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7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. These job ads are distributed to a range of job boards and other websites where your target candidates may be browsing. Step 1 – Identify your goal.

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10 Winning Employer Brand Marketing Strategies

Ongig

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. It’s a great way to create and market your employer brand to the masses. This is who candidates and job seekers want to hear from.

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3 Industries Providing Recruitment Marketing Inspiration

Rally Recruitment Marketing

More and more organizations are hiring Recruitment Marketing professionals and launching employer brand programs. While this industry growth is amazing to see, it also means that it’s becoming tougher to differentiate from our hiring competitors. Higher Education. Don’t miss this opportunity to learn from the pros!

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How to Build an Employer Brand Budget

Proactive Talent

In my opinion, there are two groups of companies out there who have yet to put together a formal budget for employer branding: 1. Those that do not understand the importance of employer branding , and therefore don’t prioritize or fund it at all. For this blog post, we’re going to focus on the latter.

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2025 Guide to Building an Effective Recruitment Marketing Strategy

Rally Recruitment Marketing

They amplify your employer brand, drive traffic to your careers site and job postings and foster genuine engagement with your talent audience. Earned Media : Publicity gained through non-paid efforts, such as media coverage, industry awards and employee referrals, can significantly enhance your employer brand reputation.

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Email Marketing: The Missing Piece in Your Recruiting Strategy

Rally Recruitment Marketing

For many talent acquisition teams, the focus is on career sites, employer branding, job advertising and social media. Your company spends millions of dollars attracting candidatesthrough job boards, paid ads, events and sourcing efforts. When you think about Recruitment Marketing, what comes to mind first?

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6 Talent Acquisition Trends To Watch in 2025 | ClearCompany

ClearCompany Recruiting

To stay ahead, your HR team needs to understand where the industry is heading and adapt accordingly. 5: Balancing Employer Branding and Hiring Efficiency Your employer brand and your hiring processes are two sides of the same coin, working together to shape what candidates think and how they interact with your organization.