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At the recent TalentAcquisition Week virtual conference, Rally hosted a panel discussing strategies for the best Recruitment Marketing content to attract and recruit talent in 2021. That’s a lot of pressure to create employee stories, videos, blogs and social media posts — week after week!
Recruitment Marketing is a crucial aspect of the talentacquisition process, and more employers than ever before are investing in new marketing strategies to attract, engage and retain top talent. Robin shared her strategy for reimagining global talentacquisition through local impact.
Read more about how our #TalentAcquisition software helped modernize their talent pipeline: The Solution. ClearCompany’s talentacquisition and talent management tools assisted PBK with modernizing their hiring and onboarding processes.
To attract them, use video-first recruitment, a presence on gaming platforms, purpose-driven branding, and streamlined hiring processes that value mental health. Video and gaming platforms dominate Gen Alpha's digital habits, making video-first recruitment marketing and creative engagement within gaming environments essential strategies.
As 2025 approaches, talentacquisition is set to enter a new chapter with exciting opportunities—and challenges—in this dynamic labor market. Read on for a sneak peek at what you’ll learn from the speakers, and then register today and make sure you’re prepared to conquer the future of talentacquisition!
Key Takeaways: Video content is a versatile tool with the potential to foster engagement, inspire, and drive action in recruitment marketing. Recruitment videos can enhance candidate engagement, showcase company culture, facilitate authentic communication, enable better storytelling, and expand company reach.
An Overview of Recruitment Videos. Recruitment marketing covers many areas of talentacquisition, and one that’s not as often talked about is recruitment videos. Video can be used in a variety of different ways throughout the talentacquisition and recruitment process. Ways to Use Recruitment Videos.
As you chart your course and assess your budget and resources, ask yourself these pivotal questions: What specifically will I do using Recruitment Marketing and employer branding strategies to help our talentacquisition team achieve goal X or make X hires?
To learn more about how to execute on this new content approach, we chatted with talentacquisition leaders at Alation and experts at The Muse. Alation, a company in the data analytics space, partnered with The Muse to update and capture new employer brand stories through an organic video strategy.
You need to check out this video, “ Why are we doing these stupid ‘self-recorded’ job interviews ?” ” Its more than just a laughits a glaring spotlight on the chaos unleashed when AI video job interviews run wild without oversight. The voices most often muted? The voices most often muted?
Talent attraction is a term used in the Human Resources and TalentAcquisition field to describe luring the most desirable of passive candidates to a specific employer and incentivizing them to apply for work with implied and envisioned benefits.
So if you’re looking for budget-friendly recruiting approaches that can make an impact on talentacquisition at your company — whatever 2021 brings — here are 3 free and low-cost Recruitment Marketing strategies that work and the skills you’ll gain to boost your career along the way. Tell employee stories through video.
As you know, the TalentAcquisition space has changed rapidly over the past few years. In this post, I’ll overview some of the Recruitment Marketing inspired ways we’re transforming TalentAcquisition at Intel. Our infinity loop concept refers to a change in TalentAcquisition priorities.
Employee generated content (EGC) is defined as the images, videos, blogs and other content forms that your employees are creating themselves. Dani Kaufman , Manager TalentAcquisition Operations & Employment Brand, Petsmart , and the 2020 Rally® Awards Recruitment Marketing Rising Star. These have gone over SO well!
And with the help of the film crew along the way, the team was able to collect 242 hours worth of great video content to share online, including 52 videos for their Tech and Innovation playlist and 9 videos for their Women in STEM Playlist on YouTube that they can use to effectively activate their new tech talent EVP! .
We learned that Gen Z are using new social media platforms and paying attention to different content, requiring a fresh look at talentacquisition and Recruitment Marketing strategy. Read on to see if you’re ready to recruit Gen Z talent! Day in the life videos. Video job posts. Live streams. Takeovers.
Using video to attract job candidates is nothing new, but your options to create and distribute video content have expanded. Some organizations used to make one or two highly produced employer branding videos annually, which required a significant time commitment and financial investment. Keep your videos short.
Today, candidate experience sits at the core of successful talentacquisition strategies, shaping how an organization is perceived by potential hires. ” In an environment defined by talent shortages and heightened expectations, organizations that ignore this critical aspect of recruitment risk losing out on top talent.
ADP shared a total 1,188 video, image and audio posts in 2020 across their various @ADPCareers channels, all of which promoted their primary employee value proposition (EVP) themes of driving change, being yourself and doing meaningful work. Employee day-in-the-life videos. Now, on to the details! Prioritizing employee-centric content.
Manager, TalentAcquisition Marketing and Communications, TTEC Rebecca Brookson is Sr. Manager, TalentAcquisition Marketing and Communications at TTEC and took a non-traditional path to her current role, having started with a degree in criminology. They created a few pre-packaged videos in different styles.
But it's easy to forget that beyond the past three years, talentacquisition has been through many peaks and valleys across decades. If you're having a tough time navigating the current valley of TalentAcquisition, you should join the recruitment community at Recruiter Therapy. 0.75x 1x 1.25x 1.5x 1.75x 2x Hi, there!
The number of new technologies that have emerged in the talentacquisition space over the past few years is a little dizzying. Candidate Experience and TalentAcquisition Technologies That Are Here to Stay. Video tools. Video is taking over the internet! Register for free. Text messaging software.
