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It’s clear that staying ahead in the fast-changing social media landscape will push all of us in talentacquisition, Recruitment Marketing and employer branding to embrace these advancements and get more sophisticated with our socialrecruitingstrategies so that we can use these platforms most effectively.
The Fall season is a busy time of year for Recruitment Marketing and talentacquisition professionals. There’s the pressure of seasonal hiring surges, the rush to meet end-of-year recruiting plans and the organization of your employee generated content for National Coffee Day.
Social media is one of the most important talent attraction strategies that every employer can use today. It’s becoming harder and more expensive to recruit candidates through traditional job boards when practically everyone that a company wants to hire is already employed and therefore not looking for job ads.
As we step into 2025, recruitment teams are navigating a talent landscape marked by a strong labor market , continued competition for top talent and flat recruiting budgets, according to our poll at our recent RallyFwd Virtual Conference. Embrace organic Recruitment Marketing strategies.
Over the past 15+ years in the recruiting and employer branding space, I've had the privilege of working with some of the most iconic and fastest-growing companies on the planet to push the envelope in talentacquisition, challenge conventional thinking, and come up with innovative new strategies for building best in class recruiting functions.
As we head into 2025, socialrecruiting is evolving faster than ever. Candidates are savvier, the competition for talent is tougher, and the tools at our disposal have never been more powerful. With the right strategy, you can stay ahead of the curve. The good news? Our prediction?
With no blueprint to follow, and with encouragement from his manager, Devon crafted MarketStar’s inaugural “ Talent Marketing Playbook, ” a comprehensive strategy that’s making an impact on the company ’ s talentacquisition results. Meet Devon Jennings Devon Jennings is Talent Marketing Manager at MarketStar.
How key recruiting metrics vary by job function and geographic market. Yearly reports can go a long way in helping you keep your strategy aligned with the current talent market, but Rally Inside goes a step further. This gives you a constant, up-to-date stream of data you can use to direct your own strategy. Rally Inside.
Social media is an essential part of every talentacquisition team’s recruitingstrategy. It’s where our talent audience—both passive and active candidates— hang out. To maximize the impact of your socialrecruiting content, we need to do more than showcase our employee stories and voices.
In this blog post, you’ll learn: Benchmarks for the average Recruitment Marketing budget, based on company size. How to align your Recruitment Marketing budget to your recruiting funnel and talentacquisition goals. Recommendations for spending your Recruitment Marketing budget, whatever resources you’re given.
SocialRecruiting has been around for awhile now – but are you using your social channels as effectively as you could be? As social media platforms continue to evolve and candidate expectations shift, we need to optimize our approach to remain topical and attractive to talent. Pitfalls to avoid.
In this year’s Jobvite Job Seeker Nation Report , 33% of candidates said they get their information about a company’s culture through the employer’s social media accounts. But what does that mean for your Recruitment Marketing strategy? Simple: enhance your social media presence. . But that can be easier said than done.
To launch their strategy they created a pilot program with the help of employee ambassadors. This post explores how Jen launched this new social platform and her tips for incorporating TikTok into your socialrecruitingstrategy. Free and Low-Cost Recruitment Marketing Strategies that Work.
A great way to share your culture and employees on social media is by giving them the opportunity to create amazing and creative content for your corporate channels. Rebecca Brookson and Leesha Bush-Anderson at TTEC share how they collaborated with their interns to create a socialrecruiting campaign to celebrate National Intern Day.
Talent attraction is a term used in the Human Resources and TalentAcquisition field to describe luring the most desirable of passive candidates to a specific employer and incentivizing them to apply for work with implied and envisioned benefits.
Then, social media recruiting should definitely be on your list of talentacquisitionstrategies this year. But there’s so much you can do to reach candidates on social media, and some strategies and tactics have proven way more effective than others. Want the complete list? Discovery + awareness.
In terms of talentacquisition, socialrecruiting has always been an invaluable strategy. This approach involves using the power of social media platforms to attract, engage, and hire the best candidates. Another significant advantage of socialrecruiting is its capacity to expand the talent pool.
Which begs the question: which recruiting trends are worth the investment? Our brand new 2022 SocialRecruiting Benchmark Report—which synthesizes data from over 33 million socialrecruiting job views/clicks and nearly 10 million apply-clicks in 2021—serves to answer those questions. That’s a savings of 68.2%.
You've probably seen one of the many articles popping up this week covering the major trends emerging in social media as we head into the new year, like this one on socialmediaclub.org , but how do these new trends translate over to talentacquisition in regards to socialrecruiting? Learn more here.
Key Takeaways: Meta's Threads platform, similar to Twitter, has gained significant attention and millions of downloads, making it an attractive option for recruiters to explore for talentacquisition. Threads is a text-based app useful for having real-time conversations with a company’s followers.
Reducing time to fill is one of the top goals for all talentacquisition teams, no matter the industry. For recruiting to remain efficient and competitive, it’s essential to continuously work towards reducing the amount of time it takes to find candidates. Invest in both socialrecruiting and employee advocacy strategies.
