solve These 7 Tough Social Media Ad Challenges

Rally Recruitment Marketing

Paid social media ads can be a great opportunity for recruitment marketers to increase employer brand awareness and build qualified talent pipelines. But we all know social media advertising can be super challenging! Challenge #1: Deciding how to prioritize your paid social media ad strategy.

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Social Media Takeovers: How TTEC increased intern engagement by 40%

Rally Recruitment Marketing

A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a social recruiting campaign to celebrate National Intern Day.

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What Does an Award-Winning Careers Social Media Presence Look Like?

Rally Recruitment Marketing

In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. Simple: enhance your social media presence. . An effective social recruiting strategy needs to be thoughtful and intentional.

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Dont Let Social Media Become an HR Headache

Discover why your company needs a social media policy to protect its reputation, mitigate legal risks, and safeguard against cybersecurity threats. Don't let social media become an HR headache - keep your organization safe. Learn how to create a realistic policy with clear guidelines and consequences.

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Create an employee generated content campaign that gets noticed on social media

Rally Recruitment Marketing

But creating an effective strategy for social media that’s not focused on just posting jobs can seem intimidating. Employee generated content measurement and results Organic social campaigns may not take a lot of budget, but they can take a lot of time and effort in planning, coordinating and facilitating their success.

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4 Social Media Tips From the 2020 Rally Award Winners

Rally Recruitment Marketing

So you know that if you want your content to stand out, then you need to continually test and optimize your Recruitment Marketing approach on social media. The program features two award categories for social media: Best Use of Organic Social Media and Best Use of Paid Social Media.

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Employer Branding: Take Your Brand From 0 - 60

Speaker: Tiffany Lee, Head of Global Employer Brand, HomeAway

Which social media platforms should you have? If you’re feeling overwhelmed, she will help you: Identify easy starting points, Choose social media channels, Prioritize your time and spending, Collect employee-generated content, Review branding that you can AND can’t control.

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Employer Branding: Using Social Media to Boost your Brand

Speaker: Audra Knight, Recruitment Operations Manager, Tenable

Social Media is a powerful way to boost your brand. She will also cover what channels and social content work for each stage of the inbound recruitment funnel. In this webinar, Audra Knight, Recruitment Operations Manager at Tenable, will help you optimize your company presence on the big three – Facebook, LinkedIn and Twitter.

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Retention Roadmap: Ways to Reduce Talent Turnover in 2022 and Beyond

It’s never been easier for companies to recruit top-tier talent on a global scale, thanks to remote working apps, platforms, and social media. However, employees are now embracing lifestyle over work – with many migrating to other jobs to find new opportunities that better align with their values and priorities.

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Winning An Unfair Share of Elite Talent: Recruiting Resolutions in 2018

Speaker: Jordan Burton, Founder of Burton Advisors LLC

How email and social media can supercharge your lead generation strategies. Specific interviewing tools/tactics that can help you determine who is a standout and who is merely “good”. How elite performers make career decisions—what attracts them and what turns them off. How inbound and outbound marketing should both be used.

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Passive Candidate Engagement––A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing

Passive Candidate Engagement – A Playbook: The Ultimate Guide to Keeping Your Talent Pipeline Active and Flowing offers a game plan: Play the social media field to engage. So, they’re really not all that passive – and you shouldn’t be either. Practice ongoing brand awareness and relationship management.

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Recruitment Marketing: More Than Revamping Your Career Sites

Speaker: Matt Alder, Host & Producer, The Recruiting Future Podcast.

When it comes to attracting candidates, you need to have targeted recruitment content at every stage of the candidate journey where they may interact with your company - your careers page, job descriptions, and social media. You need to completely revamp how your company is viewed.

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The Talent War: Are You In It to Win It?

Speaker: Caroline Vernon, Director of Sales, CareerArc

For the past decade, social media and employer review sites have granted the workforce unprecedented influence in shaping employment brand, with the ability to change brand sentiment in real-time.

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Don't Let Them Leave Mad - Offboarding with Empathy

Speaker: Caroline Vernon, Director of Sales, CareerArc

Avoids impacted employees being negatively vocal on social media and review sites such as Glassdoor, Indeed, Twitter, FB and more. How does providing an Outplacement program to an exiting employee affect the Employer Brand/ Reputation? Maintains a positive reputation for your current and future employees.