Hanady Khourshid, Manager of Employer Brand & Diversity, and Andrew Mott, Senior Manager of TalentAcquisition, Technology, Process & Operations from CDW shared their experiences and tips for adapting to the hybrid candidate journey. . On their careers site, CDW features short employee videos about #LifeatCDW.
I reached out to Leah Daniels, SVP of Strategy at Appcast, to understand the impact of COVID-19 on recruiting benchmarks and budgets, get her outlook on the second half of 2020 and discuss strategies and tactics that talentacquisition and Recruitment Marketing practitioners can use to stay agile during this challenging time.
In talentacquisition strategy, the career site is the gateway to a career with your organization. It’s where talent encounters and interacts with your employer brand — maybe for the first time or to research your company during the recruiting process. Michele said, “These videos bring the job description to life.
My name is Chloe Ryan, and I’m the VP, RPO & TalentAcquisition at EG Workforce Solutions. And as many of you know, leveraging video is one of the best ways to do this, so the landing pages consisted of videos of recruiters and managers talking about the jobs available, a day-in-the-life, office and warehouse tours and more. .
As the Director of TalentAcquisition at Travel & Leisure Co. We began having our CEO post a weekly video where he provided company updates to let people know what action we were taking, and how we planned to work to rebuild back stronger than ever. . Be open to testing out multiple solutions.
As Rally’s own Lori Sylvia noted at the 2023 Rally Awards ceremony, Liz not only turned her employer into a leading example of a marketing-driven talentacquisition strategy, but has also inspired her team and practitioners across the industry with her mentorship. before he moved over to become the Chief TalentAcquisition Officer.
But quantity and quality of hire don’t have to be separate focus areas; with the right approach, you can rise to the requirements of your talentacquisition goals, no matter how demanding, while constantly improving your quality of hire at the same time. . The option to include in your ads a brand video or employee story.
Yet it’s been practically impossible to connect your talent attraction efforts at the top of the recruiting funnel to talentacquisition results at the bottom of the funnel. What photos / videos / graphics influence your talent audience to take the action to apply for a job now.
One of the most important Recruitment Marketing tactics that’s often overlooked by talentacquisition teams is building a talent network. Here’s the top 10 Rally Recruitment Marketing resources on how to build and engage your talent network: 1. [How How To Guide] The Essential Guide to Engaging Talent in Your CRM.
These shifts occur for many different reasons, including the aging population working longer, layoffs forcing individuals close to retirement back into the workforce, and a general increase in the amount of talent available. As your talent pool expands and diversifies, here are the four talentacquisition strategies you need to adopt: 1.
As you likely already know, candidates today expect a similar type of experience during a company’s attraction and hiring process to what they’ve grown accustomed to as a consumer – and TalentAcquisition functions are shifting to reflect that. Like a 100% boost in applicants, in Yellowstone’s circumstance!
As Recruitment Marketing professionals, we are usually the first to introduce new concepts, tools and ideas into our TalentAcquisition organizations. Like most TalentAcquisition organizations, we run pilots and try to engage as many people as possible in these initial stages. Maybe even one this week?
The power of video: bringing your job posts to life Video is no longer a “nice-to-have” in your recruiting toolkit—it’s a must. With more and more candidates engaging with video content, it’s crucial to incorporate video into your social recruiting strategy. Our prediction?
Cisco’s team of TikTok ambassadors posted videos about working at Cisco with #WeAreCisco. . Wells Fargo developed a section filled with articles and videos on how candidates can make sure they’re considering everything on the table when they’ve been given an offer. Read the full article. Read the full article. Read the full article. .
Rally note: Want to learn even more about how to use EGC to support your talentacquisition and Recruitment Marketing strategy? Employee-created videos with interview tips, career advice and day-in-the-life. According to Symphony Talent, 23% of the Fortune 500 host a careers blog. Photos captured by your employees.
With the uncertainties of 2020 continuing into 2021, talentacquisition leaders are having to keep their recruiting strategies agile so that they’re ready to support a potentially fluid hiring plan this year. To provide some clarity to the Rally community, we turned to the data.
When Anthony Rodriguez started at Wix in 2018 on the TalentAcquisition team, the company employed 150 people in the United States across 4 locations. Today, Wix stands at 1,500 employees across 9 sites — a 10x growth in just 3 years! Incorporate your culture into the candidate journey.
While we haven't checked his pantry, we know one thing that Tyler Taldone, our Solutions Consultant Manager, has had one thousand of for sure… Conversations with talentacquisition professionals in the recruiting space. Explore Certifications related BLOGS videos 3:03 hireEZ - Outbound Recruiting Made Easy! 0.75x 1x 1.25x 1.5x
Cheryl noted, “ It’s a balance of listening and hearing what candidates say about the process being impersonal , ” referring to how her team handled feedback on pre-recorded video interviews. We explain to them why we do the pre-recorded video interview… and how they can help prepare the candidates ,” she said.
Facebook: posting an employee stories video that receives likes, comments and shares. These are just a few examples of talent engagement, but in every case you’ll notice there is an interaction—the candidate or employer communicates and there is a response. Why is Talent Engagement Strategy Important to Recruiting?
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