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5 Tips for Prioritizing Your Recruitment Marketing and Employer Branding Initiatives

Rally Recruitment Marketing

Whether you’re getting started in a new Recruitment Marketing or employer branding role this year, or continuing to build out the strategy at your current employer, here’s how you can be sure you’ve got your priorities straight. Look for touchpoints that may be negatively impacting conversion and employer brand perception.

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The Hidden 75%: How to Recruit the Passive Talent Majority

Rally Recruitment Marketing

Yet job advertising on job boards, aggregators, paid search and programmatic is still where most of the recruitment budget and resources go. Bureau of Labor Statistics, public data from job boards and career platforms, and proprietary candidate engagement insights from our Rally Inside Recruitment Marketing Platform.

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The Hidden 75%: How to Recruit the Passive Talent Majority

Rally Recruitment Marketing

Yet job advertising on job boards, aggregators, paid search and programmatic is still where most of the recruitment budget and resources go. Bureau of Labor Statistics, public data from job boards and career platforms, and proprietary candidate engagement insights from our Rally Inside Recruitment Marketing Platform.

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7 Steps to Programmatic Employer Brand Advertising

Rally Recruitment Marketing

In this blog post though, I’m going to share another use of programmatic and retargeting ads which is to market employer brand content rather than jobs. These job ads are distributed to a range of job boards and other websites where your target candidates may be browsing. Step 1 – Identify your goal.

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10 Winning Employer Brand Marketing Strategies

Ongig

Today I’m going to show some awesome employer brand marketing strategies. These are the same strategies our top clients use to get (and stay) in the minds of job seekers. It’s a great way to create and market your employer brand to the masses. This is who candidates and job seekers want to hear from.

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4 Places Candidates Go to Research Your Employer Brand

Rally Recruitment Marketing

This is why candidates today check multiple sources to research your company before deciding whether or not to apply for your job or accept your offer. According to The Talent Board , your careers page is the #1 place candidates go to research your company. 2: Your Employer Profile on Job Boards & Talent Communities.

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19 Employer Review Sites to Put on Your Radar

Rally Recruitment Marketing

The answer to this simple question can make or break a candidate’s decision to work at your company, as 82% of candidates now consider employer brand and reputation before applying to a job — a 7% increase in the past five years. They’re also a job board with 3.5 million listings.