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There’s a lot you can —and should—expect from socialrecruiting , but one thing you never hope to see? You throw your proverbial hook into the socialrecruiting pool, and nothing bites on. For all intents and purposes, your socialrecruiting isn’t working. Do you know your socialrecruiting goals?
By now, you probably know that social media can and should play a vital part in your employee recruitment and retention strategies. And with the new year here, it’s time to explore some new ways to use social media for talentacquisition. Here’s what they said: Turn your employees into brand advocates.
“All social media hiring strategies are created equal,” said no one ever. Every strategy is different, tailored to your industry, your EVP, and your recruiting needs and goals. But no matter who you are or what strategy you’re using, if you’re engaging in these 6 common mistakes, you’re just wasting your own time.
So let’s #endthescramble by borrowing a strategy from smart Marketing teams: create a Recruitment Marketing Content Playbook. A Recruitment Marketing Content Playbook is a document you build that contains both your content strategy and your content plan. How Do I Create a Recruitment Marketing Content Playbook?
Social media is one of the most important channels to attract, engage and recruittalent. Yet it’s also one of the most difficult to get right in our Recruitment Marketing strategy. Reminder: Don’t miss this opportunity to enter the 2024 Rally Awards and be recognized for your work across 17 categories.
Socialrecruiting and social engagement have become a must within any and every recruitingstrategy, and this is especially true to LinkedIn when it comes to your business’s online presence. LinkedIn’s Top 3 Tips for SocialRecruiting. View Article.
With social media becoming a bigger and bigger part of Recruitment Marketing strategy, talentacquisition teams are devoting more time and resources into building a socialrecruiting presence to attract talent by showcasing their company culture and career opportunities.
If you’re looking to fill open roles, build a more robust employer brand, or automate more of your talentacquisitionstrategy, it’s hard to overstate the power of social media. Socialrecruiting—or the process of using social media to connect with prospective employees—is more powerful than ever.
Says Hung Lee, recruiting influencer and Co-Founder of Workshape.io. “So As the creator of recruiting brainfood , the talentacquisition newsletter eagerly awaited by over 9,000 people weekly, he knows the power of a successful campaign, unfortunately so does everyone else. So how do we get that attention and keep it?”.
Last week in San Francisco, Employer Branding Strategies Coference (EBrandCon), SocialRecruitingStrategies Conference (SRSC), and Talent Sourcing Strategies Summit converged for three days and one epic conference experience: TalentAcquisition Week. Strategy: Build a case for employer brand.
While Facebook might not seem like an obvious choice for recruitment marketing, when you look at the numbers, it’s obviously a site that no talentacquisition team should ignore.
Talentacquisition is experiencing its fair share of challenges right now. From the Great Resignation to industry-specific staffing issues , COVID-19 has thrown the traditional recruiting model into disarray. We can help you build your talentacquisitionstrategies for the Great Rehire. But fret not.
The dogs might be lazy, but the talent attraction strategy at Lazy Dog Restaurant is anything but that. In this session of our Talent Attraction Strategies Series , we welcome a TalentAcquisition Partner at Lazy Dog Restaurant & Bar, a private, family-operated restaurant chain.
And if you’re among the 92% of companies that leverage socialrecruiting, then you’re also likely in search for the top socialrecruitingstrategies that can help you cut through the noise on social media and reach top talent faster. Optimize ROI across all recruiting channels, assets, and spend.
Today, we’re going to discuss how you can utilize these stories to give your talentacquisition a serious boost. Provides a Strong Social Media Presence. When looking to further your social media presence, sharing success stories can push your company’s page above your competitors.
And yet, only 45% of Fortune 500 companies include a link to social media on their careers page. We’ve thought through how to build a socialrecruitingstrategy that goes beyond “good” or “average”, and came to the conclusion that it hinges on good planning and better execution. Lay down a marketing strategy.
Because there’s nothing quite like the cumbersome task of inspiring young talent to take an interest in your company, or to stay for more than a couple of years if you’re lucky. To achieve this, you not only need to write terrific job descriptions , but you need to optimize your entire recruitingstrategy as well. Wrapping up.
At the TalentAcquisition Institute conference 2024–set against the vibrant backdrop of the city of New Orleans– CareerArc hosted a highly informative panel featuring industry leaders from Berg Hospitality, Dexcom, and Kaiser Permanente. An employer brand strategy is inherently unique to each organization.
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If you aren’t yet actively engaged in employee advocacy strategies, you’re snoozing and losing. Here are 12 examples of companies that have got their employee advocacy strategies right. Like socialrecruiting in general , successful employee advocacy requires a variety of different posts posted to multiple profiles.
During my time at Pandora , and now in my role as Employer Brand and Recruitment Marketing Manager at Squarespace , Grace Hopper has always been a big part of our strategy – including experiential marketing on-site and digital/social marketing before, during, and after the event. Grace Hopper is a marathon conference.
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